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Sep 2024
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Home/Insights/Retailers/pramcentre.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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191.1K
Revenue
40.2K
Sessions
1.0-1.5%
Conversion rate
$325-350
Average order value
Online only revenue for pramcentre.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

The website pramcentre.co.uk offers a wide range of products related to parenting. They specialize in selling baby strollers, prams, car seats, nursery furniture, feeding accessories, and baby care items. The platform provides a convenient online shopping experience and caters to the needs of new parents and caregivers.

pramcentre.co.uk’s revenueOVER TIME
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Over the past three months, pramcentre.co.uk revenue has experienced decline of 30%, compared to the preceding three months.

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pramcentre.co.uk revenue decline for last six months
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OVERVIEW
In September 2024, pramcentre.co.uk, a CHILDCARE industry website, achieved a revenue of $191,067 for online sales, with a conversion rate ranging from 1.00% to 1.50%. The average order value (AOV) fell between $325 and $350. With a total of 40,247 sessions, pramcentre.co.uk surpassed the median of 22,318 sessions in the CHILDCARE category. Despite this, babylist.com emerged as the top performer with a revenue of $75,186,544, a conversion rate of 4.82%, an AOV of $273, and 9,942,223 sessions. A lower AOV of $56 was recorded, contrasting with the highest AOV of $273 in the industry.
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pramcentre.co.uk competitors

In comparing pramcentre.co.uk to its competitors in the baby care industry, we see that pramcentre.co.uk falls within the mid-range in terms of revenue at £191,067. While its number of transactions (579) and sessions (40,247) are also in the mid-range, its Average Order Value (AOV) of £325-£350 is relatively higher, indicating potentially higher-priced items. The conversion rate of pramcentre.co.uk sits between 1.00-1.50%. Among its competitors, kiddies-kingdom.com stands out with significantly higher revenue (£1,570,717) and a large number of transactions (9,097) and sessions (444,944). However, its AOV is lower at £150-£175, and it boasts a higher conversion rate of 2.00-2.50%. Other competitors like naturalbabyshower.co.uk also show high revenue (£1,814,440) and transactions (9,159) with a slightly lower AOV of £175-£200 and a higher conversion rate of 1.50-2.00%.

#1 kiddies-kingdom.com
1.6M
Revenue
444.9K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#2 affordablebabycare.co.uk
26.1K
Revenue
14.4K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
#3 lesters-nurseryworld.co.uk
94.2K
Revenue
28.4K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
#4 naturalbabyshower.co.uk
1.8M
Revenue
496.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#5 strolleria.com
608.3K
Revenue
246.7K
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
pramcentre.co.uk vs top market performers
pramcentre.co.uk
top retailers
conversion rate vs average order value for pramcentre.co.uk and its competitors
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pramcentre.co.uk brandsby revenue

1
Logo for silver crossSilver Cross
2
Logo for mamas & papasMamas & Papas
3
Logo for egg®Egg®
4
Top retailers:ebay.co.uk

pramcentre.co.uk categoriesby revenue

1
Baby Strollers
2
Food, Beverages & Tobacco
3
Health & Beauty
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pramcentre.co.uk channels

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pramcentre.co.uk Google Ads spend

Evaluate pramcentre.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pramcentre.co.uk devices

Review pramcentre.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pramcentre.co.uk top markets

Explore pramcentre.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pramcentre.co.uk country & global rank

Assess the ranking of pramcentre.co.uk among other retailers within its primary country and worldwide.

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