proform.com
Proform.com is a website that offers a range of fitness products for sale. The website provides an extensive collection of exercise equipment such as treadmills, ellipticals, bikes, rowers, and accessories. It aims to cater to the fitness needs of individuals by offering reliable and durable fitness equipment options online.
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proform.com's revenueOVER TIME
Over the past three months, proform.com revenue has experienced decline of 16%, compared to the preceding three months.
proform.com competitors
In July 2025, proform.com lags behind its competitors in terms of revenue, with only $444,281 compared to ifit.com's $4,819,078 and nordictrack.com's $13,620,923. proform.com also falls short in transactions, recording only 650 transactions while ifit.com and nordictrack.com boast 15,362 and 16,065 transactions, respectively. Similarly, proform.com trails in sessions with 124,990, whereas ifit.com and nordictrack.com have 488,176 and 802,028 sessions, respectively. Despite having a higher average order value (AOV) range of $675-$700, proform.com's conversion rate of 0.50-1.00% is lower than ifit.com's 3.00-3.50% and nordictrack.com's 1.50-2.00%. Overall, proform.com faces tough competition from ifit.com and nordictrack.com in terms of revenue, transactions, sessions, AOV, and conversion rate.
Revenue share by device at proform.com
In July large majority of sales on proform.com, 54% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 46% of sales coming from desktop devices.
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proform.com channels
Identify top traffic channels that drive growth for proform.comand discover how performance of traffic channels has changed over time.
proform.com Google Ads spend
Evaluate proform.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
proform.com devices
Review proform.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
