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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for rouje.comrouje.com

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684.3K
Revenue
Oct 25
488K
Sessions
Oct 25
0.5-1.0%
Conv. rate
Oct 25
$200-225
AOV
Oct 25
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Rouje.com is an online retail platform offering a range of products. The website primarily sells womens clothing items including dresses, tops, skirts, and more. Customers can also find accessories like handbags, scarves, and jewelry. The website provides a convenient platform for individuals looking for trendy and fashionable options.

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rouje.com Annual Revenue and Growth

rouje.com's annual sales on its online store amounted to $15.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$15.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rouje.com revenue by year

rouje.com's monthly revenueOVER TIME
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Over the past three months, rouje.com revenue has experienced decline of 26%, compared to the preceding three months.

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rouje.com revenue decline for last six months
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OVERVIEW
In October 2025, rouje.com, a lifestyle/fashion and apparel site, generated $684,278 in online sales, significantly outperforming the median revenue of $80,524 for its industry. With a conversion rate ranging from 0.50% to 1.00%, it falls short of the high benchmark of 3.36%. The average order value (AOV) of $200-$225 is below the industry high of $378 but well above the low of $74. Additionally, rouje.com recorded 488,020 sessions, considerably higher than the median of 33,163 but dwarfed by the leading site, shein.com, which amassed 321,650,758 sessions.
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rouje.com competitors

In October 2025, rouje.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. While rouje.com generated a revenue of $684,278 from 3,329 transactions and 488,020 sessions with an AOV of $200-225 and a conversion rate of 0.50-1.00, its closest competitor laboucherougeparis.com only earned $39,996 from 321 transactions and 10,291 sessions with an AOV of $100-125 and a conversion rate of 3.00-3.50. Another competitor, niche-beauty.com, performed better with a revenue of $3,625,836 from 33,651 transactions and 569,930 sessions, but had a lower AOV of $100-125 and a higher conversion rate of 5.50-6.00 compared to rouje.com. Overall, rouje.com demonstrated a strong performance across all metrics compared to its competitors in October 2025.

laboucherougeparis.com screenshot
#1 laboucherougeparis.com
40K
Revenue
10.3K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
niche-beauty.com screenshot
#2 niche-beauty.com
3.6M
Revenue
569.9K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
abercrombie.com screenshot
#3 abercrombie.com
50.3M
Revenue
20.4M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
rouje.com vs top market performers
rouje.com
top retailers
conversion rate vs average order value for rouje.com and its competitors
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Revenue share by device at rouje.com

In October large majority of sales on rouje.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on rouje.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rouje.com channels

Identify top traffic channels that drive growth for rouje.comand discover how performance of traffic channels has changed over time.

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rouje.com Google Ads spend

Evaluate rouje.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rouje.com devices

Review rouje.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rouje.com top markets

Explore rouje.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rouje.com country & global rank

Assess the ranking of rouje.com among other retailers within its primary country and worldwide.

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