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Aug 2026
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Home/Insights/Retailers/splashabout.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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125.2K
Revenue
Aug 26
68.6K
Sessions
Aug 26
6.0-6.5%
Conv. rate
Aug 26
$25-50
AOV
Aug 26
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Splash About is a website that offers a wide range of swim-related products. They sell items like swimwear, wetsuits, buoyancy aids, and swim accessories. The site showcases a variety of swim gear for women, men, and children. Visitors can find a diverse selection of water-related products suitable for different activities and age groups.

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splashabout.com Annual Revenue and Growth

splashabout.com's annual sales on its online store amounted to $1.7M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 10-20%.

Annual Revenue (GMV)2025
$1.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
splashabout.com revenue by year

splashabout.com's monthly revenueOVER TIME
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Over the past three months, splashabout.com revenue has experienced growth of 25%, compared to the preceding three months.

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splashabout.com revenue growth for last six months
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OVERVIEW
In August 2026, splashabout.com generated $125,000 in revenue from online sales, significantly exceeding an average childcare store's revenue of $37,300. The website achieved a conversion rate of 6.00-6.50%, which is well above the typical range of 0.98% to 4.32% for an average childcare store. Additionally, splashabout.com's average order value (AOV) ranged from $25-50, falling within the typical range of $40 to $250 in the childcare category. With 68,600 sessions, splashabout.com far surpassed the 19,600 sessions of an average childcare store, although it remains below the 17.7 million sessions seen by babylist.com.
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splashabout.com competitors

splashabout.com excels with a conversion rate of 6.00-6.50%, well ahead of its competitors. In August 2026, splashabout.com generated $125,000 in revenue from 4,202 transactions, attracting 68,600 sessions. In contrast, sunnylife.com, while having higher revenue at $156,000, achieved only 561 transactions and a significantly lower conversion rate of 0.50-1.00%. Meanwhile, swimoutlet.com dominates the market with revenue of $6.9 million and 64,900 transactions, though its conversion rate of 3.00-3.50% trails that of splashabout.com. speedo.com also underperforms in conversion with a rate of 1.00-1.50%, despite its revenue of $2.3 million and 12,700 transactions. Overall, splashabout.com shows impressive conversion efficiency, outperforming its peers in that key metric despite trailing in revenue, transactions, and sessions.

sunnylife.com screenshot
#1 sunnylife.com
156K
Revenue
61.1K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
speedo.com screenshot
#2 speedo.com
2.3M
Revenue
968.5K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
swimoutlet.com screenshot
#3 swimoutlet.com
6.9M
Revenue
2.1M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
splashabout.com vs top market performers
splashabout.com
top retailers
conversion rate vs average order value for splashabout.com and its competitors
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Revenue share by device at splashabout.com

In August large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In August large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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splashabout.com channels

Identify top traffic channels that drive growth for splashabout.comand discover how performance of traffic channels has changed over time.

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splashabout.com Google Ads spend

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splashabout.com devices

Review splashabout.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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splashabout.com top markets

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splashabout.com country & global rank

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