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May 2025
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Home/Insights/Retailers/royalfern.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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32K
Revenue
4.3K
Sessions
2.5-3.0%
Conv. rate
$275-300
AOV
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Royalfern.com is a website that offers a range of plant-based skincare and beauty products. Their inventory includes items like moisturizers, toners, serums, and masks. The website focuses on providing natural and innovative solutions for various skin concerns to cater to the needs of customers interested in botanical skincare options.

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royalfern.com's revenueOVER TIME
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Over the past three months, royalfern.com revenue has experienced decline of 2.2%, compared to the preceding three months.

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royalfern.com revenue decline for last six months
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OVERVIEW
In May 2025, royalfern.com, a BEAUTY AND COSMETICS website, generated $31,967 in online sales with a conversion rate of 2.50-3.00% and an AOV of $275-300. Compared to the industry median revenue of $46,882, royalfern.com performed slightly below average. However, the site's performance metrics were still respectable, especially when considering that the top performer in the category, ulta.com, achieved $96,002,620 in revenue. With 4,252 sessions, royalfern.com fell below the industry median of 19,997 sessions, yet significantly behind the leading store, sephora.com, with 38,510,361 sessions.
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royalfern.com competitors

In May 2025, royalfern.com outperformed victoriaroggiobeauty.com in terms of revenue, with royalfern.com generating $31,967 compared to victoriaroggiobeauty.com's $18,436. However, victoriaroggiobeauty.com had a higher conversion rate of 4.50-5.00% compared to royalfern.com's 2.50-3.00%. In terms of transactions, victoriaroggiobeauty.com had a similar number of transactions at 107, just slightly below royalfern.com's 109. The number of sessions on royalfern.com was significantly higher at 4,252 compared to victoriaroggiobeauty.com's 2,287. Despite royalfern.com having a higher Average Order Value (AOV) range of $275-300, victoriaroggiobeauty.com's AOV range of $150-175 did not seem to impact its revenue negatively. Overall, royalfern.com showed strength in revenue and sessions, while victoriaroggiobeauty.com excelled in conversion rate.

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royalfern.com vs top market performers
royalfern.com
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conversion rate vs average order value for royalfern.com and its competitors
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Revenue share by device at royalfern.com

In May large majority of sales on royalfern.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.

In May large majority of sales on royalfern.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices.
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royalfern.com channels

Identify top traffic channels that drive growth for royalfern.comand discover how performance of traffic channels has changed over time.

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royalfern.com Google Ads spend

Evaluate royalfern.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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royalfern.com devices

Review royalfern.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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royalfern.com top markets

Explore royalfern.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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royalfern.com country & global rank

Assess the ranking of royalfern.com among other retailers within its primary country and worldwide.

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