Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Aug 2026
All countries
Home/Insights/Retailers/rainbow8.com
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

Favicon for rainbow8.comrainbow8.com

Start benchmarking for free
Sign in with GoogleSign up with Google
170K
Revenue
Aug 26
49.4K
Sessions
Aug 26
0.5-1.0%
Conv. rate
Aug 26
$500-600
AOV
Aug 26
Loading...
  • Main country of store: HONG KONG SAR CHINA
  • Website category: SPORTS

Rainbow8.com is an online platform offering various products related to airsoft guns and accessories. With a wide range of popular brands and models, they provide customers with options such as pistol grips, stocks, and weapon parts. The website also features an array of specialized gear for enthusiasts and professionals in the airsoft community.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

rainbow8.com Annual Revenue and Growth

rainbow8.com's annual sales on its online store amounted to $2.3M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.3M
Annual growth forecast2025/2026
10-20%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
rainbow8.com revenue by year

rainbow8.com's monthly revenueOVER TIME
View real-time data

Over the past three months, rainbow8.com revenue has experienced decline of 54%, compared to the preceding three months.

View real-time data
rainbow8.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
With a conversion rate of 0.50-1.00%, rainbow8.com generated $170,000 in revenue for online sales in August 2026, compared to $85,100 for a typical store in the sports category. Its average order value (AOV) of $550-575 falls within the category's typical range of $76 to $556. The site attracted 49,400 sessions, exceeding the typical store in the sports category's 33,500 sessions, but remaining well below the 64.9 million sessions of dickssportinggoods.com. Overall, rainbow8.com maintains a solid presence in the competitive sports category.
Read more

rainbow8.com competitors

In August 2026, rainbow8.com trails its competitors significantly in revenue, achieving $170,000 compared to evike.com's $16.1 million. Additionally, rainbow8.com falls behind in transactions, recording 302, while evike.com leads with 56,100. The session figures also highlight a disparity; rainbow8.com had 49,400 sessions, whereas evike.com was well ahead with 2.4 million. rainbow8.com’s average order value (AOV) ranges from $550 to $575, which surpasses some competitors, like gunfire.com, with an AOV of $175 to $200. However, rainbow8.com's conversion rate, at 0.50-1.00%, matches that of redwolfairsoft.com, gunfire.com, and patrolbase.co.uk, but falls short of evike.com's robust 2.00-2.50%. Overall, rainbow8.com has room for improvement to compete effectively in this market.

redwolfairsoft.com screenshot
#1 redwolfairsoft.com
1.5M
Revenue
625K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
gunfire.com screenshot
#2 gunfire.com
680.5K
Revenue
425.6K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
evike.com screenshot
#3 evike.com
16.1M
Revenue
2.4M
Sessions
2.0-2.5%
Conv. rate
$275-300
AOV
patrolbase.co.uk screenshot
#4 patrolbase.co.uk
1.3M
Revenue
668.7K
Sessions
1.0-1.5%
Conv. rate
$150-175
AOV
empireairsoft.co.uk screenshot
#5 empireairsoft.co.uk
58.3K
Revenue
18.2K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
rainbow8.com vs top market performers
rainbow8.com
top retailers
conversion rate vs average order value for rainbow8.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at rainbow8.com

In August large majority of sales on rainbow8.com, 97% was finalized on desktop devices, with 2.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on rainbow8.com, 97% was finalized on desktop devices, with 2.7% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

rainbow8.com channels

Identify top traffic channels that drive growth for rainbow8.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

rainbow8.com Google Ads spend

Evaluate rainbow8.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

rainbow8.com devices

Review rainbow8.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

rainbow8.com top markets

Explore rainbow8.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

rainbow8.com country & global rank

Assess the ranking of rainbow8.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard