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Apr 2026
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Home/Insights/Retailers/secretlab.co
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for secretlab.cosecretlab.co

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7.3M
Revenue
Apr 26
1.2M
Sessions
Apr 26
1.0-1.5%
Conv. rate
Apr 26
$400-500
AOV
Apr 26
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Secretlab.co is a website offering a diverse range of comfortable and ergonomic seating options for home and professional use. Their products include high-quality gaming chairs, office chairs, and related accessories. The website provides detailed information, specifications, and pricing for customers seeking suitable seating solutions to enhance their sitting experience.

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secretlab.co Annual Revenue and Growth

secretlab.co's annual sales on its online store amounted to $61.4M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$61.4M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
secretlab.co revenue by year

secretlab.co's monthly revenueOVER TIME
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Over the past three months, secretlab.co revenue has experienced decline of 53%, compared to the preceding three months.

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secretlab.co revenue decline for last six months
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OVERVIEW
In April 2026, secretlab.co generated $7,333,297 in online sales, significantly exceeding the median revenue of $93,284 for the games and accessories sector. With a conversion rate of 1.00-1.50%, it falls below the high industry benchmark of 3.76%. The average order value (AOV) ranged from $425 to $450, slightly above the high AOV of $434 in the sector. The site attracted 1,153,957 sessions, a stark contrast to Nintendo's 66,873,164, yet still surpassing the median of 40,251 sessions, indicating a strong, albeit niche, presence in the competitive market.
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secretlab.co competitors

In April 2026, secretlab.co generated $7,333,297 in revenue from 17,110 transactions across 1,153,957 sessions, yielding an average order value (AOV) of $425-450 and a conversion rate of 1.00-1.50%. In comparison, secretlab.eu outperformed with $8,798,821 in revenue, despite fewer transactions (15,110) and sessions (673,076), indicating a higher conversion rate of 2.00-2.50% and AOV of $575-600. ewinracing.com reported a modest revenue of $96,799, with a lower conversion rate of 0.50-1.00% and a higher AOV of $650-675. gtracing.com, with $352,277 in revenue and a conversion rate of 1.00-1.50%, shows similar metrics to secretlab.co but has a significantly lower AOV of $150-175. Overall, secretlab.co remains competitive in both revenue and transaction volume while exhibiting potential for improvement in conversion efficiency compared to its closest competitors.

ewinracing.com screenshot
#1 ewinracing.com
96.8K
Revenue
29.2K
Sessions
0.5-1.0%
Conv. rate
$600-700
AOV
secretlab.eu screenshot
#2 secretlab.eu
8.8M
Revenue
673.1K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
gtracing.com screenshot
#3 gtracing.com
352.3K
Revenue
163.1K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
eurekaergonomic.com screenshot
#4 eurekaergonomic.com
2.5M
Revenue
288.3K
Sessions
1.0-1.5%
Conv. rate
$600-700
AOV
respawnproducts.com screenshot
#5 respawnproducts.com
162.6K
Revenue
30.4K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
secretlab.co vs top market performers
secretlab.co
top retailers
conversion rate vs average order value for secretlab.co and its competitors
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Revenue share by device at secretlab.co

In April large majority of sales on secretlab.co, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on secretlab.co, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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secretlab.co channels

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secretlab.co Google Ads spend

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secretlab.co devices

Review secretlab.co's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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secretlab.co top markets

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secretlab.co country & global rank

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