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Sep 2026
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Home/Insights/Retailers/splashabout.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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130.7K
Revenue
Sep 26
74.9K
Sessions
Sep 26
4.5-5.0%
Conv. rate
Sep 26
$25-50
AOV
Sep 26
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Splash About is a website that offers a wide range of swim-related products. They sell items like swimwear, wetsuits, buoyancy aids, and swim accessories. The site showcases a variety of swim gear for women, men, and children. Visitors can find a diverse selection of water-related products suitable for different activities and age groups.

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splashabout.com Annual Revenue and Growth

splashabout.com's annual sales on its online store amounted to $1.7M in 2025, broadly flat year over year. For 2026, revenue is expected to decline by 5-10%.

Annual Revenue (GMV)2025
$1.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
splashabout.com revenue by year

splashabout.com's monthly revenueOVER TIME
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Over the past three months, splashabout.com revenue has experienced decline of 16%, compared to the preceding three months.

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splashabout.com revenue decline for last six months
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OVERVIEW
In September 2026, splashabout.com, a childcare category store, generated $131,000 in revenue from online sales, significantly higher than an average childcare store's $34,900. Its conversion rate ranged from 4.50-5.00%, comfortably within the typical range of 1.0% to 4.37%. The average order value (AOV) stood between $25-50, below the typical range of $50 to $278 for the childcare category. With 74,900 sessions, splashabout.com far exceeded the average childcare store's 15,600 sessions, illustrating a strong online presence, although it remains well below the leading traffic of babylist.com at 17.3 million sessions.
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splashabout.com competitors

splashabout.com excels in its conversion rate, ranging from 4.50-5.00%, compared to its competitors. In September 2026, splashabout.com generated revenue of $131,000 from 3,377 transactions across 74,900 sessions, which indicates strong customer engagement. However, it trails behind swimoutlet.com, which leads significantly in revenue at $6.6 million and transactions with 56,700, despite having 1.8 million sessions. Similarly, splashabout.com ranks third against speedo.com, which earned $2.6 million from 13,500 transactions and had 780,000 sessions. Additionally, sunnylife.com is notably lower in revenue at $56,100 and transactions at 175, with 37,700 sessions. While splashabout.com’s conversion rate is impressive, its overall metrics indicate it faces tough competition, especially from swimoutlet.com, which outperforms in all key areas.

sunnylife.com screenshot
#1 sunnylife.com
56.1K
Revenue
37.7K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
speedo.com screenshot
#2 speedo.com
2.6M
Revenue
780.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
swimoutlet.com screenshot
#3 swimoutlet.com
6.6M
Revenue
1.8M
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
splashabout.com vs top market performers
splashabout.com
top retailers
conversion rate vs average order value for splashabout.com and its competitors
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Revenue share by device at splashabout.com

In September large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.

In September large majority of sales on splashabout.com, 77% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 23% of sales coming from desktop devices.
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splashabout.com channels

Identify top traffic channels that drive growth for splashabout.comand discover how performance of traffic channels has changed over time.

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splashabout.com Google Ads spend

Evaluate splashabout.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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splashabout.com devices

Review splashabout.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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splashabout.com top markets

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splashabout.com country & global rank

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