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Home/Insights/Retailers/pramcentre.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for pramcentre.co.ukpramcentre.co.uk

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163K
Revenue
Aug 25
53.1K
Sessions
Aug 25
0.5-1.0%
Conv. rate
Aug 25
$375-400
AOV
Aug 25
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The website pramcentre.co.uk offers a wide range of products related to parenting. They specialize in selling baby strollers, prams, car seats, nursery furniture, feeding accessories, and baby care items. The platform provides a convenient online shopping experience and caters to the needs of new parents and caregivers.

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pramcentre.co.uk Annual Revenue and Growth

pramcentre.co.uk's annual sales on its online store amounted to $2.5M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
pramcentre.co.uk revenue by year

pramcentre.co.uk's monthly revenueOVER TIME
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Over the past three months, pramcentre.co.uk revenue has experienced decline of 26%, compared to the preceding three months.

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pramcentre.co.uk revenue decline for last six months
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OVERVIEW
In August 2025, pramcentre.co.uk, a CHILDCARE industry website, had online sales revenue of $163,026 compared to a median revenue of $48,131. The conversion rate was 0.50-1.00%, with a high of 4.16% and a low of 0.95% in the industry. The average order value (AOV) ranged from $375-400, while the industry saw a high of $261 and a low of $52. The website had 53,074 sessions, with the highest at 12,788,265 from babylist.com and a median of 21,167 in the industry.
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pramcentre.co.uk competitors

In August 2025, pramcentre.co.uk generated a revenue of £163,026 from 425 transactions with 53,074 sessions, boasting an average order value (AOV) of £375-£400 and a conversion rate of 0.50-1.00%. In comparison, kiddies-kingdom.com outperformed Pram Centre with a revenue of £1,662,231 from 9,369 transactions and 462,363 sessions, showcasing a higher AOV of £175-£200 and a conversion rate of 2.00-2.50%. affordablebabycare.co.uk trailed behind with a revenue of £16,854 from 57 transactions and 12,136 sessions, with an AOV of £275-£300 and a conversion rate of 0.00-0.50%. Pram Centre's revenue was also lower than naturalbabyshower.co.uk, which generated £1,885,195 from 9,740 transactions and 506,205 sessions. However, Pram Centre performed better than Lester's Nursery World and strolleria.com in terms of revenue, transactions, sessions, AOV, and conversion rate.

kiddies-kingdom.com screenshot
#1 kiddies-kingdom.com
1.7M
Revenue
462.4K
Sessions
2.0-2.5%
Conv. rate
$175-200
AOV
affordablebabycare.co.uk screenshot
#2 affordablebabycare.co.uk
16.9K
Revenue
12.1K
Sessions
0.0-0.5%
Conv. rate
$275-300
AOV
lesters-nurseryworld.co.uk screenshot
#3 lesters-nurseryworld.co.uk
60.9K
Revenue
18.7K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
naturalbabyshower.co.uk screenshot
#4 naturalbabyshower.co.uk
1.9M
Revenue
506.2K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
strolleria.com screenshot
#5 strolleria.com
171.2K
Revenue
191.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
pramcentre.co.uk vs top market performers
pramcentre.co.uk
top retailers
conversion rate vs average order value for pramcentre.co.uk and its competitors
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Revenue share by device at pramcentre.co.uk

In August large majority of sales on pramcentre.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on pramcentre.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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pramcentre.co.uk channels

Identify top traffic channels that drive growth for pramcentre.co.ukand discover how performance of traffic channels has changed over time.

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pramcentre.co.uk Google Ads spend

Evaluate pramcentre.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pramcentre.co.uk devices

Review pramcentre.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pramcentre.co.uk top markets

Explore pramcentre.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pramcentre.co.uk country & global rank

Assess the ranking of pramcentre.co.uk among other retailers within its primary country and worldwide.

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