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Jan 2026
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Home/Insights/Retailers/shellyparts.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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670.5K
Revenue
Jan 26
157K
Sessions
Jan 26
1.5-2.0%
Conv. rate
Jan 26
$200-225
AOV
Jan 26
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Shelly Smarthome Produkte und innovatives Zubehör! Hier bekommst Du alles, was Du für die Shelly - Integration in Dein Smarthome brauchst: Shelly Produkte, Shelly Hutschienenhalter, Gehäuse / Indoor- und Outdoor, Wandhalterungen, Shelly Addon und Sensoren, Fernbedienungen und Funktaster, Shelly Projekte, Zubehör etc.

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shellyparts.de Annual Revenue and Growth

shellyparts.de's annual sales on its online store amounted to $7.6M in 2025, up 50%+ from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$7.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
shellyparts.de revenue by year

shellyparts.de's monthly revenueOVER TIME
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Over the past three months, shellyparts.de revenue has experienced growth of 9.5%, compared to the preceding three months.

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shellyparts.de revenue growth for last six months
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OVERVIEW
In January 2026, shellyparts.de, operating in the computers, electronics, and technology sector, generated $670,507 in online sales, significantly exceeding the median revenue of $250,769. With a conversion rate of 1.50-2.00%, it falls below the industry high of 3.86%, while its average order value (AOV) of $200-225 is considerably lower than the peak of $892. The website attracted 156,971 sessions, surpassing the median of 55,440, yet far behind the leading store, samsung.com, with 730,124,573 sessions. Overall, shellyparts.de demonstrates solid performance within its niche, showcasing potential for growth.
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shellyparts.de competitors

In January 2026, shellyparts.de outperformed its competitors in terms of revenue with $670,507. The closest competitor, omg.de, trailed behind with $276,431 in revenue. In transactions, shellyparts.de also excelled with 3,128 transactions compared to omg.de's 542 transactions and berrybase.de's 2,708 transactions. However, shellyparts.de fell short in terms of sessions with 156,971 sessions, while hom.ee led with 449,661 sessions. In average order value (AOV), shellyparts.de maintained a range of $200-225, which was consistent with hom.ee's range of $275-300. When it comes to conversion rate, shellyparts.de fell in the middle with a range of 1.50-2.00%, while hom.ee took the lead with a range of 2.50-3.00%. Overall, shellyparts.de showed strength in revenue and transactions, but has room for improvement in sessions and conversion rate compared to its competitors.

omg.de screenshot
#1 omg.de
276.4K
Revenue
47.8K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
berrybase.de screenshot
#2 berrybase.de
361.2K
Revenue
449.7K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
hom.ee screenshot
#3 hom.ee
337.2K
Revenue
45.9K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
shellyparts.de vs top market performers
shellyparts.de
top retailers
conversion rate vs average order value for shellyparts.de and its competitors
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Revenue share by device at shellyparts.de

In January large majority of sales on shellyparts.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on shellyparts.de, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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shellyparts.de channels

Identify top traffic channels that drive growth for shellyparts.deand discover how performance of traffic channels has changed over time.

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shellyparts.de Google Ads spend

Evaluate shellyparts.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shellyparts.de devices

Review shellyparts.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shellyparts.de top markets

Explore shellyparts.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shellyparts.de country & global rank

Assess the ranking of shellyparts.de among other retailers within its primary country and worldwide.

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