rufflebutts.com
Rufflebutts.com is an online platform that sells a wide range of childrens clothing and accessories. They offer items such as ruffled bloomers, tops, dresses, swimwear, and hair accessories. The website caters to both boys and girls, providing trendy and comfortable outfits for infants, babies, and toddlers.
GRIPS CUSTOMERS & RESEARCH PARTNERS
rufflebutts.com Annual Revenue and Growth
rufflebutts.com's annual sales on its online store amounted to $4.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to grow by 50%+. The trend is expected to accelerate.
rufflebutts.com's monthly revenueOVER TIME
Over the past three months, rufflebutts.com revenue has experienced decline of 30%, compared to the preceding three months.
rufflebutts.com competitors
In August 2025, rufflebutts.com, with a revenue of $455,553 from 7,602 transactions and 159,073 sessions, has an average order value (AOV) ranging from $50 to $75 and a conversion rate of 4.50% to 5.00%. In comparison, swimzip.com outperforms rufflebutts.com with a revenue of $665,627 from 6,671 transactions and 116,784 sessions, boasting a higher AOV of $75 to $100 and a conversion rate of 5.50% to 6.00%. Meanwhile, sydneysosweet.com lags behind with only $8,230 in revenue from 127 transactions and 8,829 sessions, showcasing a lower AOV of $50 to $75 and a conversion rate of 1.00% to 1.50%. pocolocoswims.com falls in the middle with $21,054 in revenue from 150 transactions and 4,806 sessions, with an AOV of $125 to $150 and a conversion rate of 3.00% to 3.50%. miabellebaby.com, with $72,588 in revenue from 831 transactions and 142,416 sessions, has a similar AOV of $75 to $100 but a lower conversion rate of 0.50% to 1.00%.
Revenue share by device at rufflebutts.com
In August large majority of sales on rufflebutts.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Gain even more insights with the Grips app
rufflebutts.com channels
Identify top traffic channels that drive growth for rufflebutts.comand discover how performance of traffic channels has changed over time.
rufflebutts.com Google Ads spend
Evaluate rufflebutts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
rufflebutts.com devices
Review rufflebutts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
