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Oct 2025
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Home/Insights/Retailers/shroudcosmetics.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

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1.6K
Revenue
Oct 25
531.4
Sessions
Oct 25
2.5-3.0%
Conv. rate
Oct 25
$100-125
AOV
Oct 25
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Shroud Cosmetics is an online platform offering a wide variety of cosmetic products. Their inventory includes eyeshadows, lipsticks, highlighters, and other makeup items. The website allows customers to conveniently browse and purchase beauty products online.

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shroudcosmetics.com Annual Revenue and Growth

shroudcosmetics.com's annual sales on its online store amounted to $122.1K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$122.1K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
shroudcosmetics.com revenue by year

shroudcosmetics.com's monthly revenueOVER TIME
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Over the past three months, shroudcosmetics.com revenue has experienced decline of 69%, compared to the preceding three months.

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shroudcosmetics.com revenue decline for last six months
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OVERVIEW
In October 2025, shroudcosmetics.com generated $1,579 in online sales, significantly below the BEAUTY AND COSMETICS median of $41,294, with sessions totaling 531 and a conversion rate between 2.50-3.00%, which is slightly below the industry high of 4.65%. The average order value (AOV) ranged from $100 to $125, again under the high of $202, reflecting the site's challenges in attracting traffic and converting visitors into buyers, especially when compared to leading competitors like themancompany.com and sephora.com, which dominate the market with revenue and sessions in the millions.
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shroudcosmetics.com competitors

In October 2025, Shroud Cosmetics (shroudcosmetics.com) had a revenue of $1,579 from 15 transactions and 531 sessions, with an average order value (AOV) ranging from $100-$125 and a conversion rate of 2.50-3.00%. In comparison, its competitor Vivid Glitter (vividglitter.com) had significantly higher revenue of $6,901 from 88 transactions and 2,341 sessions. Despite a lower AOV of $75-$100, Vivid Glitter boasted a higher conversion rate of 3.50-4.00%. This indicates that Vivid Glitter is outperforming Shroud Cosmetics in terms of revenue and transaction volume, possibly due to a more effective marketing strategy or product offerings. Shroud Cosmetics may need to analyze and adapt its approach to stay competitive in the cosmetics market.

vividglitter.com screenshot
#1 vividglitter.com
6.9K
Revenue
2.3K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
shroudcosmetics.com vs top market performers
shroudcosmetics.com
top retailers
conversion rate vs average order value for shroudcosmetics.com and its competitors
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Revenue share by device at shroudcosmetics.com

In October large majority of sales on shroudcosmetics.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.

In October large majority of sales on shroudcosmetics.com, 80% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 20% of sales coming from desktop devices.
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shroudcosmetics.com channels

Identify top traffic channels that drive growth for shroudcosmetics.comand discover how performance of traffic channels has changed over time.

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shroudcosmetics.com Google Ads spend

Evaluate shroudcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shroudcosmetics.com devices

Review shroudcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shroudcosmetics.com top markets

Explore shroudcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shroudcosmetics.com country & global rank

Assess the ranking of shroudcosmetics.com among other retailers within its primary country and worldwide.

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