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Sep 2024
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Home/Insights/Retailers/smythson.com
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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1.1M
Revenue
188.4K
Sessions
1.0-1.5%
Conversion rate
$375-400
Average order value
Online only revenue for smythson.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Smythson represents over 130 years of British craftsmanship. Discover luxurious leather bags, accessories, stationery and notebooks.

smythson.com’s revenueOVER TIME
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Over the past three months, smythson.com revenue has experienced decline of 13%, compared to the preceding three months.

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smythson.com revenue decline for last six months
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OVERVIEW
smythson.com, an e-commerce and shopping marketplace, reported online sales revenue of $1,101,669 in September 2024, with a median revenue of $485,861. The conversion rate ranged between 1.00-1.50%, while the highest in the industry was 4.66% and the lowest was 1.09%. The average order value (AOV) was $375-400, compared to a high of $293 and a low of $55. The site had 188,438 sessions, with the highest at 2,653,517,446 for amazon.com, and a median of 153,430 sessions in the e-commerce and shopping marketplace.
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smythson.com competitors

When comparing smythson.com to its competitors, it is evident that Smythson falls behind in terms of revenue and sessions. smythson.com generated a revenue of $1,101,669 with 2,782 transactions from 188,438 sessions. In comparison, strathberry.com outperformed Smythson with a revenue of $1,793,010 from 3,085 transactions and 448,999 sessions. globe-trotter.com also surpassed Smythson in revenue with $411,625 from 450 transactions and 83,295 sessions. However, Smythson had a higher average order value (AOV) ranging from $375-400 and a comparable conversion rate of 1.00-1.50%. bellroy.com emerged as the leader in revenue, transactions, and sessions with $8,661,683 in revenue from 58,621 transactions and 2,317,959 sessions. Despite these strong competitors, Smythson holds its own in terms of AOV and conversion rate.

#1 papier.com
5.1M
Revenue
783.9K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
#2 maxwellscottbags.com
530.5K
Revenue
67.1K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
#3 lakelandleather.co.uk
229.1K
Revenue
97.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
#4 harberlondon.com
248.3K
Revenue
94.1K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
#5 moleskine.com
3.4M
Revenue
435.6K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
smythson.com vs top market performers
smythson.com
top retailers
conversion rate vs average order value for smythson.com and its competitors
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smythson.com brandsby revenue

smythson.com categoriesby revenue

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brands overtime comparison

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smythson.com channels

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smythson.com Google Ads spend

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smythson.com devices

Review smythson.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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smythson.com top markets

Explore smythson.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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smythson.com country & global rank

Assess the ranking of smythson.com among other retailers within its primary country and worldwide.

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