proform.com
Proform.com is a website that offers a range of fitness products for sale. The website provides an extensive collection of exercise equipment such as treadmills, ellipticals, bikes, rowers, and accessories. It aims to cater to the fitness needs of individuals by offering reliable and durable fitness equipment options online.
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proform.com's revenueOVER TIME
Over the past three months, proform.com revenue has experienced decline of 44%, compared to the preceding three months.
proform.com competitors
In May 2025, proform.com lags behind its competitors in the home fitness equipment market. nordictrack.com leads in revenue with $10,097,369 compared to proform.com's $384,330. nordictrack.com also has more transactions at 11,896, sessions at 560,989, a higher average order value (AOV) of $825-$850, and a better conversion rate of 2.00-2.50%. Similarly, ifit.com also outperforms proform.com with $5,611,398 in revenue, 18,400 transactions, 486,585 sessions, an AOV of $300-$325, and a conversion rate of 3.50-4.00%. proform.com must work on increasing its metrics across the board to compete more effectively in the market and gain a larger share of revenue, transactions, sessions, AOV, and conversion rates.
Revenue share by device at proform.com
In May large majority of sales on proform.com, 60% was finalized on mobile devices, with 40% of sales coming from desktop devices.
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proform.com channels
Identify top traffic channels that drive growth for proform.comand discover how performance of traffic channels has changed over time.
proform.com Google Ads spend
Evaluate proform.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
proform.com devices
Review proform.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
