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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for selfio.deselfio.de

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377.7K
Revenue
Jan 26
142.7K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$400-500
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Haustechnik Online-Shop für Heimwerker ✚ Selberbauer ✔️Fußbodenheizung ✔️Lüftungsanlage ✔️Wärmepumpe ✔️Sanitär ✔️Wasseraufbereitung

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selfio.de Annual Revenue and Growth

selfio.de's annual sales on its online store amounted to $5.3M in 2025, down 50%+ from the previous year. For 2026, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$5.3M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
selfio.de revenue by year

selfio.de's monthly revenueOVER TIME
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Over the past three months, selfio.de revenue has experienced growth of 3.2%, compared to the preceding three months.

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selfio.de revenue growth for last six months
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OVERVIEW
In January 2026, selfio.de achieved $377,675 in online sales, significantly surpassing the home_and_garden median of $122,772, while its conversion rate ranged from 0.50% to 1.00%, below the high benchmark of 3.41% and near the low of 0.72%. The average order value (AOV) stood between $425 and $450, lower than the high of $677 and above the low of $90, with total sessions reaching 142,748, notably higher than the median of 34,453 but far below the leading competitor, homedepot.com, which recorded 138,848,672 sessions.
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selfio.de competitors

In January 2026, selfio.de, with a revenue of $377,675 from 879 transactions and 142,748 sessions, had an average order value (AOV) ranging from $425 to $450 and a conversion rate of 0.50% to 1.00%. Comparing selfio.de to its competitors, heima24.de stands out with a revenue of $3,216,049, 5,427 transactions, and 540,166 sessions, having an AOV between $575 and $600, with a similar conversion rate. heizman24.de follows with $665,028 in revenue, 862 transactions, and 86,305 sessions, offering a higher AOV of $750 to $775. On the other hand, meinhausshop.de generated $1,052,583 in revenue from 2,702 transactions and 268,953 sessions, with a lower AOV range of $375 to $400 but a comparable conversion rate. Overall, selfio.de is competitive but faces strong contenders in terms of revenue and AOV within its industry.

heima24.de screenshot
#1 heima24.de
3.2M
Revenue
540.2K
Sessions
1.0-1.5%
Conv. rate
$500-600
AOV
heizman24.de screenshot
#2 heizman24.de
665K
Revenue
86.3K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
loebbeshop.de screenshot
#3 loebbeshop.de
558.5K
Revenue
65.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
meinhausshop.de screenshot
#4 meinhausshop.de
1.1M
Revenue
269K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
heizung-billiger.de screenshot
#5 heizung-billiger.de
2M
Revenue
329K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
selfio.de vs top market performers
selfio.de
top retailers
conversion rate vs average order value for selfio.de and its competitors
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Revenue share by device at selfio.de

In January large majority of sales on selfio.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on selfio.de, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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selfio.de channels

Identify top traffic channels that drive growth for selfio.deand discover how performance of traffic channels has changed over time.

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selfio.de Google Ads spend

Evaluate selfio.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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selfio.de devices

Review selfio.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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selfio.de top markets

Explore selfio.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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selfio.de country & global rank

Assess the ranking of selfio.de among other retailers within its primary country and worldwide.

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