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May 2026
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Home/Insights/Retailers/shoptherocket.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

Favicon for shoptherocket.comshoptherocket.com

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42.8K
Revenue
May 26
17.8K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$75-100
AOV
May 26
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shoptherocket.com Annual Revenue and Growth

shoptherocket.com's annual sales on its online store amounted to $579.8K in 2025, down 5-10% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$579.8K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
shoptherocket.com revenue by year

shoptherocket.com's monthly revenueOVER TIME
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Over the past three months, shoptherocket.com revenue has experienced growth of 38%, compared to the preceding three months.

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shoptherocket.com revenue growth for last six months
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OVERVIEW
In May 2026, shoptherocket.com generated $42,753 in online sales, outperforming the CHILDCARE median of $39,345, with a conversion rate of 2.50-3.00%, slightly below the industry high of 4.52%. The average order value (AOV) ranged from $75-100, notably lower than the industry high of $278. With 17,844 sessions, shoptherocket.com exceeded the median of 14,612, yet remained significantly behind the top competitor, babylist.com, which recorded 16,509,473 sessions and an impressive revenue of $90,853,429, indicating potential for growth and market expansion within the lifestyle and childcare sector.
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shoptherocket.com competitors

In May 2026, shoptherocket.com reported revenue of $42,753 from 448 transactions across 17,844 sessions, yielding a conversion rate of 2.50-3.00%. Competitor squishable.com significantly outperformed with $650,707 in revenue from 7,226 transactions, though it maintained a lower conversion rate of 2.00-2.50%. Conversely, off the wagon shop.com showcased an impressive conversion rate of 6.50-7.00%, generating $143,867 in revenue with 1,811 transactions. legacytoys.com and treehousetoys.us both demonstrated lower revenues of $34,723 and $20,242, respectively, but had similar session counts and conversion rates. Meanwhile, auroragift.com achieved $133,447 in revenue with a conversion rate of 2.00-2.50%. Overall, while shoptherocket.com holds its ground, competitors like squishable.com and off the wagon shop.com lead significantly in revenue and transaction volume.

squishable.com screenshot
#1 squishable.com
650.7K
Revenue
315.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
treehousetoys.us screenshot
#2 treehousetoys.us
20.2K
Revenue
14.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
auroragift.com screenshot
#3 auroragift.com
133.4K
Revenue
119.1K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
offthewagonshop.com screenshot
#4 offthewagonshop.com
143.9K
Revenue
26.3K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
legacytoys.com screenshot
#5 legacytoys.com
34.7K
Revenue
20.6K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
shoptherocket.com vs top market performers
shoptherocket.com
top retailers
conversion rate vs average order value for shoptherocket.com and its competitors
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Revenue share by device at shoptherocket.com

In May large majority of sales on shoptherocket.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.

In May large majority of sales on shoptherocket.com, 64% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 36% of sales coming from desktop devices.
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shoptherocket.com channels

Identify top traffic channels that drive growth for shoptherocket.comand discover how performance of traffic channels has changed over time.

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shoptherocket.com Google Ads spend

Evaluate shoptherocket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shoptherocket.com devices

Review shoptherocket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shoptherocket.com top markets

Explore shoptherocket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shoptherocket.com country & global rank

Assess the ranking of shoptherocket.com among other retailers within its primary country and worldwide.

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