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Jan 2026
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TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for heima24.deheima24.de

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3.2M
Revenue
Jan 26
540.2K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$500-600
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

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heima24.de Annual Revenue and Growth

heima24.de's annual sales on its online store amounted to $29.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$29.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
heima24.de revenue by year

heima24.de's monthly revenueOVER TIME
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Over the past three months, heima24.de revenue has experienced growth of 60%, compared to the preceding three months.

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heima24.de revenue growth for last six months
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OVERVIEW
In January 2026, heima24.de achieved online sales of $3,216,049, significantly exceeding the median of $122,772 in the home_and_garden sector, although it remains far behind the industry leader, homedepot.com, at $1,456,474,205. The site's conversion rate ranged from 0.50% to 1.00%, underperforming compared to the high benchmark of 3.41%, while its average order value (AOV) stood between $575 and $600, also below the high of $677. With 540,166 sessions, heima24.de significantly surpassed the median of 34,453 but is overshadowed by homedepot.com’s 138,848,672 sessions, highlighting room for growth.
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heima24.de competitors

In January 2026, heima24.de reported a revenue of $3,216,049 with 5,427 transactions and 540,166 sessions, resulting in an average order value (AOV) ranging from $575 to $600 and a conversion rate of 0.50-1.00%. Comparing these metrics to its competitors, we can see that selfio.de had a revenue of $377,675 with 879 transactions and 142,748 sessions, a slightly lower AOV of $425-450, and a comparable conversion rate. On the other hand, heizung-billiger.de stood out with a revenue of $2,042,296, 2,899 transactions, 328,951 sessions, an AOV of $700-725, and a similar conversion rate. While stabilo-sanitaer.de had a high conversion rate of 3.00-3.50%, its revenue was lower at $157,305. Overall, heima24.de remains competitive in terms of revenue and conversion rate among its competitors in the market.

selfio.de screenshot
#1 selfio.de
377.7K
Revenue
142.7K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
loebbeshop.de screenshot
#2 loebbeshop.de
558.5K
Revenue
65.9K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
heizman24.de screenshot
#3 heizman24.de
665K
Revenue
86.3K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
stabilo-sanitaer.de screenshot
#4 stabilo-sanitaer.de
157.3K
Revenue
58.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
heizung-billiger.de screenshot
#5 heizung-billiger.de
2M
Revenue
329K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
heima24.de vs top market performers
heima24.de
top retailers
conversion rate vs average order value for heima24.de and its competitors
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Revenue share by device at heima24.de

In January large majority of sales on heima24.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In January large majority of sales on heima24.de, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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heima24.de channels

Identify top traffic channels that drive growth for heima24.deand discover how performance of traffic channels has changed over time.

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heima24.de Google Ads spend

Evaluate heima24.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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heima24.de devices

Review heima24.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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heima24.de top markets

Explore heima24.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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heima24.de country & global rank

Assess the ranking of heima24.de among other retailers within its primary country and worldwide.

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