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Dec 2025
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Home/Insights/Retailers/shellycove.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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5.6K
Revenue
Dec 25
2.1K
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$125-150
AOV
Dec 25
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Shelly Cove is a website that sells a variety of clothing items, mainly focusing on graphic tees, hoodies, and accessories. Their collections showcase colorful and trendy designs. The website also highlights their mission to donate part of their proceeds to support sea turtle conservation efforts, promoting environmental awareness.

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shellycove.com Annual Revenue and Growth

shellycove.com's annual sales on its online store amounted to $114.2K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$114.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
shellycove.com revenue by year

shellycove.com's monthly revenueOVER TIME
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Over the past three months, shellycove.com revenue has experienced growth of 35%, compared to the preceding three months.

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shellycove.com revenue growth for last six months
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OVERVIEW
In December 2025, shellycove.com generated $5,599 in online sales with a conversion rate between 2.00-2.50%, below the industry average of 3.17%. The site's average order value (AOV) ranged from $125-150, lower than the high benchmark of $389. With 2,107 sessions, shellycove.com significantly lagged behind the FASHION AND APPAREL median of 39,789 sessions, and far below leading competitor macys.com’s substantial revenue of $926,839,757 and shein.com’s 304,519,814 sessions, indicating challenges in capturing market share and improving overall performance within the competitive landscape.
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shellycove.com competitors

In December 2025, shellycove.com reported a revenue of $5,599 from 43 transactions and 2,107 sessions, with an Average Order Value (AOV) ranging from $125 to $150 and a conversion rate of 2.00% to 2.50%. Compared to its competitors, shellycove.com outperformed bluechairbayrumstore.com in terms of revenue, but had fewer transactions and sessions. However, shellycove.com had a higher AOV and conversion rate than bluechairbayrumstore.com. When looking at piperanddune.com, shellycove.com had higher revenue, transactions, sessions, and a similar AOV, but a slightly lower conversion rate. coasthippie.com had lower revenue, transactions, and sessions compared to shellycove.com, with a lower AOV but a similar conversion rate. Overall, shellycove.com displayed strong performance compared to its competitors in December 2025.

bluechairbayrumstore.com screenshot
#1 bluechairbayrumstore.com
5.2K
Revenue
2.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
piperanddune.com screenshot
#2 piperanddune.com
2.9K
Revenue
586.1
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
coasthippie.com screenshot
#3 coasthippie.com
4.2K
Revenue
2.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
konanaturalsoap.com screenshot
#4 konanaturalsoap.com
11.6K
Revenue
2K
Sessions
6.5-7.0%
Conv. rate
$75-100
AOV
shellycove.com vs top market performers
shellycove.com
top retailers
conversion rate vs average order value for shellycove.com and its competitors
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Revenue share by device at shellycove.com

In December large majority of sales on shellycove.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In December large majority of sales on shellycove.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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shellycove.com channels

Identify top traffic channels that drive growth for shellycove.comand discover how performance of traffic channels has changed over time.

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shellycove.com Google Ads spend

Evaluate shellycove.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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shellycove.com devices

Review shellycove.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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shellycove.com top markets

Explore shellycove.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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shellycove.com country & global rank

Assess the ranking of shellycove.com among other retailers within its primary country and worldwide.

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