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Dec 2025
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Home/Insights/Retailers/sofology.co.uk
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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2.4M
Revenue
Dec 25
1M
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$700-800
AOV
Dec 25
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Sofology.co.uk is a website that offers a selection of furniture for sale. Their product range includes sofas, armchairs, corner sofas, and recliners. The website showcases various designs, sizes, and materials to suit different preferences. Visitors can browse through their collection and make purchases online.

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sofology.co.uk Annual Revenue and Growth

sofology.co.uk's annual sales on its online store amounted to $31.5M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$31.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
sofology.co.uk revenue by year

sofology.co.uk's monthly revenueOVER TIME
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Over the past three months, sofology.co.uk revenue has experienced growth of 35%, compared to the preceding three months.

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sofology.co.uk revenue growth for last six months
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OVERVIEW
In December 2025, sofology.co.uk, a player in the home and garden/furniture industry, achieved online sales revenue of $2,403,627, significantly surpassing the median of $156,465, yet falling short of the market leader, ikea.com, with $795,900,179. The site recorded a conversion rate ranging between 0.00-0.50%, notably lower than the industry high of 2.0% and close to the low of 0.26%. Additionally, its average order value (AOV) stood at $750-775, below the industry high of $1,208. With 1,033,930 sessions, sofology.co.uk vastly outperformed the median of 37,321 in its category.
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sofology.co.uk competitors

In December 2025, sofology.co.uk generated $2,403,627 in revenue from 3,166 transactions and 1,033,930 sessions, with an average order value (AOV) ranging from $750 to $775 and a conversion rate between 0.00% and 0.50%. Comparatively, dfs.co.uk outperformed Sofology with $39,468,275 in revenue from 42,635 transactions and 6,002,317 sessions, with an AOV of $925 to $950 and a conversion rate of 0.50% to 1.00%. While scs.co.uk had $5,045,642 in revenue, furniturevillage.co.uk reported $12,445,309, oakfurnitureland.co.uk reached $11,600,811, and furnitureworld.co.uk lagged behind with $502,542 in revenue. Overall, Sofology faces stiff competition from industry giants like dfs.co.uk and furniturevillage.co.uk, with room for improvement in increasing revenue and optimizing conversion rates to match their competitors' performance.

dfs.co.uk screenshot
#1 dfs.co.uk
39.5M
Revenue
6M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
scs.co.uk screenshot
#2 scs.co.uk
5M
Revenue
791.9K
Sessions
0.5-1.0%
Conv. rate
$800-900
AOV
furniturevillage.co.uk screenshot
#3 furniturevillage.co.uk
12.4M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$1000-1100
AOV
oakfurnitureland.co.uk screenshot
#4 oakfurnitureland.co.uk
11.6M
Revenue
1.3M
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
furnitureworld.co.uk screenshot
#5 furnitureworld.co.uk
502.5K
Revenue
95.9K
Sessions
0.5-1.0%
Conv. rate
$900-1000
AOV
sofology.co.uk vs top market performers
sofology.co.uk
top retailers
conversion rate vs average order value for sofology.co.uk and its competitors
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Revenue share by device at sofology.co.uk

In December large majority of sales on sofology.co.uk, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on sofology.co.uk, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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sofology.co.uk channels

Identify top traffic channels that drive growth for sofology.co.ukand discover how performance of traffic channels has changed over time.

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sofology.co.uk Google Ads spend

Evaluate sofology.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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sofology.co.uk devices

Review sofology.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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sofology.co.uk top markets

Explore sofology.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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sofology.co.uk country & global rank

Assess the ranking of sofology.co.uk among other retailers within its primary country and worldwide.

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