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Jul 2025
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Home/Insights/Retailers/rufflebutts.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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453.2K
Revenue
133.9K
Sessions
4.5-5.0%
Conv. rate
$50-75
AOV
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Rufflebutts.com is an online platform that sells a wide range of childrens clothing and accessories. They offer items such as ruffled bloomers, tops, dresses, swimwear, and hair accessories. The website caters to both boys and girls, providing trendy and comfortable outfits for infants, babies, and toddlers.

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rufflebutts.com's revenueOVER TIME
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Over the past three months, rufflebutts.com revenue has experienced decline of 20%, compared to the preceding three months.

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rufflebutts.com revenue decline for last six months
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OVERVIEW
In July 2025, rufflebutts.com, a FASHION AND APPAREL website, generated online sales revenue of $453,152, with a conversion rate of 4.50-5.00% and an average order value (AOV) of $50-75. The industry median revenue is $82,875, with a conversion rate ranging from 0.62% to 2.96% and an AOV varying between $82 and $402. rufflebutts.com had 133,928 sessions, while the highest sessions recorded in the category was 294,721,604 for shein.com, with a median of 36,317 sessions for FASHION AND APPAREL websites.
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rufflebutts.com competitors

In July 2025, rufflebutts.com reported a revenue of $453,152 with 6,694 transactions from 133,928 sessions, boasting an average order value (AOV) of $50-$75 and a conversion rate of 4.50-5.00%. When compared to its competitors, swimzip.com leads in revenue with $675,593 from 6,466 transactions and 114,517 sessions, featuring a higher AOV of $100-$125 and a conversion rate of 5.50-6.00%. sydneysosweet.com falls behind significantly with a revenue of $13,447 from 192 transactions and 11,747 sessions, having a similar AOV of $50-$75 but a lower conversion rate of 1.50-2.00%. pocolocoswims.com and miabellebaby.com also show varying performances in revenue, transactions, sessions, AOV, and conversion rates compared to rufflebutts.com, positioning each competitor uniquely within the market landscape.

swimzip.com screenshot
#1 swimzip.com
675.6K
Revenue
114.5K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
sydneysosweet.com screenshot
#2 sydneysosweet.com
13.4K
Revenue
11.7K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
pocolocoswims.com screenshot
#3 pocolocoswims.com
31.1K
Revenue
8.1K
Sessions
2.5-3.0%
Conv. rate
$125-150
AOV
miabellebaby.com screenshot
#4 miabellebaby.com
64.3K
Revenue
127K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
cecilandlou.com screenshot
#5 cecilandlou.com
77.9K
Revenue
41.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
rufflebutts.com vs top market performers
rufflebutts.com
top retailers
conversion rate vs average order value for rufflebutts.com and its competitors
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Revenue share by device at rufflebutts.com

In July large majority of sales on rufflebutts.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on rufflebutts.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rufflebutts.com channels

Identify top traffic channels that drive growth for rufflebutts.comand discover how performance of traffic channels has changed over time.

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rufflebutts.com Google Ads spend

Evaluate rufflebutts.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rufflebutts.com devices

Review rufflebutts.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rufflebutts.com top markets

Explore rufflebutts.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rufflebutts.com country & global rank

Assess the ranking of rufflebutts.com among other retailers within its primary country and worldwide.

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