proform.com
Proform.com is a website that offers a range of fitness products for sale. The website provides an extensive collection of exercise equipment such as treadmills, ellipticals, bikes, rowers, and accessories. It aims to cater to the fitness needs of individuals by offering reliable and durable fitness equipment options online.
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proform.com Annual Revenue and Growth
proform.com's annual sales on its online store amounted to $6.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.
proform.com's monthly revenueOVER TIME
Over the past three months, proform.com revenue has experienced growth of 32%, compared to the preceding three months.
proform.com competitors
In September 2026, proform.com trails significantly behind ifit.com, which boasts a revenue of $7.9 million and 27,400 transactions. proform.com, in contrast, achieved $265,000 in revenue with 368 transactions. While proform.com has an average order value (AOV) of $700-725, ifit.com’s AOV stands at $275-300. proform.com also records 56,400 sessions, compared to ifit.com’s impressive 996,000 sessions. In terms of conversion rates, proform.com ranges from 0.50-1.00%, while ifit.com leads with a rate of 2.50-3.00%. Although proform.com ranks third in revenue and transactions among its competitors, it maintains a competitive AOV compared to the broader market.
Revenue share by device at proform.com
In September large majority of sales on proform.com, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Industries proform.com operates in
proform.com is tracked across 2 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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proform.com channels
Identify top traffic channels that drive growth for proform.comand discover how performance of traffic channels has changed over time.
proform.com Google Ads spend
Evaluate proform.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
proform.com devices
Review proform.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
