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May 2026
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Home/Insights/Retailers/splashabout.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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174.1K
Revenue
May 26
57.3K
Sessions
May 26
6.5-7.0%
Conv. rate
May 26
$25-50
AOV
May 26
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Splash About is a website that offers a wide range of swim-related products. They sell items like swimwear, wetsuits, buoyancy aids, and swim accessories. The site showcases a variety of swim gear for women, men, and children. Visitors can find a diverse selection of water-related products suitable for different activities and age groups.

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splashabout.com Annual Revenue and Growth

splashabout.com's annual sales on its online store amounted to $1.7M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 20-50%.

Annual Revenue (GMV)2025
$1.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
splashabout.com revenue by year

splashabout.com's monthly revenueOVER TIME
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Over the past three months, splashabout.com revenue has experienced growth of 14%, compared to the preceding three months.

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splashabout.com revenue growth for last six months
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OVERVIEW
In May 2026, splashabout.com achieved impressive online sales revenue of $174,109, significantly exceeding the CHILDCARE median of $39,345, while its conversion rate ranged from 6.50-7.00%, well above the sector's average of 4.52%. With an average order value (AOV) of $25-50, splashabout.com remains competitive, although lower than the high AOV benchmark of $278. The website garnered 57,253 sessions, outperforming the median of 14,612 but far behind industry leader babylist.com, which dominated with 16,509,473 sessions and revenue of $90,853,429, illustrating splashabout's strong position in the market.
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splashabout.com competitors

In May 2026, splashabout.com generated $174,109 in revenue from 3,988 transactions over 57,253 sessions, boasting a conversion rate of 6.50-7.00%. In comparison, sunnylife.com earned $578,941 with 2,192 transactions from 91,243 sessions, reflecting a lower conversion rate of 2.00-2.50% but a significantly higher average order value (AOV) of $250-275. Meanwhile, speedo.com outperformed both with $2,897,993 in revenue and 16,551 transactions, though it had a lower conversion rate of 1.50-2.00% across 968,421 sessions and an AOV of $175-200. swimoutlet.com leads the market, achieving $7,213,988 in revenue with 70,500 transactions from 2,172,518 sessions, showing a conversion rate of 3.00-3.50% and an AOV of $100-125. Overall, splashabout.com displays a competitive conversion rate while trailing behind in revenue compared to its larger rivals.

sunnylife.com screenshot
#1 sunnylife.com
578.9K
Revenue
91.2K
Sessions
2.0-2.5%
Conv. rate
$250-275
AOV
speedo.com screenshot
#2 speedo.com
2.9M
Revenue
968.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
swimoutlet.com screenshot
#3 swimoutlet.com
7.2M
Revenue
2.2M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
splashabout.com vs top market performers
splashabout.com
top retailers
conversion rate vs average order value for splashabout.com and its competitors
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Revenue share by device at splashabout.com

In May large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In May large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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splashabout.com channels

Identify top traffic channels that drive growth for splashabout.comand discover how performance of traffic channels has changed over time.

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splashabout.com Google Ads spend

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splashabout.com devices

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splashabout.com top markets

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splashabout.com country & global rank

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