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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for hom.eehom.ee

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333.1K
Revenue
Dec 25
49.9K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$275-300
AOV
Dec 25
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hom.ee Annual Revenue and Growth

hom.ee's annual sales on its online store amounted to $6.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$6.9M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
hom.ee revenue by year

hom.ee's monthly revenueOVER TIME
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Over the past three months, hom.ee revenue has experienced decline of 14%, compared to the preceding three months.

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hom.ee revenue decline for last six months
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OVERVIEW
In December 2025, hom.ee reported online sales revenue of $333,104, outperforming the sector median of $242,983, with a conversion rate of 2.00-2.50%, slightly below the high of 3.83%. The average order value (AOV) ranged from $275 to $300, considerably lower than the high of $890. With 49,917 sessions, hom.ee's traffic fell short of the sector median of 54,788, while the leading store, apple.com, generated a staggering $3,647,875,907 in revenue. These metrics indicate hom.ee's competitive positioning within the consumer electronics landscape, despite its challenges in traffic and AOV compared to industry leaders.
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hom.ee competitors

In December 2025, hom.ee had a revenue of $333,104 from 1,134 transactions and 49,917 sessions, with an Average Order Value (AOV) ranging from $275 to $300 and a conversion rate of 2.00-2.50%. Compared to its competitors, hom.ee lags behind in revenue and transactions but has a higher AOV and conversion rate. shellyparts.de outperformed hom.ee with a revenue of $738,638 from 3,366 transactions and 173,286 sessions, with an AOV of $200-225 and a conversion rate of 1.50-2.00%. netatmo.com led the pack with a revenue of $10,195,476 from 30,456 transactions and 2,007,825 sessions, boasting an AOV of $325-350 and a conversion rate of 1.50-2.00%. elv.com also surpassed hom.ee with a revenue of $2,041,060 from 9,386 transactions and 293,825 sessions, with an AOV of $200-225 and a conversion rate of 3.00-3.50%.

shellyparts.de screenshot
#1 shellyparts.de
738.6K
Revenue
173.3K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
netatmo.com screenshot
#2 netatmo.com
10.2M
Revenue
2M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
elv.com screenshot
#3 elv.com
2M
Revenue
293.8K
Sessions
3.0-3.5%
Conv. rate
$200-225
AOV
hom.ee vs top market performers
hom.ee
top retailers
conversion rate vs average order value for hom.ee and its competitors
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Revenue share by device at hom.ee

In December large majority of sales on hom.ee, 99% was finalized on desktop devices, with 0.68% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on hom.ee, 99% was finalized on desktop devices, with 0.68% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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hom.ee channels

Identify top traffic channels that drive growth for hom.eeand discover how performance of traffic channels has changed over time.

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hom.ee Google Ads spend

Evaluate hom.ee's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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hom.ee devices

Review hom.ee's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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hom.ee top markets

Explore hom.ee's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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hom.ee country & global rank

Assess the ranking of hom.ee among other retailers within its primary country and worldwide.

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