Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for hom.eehom.ee

Start benchmarking for free
Sign in with GoogleSign up with Google
362.3K
Revenue
Sep 25
45K
Sessions
Sep 25
2.5-3.0%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
Loading...

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

hom.ee Annual Revenue and Growth

hom.ee's annual sales on its online store amounted to $6.9M in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$6.9M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
hom.ee revenue by year

hom.ee's monthly revenueOVER TIME
View real-time data

Over the past three months, hom.ee revenue has experienced decline of 20%, compared to the preceding three months.

View real-time data
hom.ee revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, hom.ee generated online sales revenue of $362,318, significantly above the sector median of $210,220, while its conversion rate ranged from 2.50% to 3.00%, close to the high end of the industry range but below the peak of 3.85%. The average order value (AOV) was between $275 and $300, also lower than the high of $893 seen in the industry. With 45,007 sessions, hom.ee's traffic is slightly below the median of 49,877 in the computers and electronics sector, far overshadowed by apple.com, which recorded over 579 million sessions.
Read more

hom.ee competitors

In September 2025, hom.ee reported a revenue of 362,318 with 1,233 transactions and 45,007 sessions. The average order value (AOV) ranged from 275 to 300, with a conversion rate of 2.50 to 3.00. Comparatively, shellyparts.de had a higher revenue of 654,505 with 3,053 transactions and 145,120 sessions, but a slightly lower AOV of 200 to 225 and a conversion rate of 2.00 to 2.50. netatmo.com outperformed all competitors with a revenue of 8,162,991 from 25,687 transactions and 1,423,138 sessions, boasting the highest AOV of 300 to 325, albeit with a lower conversion rate of 1.50 to 2.00. Meanwhile, elv.com achieved a revenue of 1,860,524 through 9,093 transactions and 248,345 sessions, with an AOV similar to shellyparts.de at 200 to 225 but with a higher conversion rate of 3.50 to 4.00.

shellyparts.de screenshot
#1 shellyparts.de
654.5K
Revenue
145.1K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
netatmo.com screenshot
#2 netatmo.com
8.2M
Revenue
1.4M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
elv.com screenshot
#3 elv.com
1.9M
Revenue
248.3K
Sessions
3.5-4.0%
Conv. rate
$200-225
AOV
hom.ee vs top market performers
hom.ee
top retailers
conversion rate vs average order value for hom.ee and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at hom.ee

In September large majority of sales on hom.ee, 99% was finalized on desktop devices, with 0.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on hom.ee, 99% was finalized on desktop devices, with 0.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

hom.ee channels

Identify top traffic channels that drive growth for hom.eeand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

hom.ee Google Ads spend

Evaluate hom.ee's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

hom.ee devices

Review hom.ee's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

hom.ee top markets

Explore hom.ee's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

hom.ee country & global rank

Assess the ranking of hom.ee among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard