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Sep 2025
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TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for rouje.comrouje.com

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695.5K
Revenue
Sep 25
490.6K
Sessions
Sep 25
0.5-1.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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Rouje.com is an online retail platform offering a range of products. The website primarily sells womens clothing items including dresses, tops, skirts, and more. Customers can also find accessories like handbags, scarves, and jewelry. The website provides a convenient platform for individuals looking for trendy and fashionable options.

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rouje.com Annual Revenue and Growth

rouje.com's annual sales on its online store amounted to $15.6M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$15.6M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
rouje.com revenue by year

rouje.com's monthly revenueOVER TIME
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Over the past three months, rouje.com revenue has experienced decline of 18%, compared to the preceding three months.

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rouje.com revenue decline for last six months
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OVERVIEW
In September 2025, rouje.com, a lifestyle and fashion apparel brand, generated $695,533 in online sales, significantly exceeding the median of $74,931 for its industry. With a conversion rate of 0.50-1.00%, rouje.com operates below the high industry standard of 3.2%, while its average order value (AOV) ranges from $200-225, also lower than the industry high of $382. The site recorded 490,572 sessions, well above the median of 34,221, but dwarfed by shein.com, the leading competitor with $819,580,923 in revenue and 297,137,690 sessions, indicating significant market competition.
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rouje.com competitors

In September 2025, rouje.com reported a revenue of $695,533 with 3,372 transactions and 490,572 sessions, boasting an average order value (AOV) of $200-225 and a conversion rate of 0.50-1.00. In comparison, laboucherougeparis.com generated $36,221 in revenue from 292 transactions and 8,870 sessions, with an AOV of $100-125 and a conversion rate of 3.00-3.50. On the other hand, niche-beauty.com outperformed both rouje.com and laboucherougeparis.com with a revenue of $3,171,464 from 30,246 transactions and 493,576 sessions, showcasing an AOV of $100-125 and a conversion rate of 6.00-6.50. While rouje.com holds its own in terms of revenue and sessions compared to laboucherougeparis.com, niche-beauty.com clearly leads the pack with significantly higher metrics in all domains.

laboucherougeparis.com screenshot
#1 laboucherougeparis.com
36.2K
Revenue
8.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
niche-beauty.com screenshot
#2 niche-beauty.com
3.2M
Revenue
493.6K
Sessions
6.0-6.5%
Conv. rate
$100-125
AOV
abercrombie.com screenshot
#3 abercrombie.com
32.5M
Revenue
16M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
rouje.com vs top market performers
rouje.com
top retailers
conversion rate vs average order value for rouje.com and its competitors
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Revenue share by device at rouje.com

In September large majority of sales on rouje.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on rouje.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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rouje.com channels

Identify top traffic channels that drive growth for rouje.comand discover how performance of traffic channels has changed over time.

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rouje.com Google Ads spend

Evaluate rouje.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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rouje.com devices

Review rouje.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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rouje.com top markets

Explore rouje.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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rouje.com country & global rank

Assess the ranking of rouje.com among other retailers within its primary country and worldwide.

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