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Apr 2025
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Home/Insights/Retailers/pramcentre.co.uk
TRANSACTION INTELLIGENCE - APR 2025 GLOBALLY

Favicon for pramcentre.co.ukpramcentre.co.uk

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195.4K
Revenue
52.9K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
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The website pramcentre.co.uk offers a wide range of products related to parenting. They specialize in selling baby strollers, prams, car seats, nursery furniture, feeding accessories, and baby care items. The platform provides a convenient online shopping experience and caters to the needs of new parents and caregivers.

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pramcentre.co.uk's revenueOVER TIME
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Over the past three months, pramcentre.co.uk revenue has experienced decline of 16%, compared to the preceding three months.

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pramcentre.co.uk revenue decline for last six months
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OVERVIEW
In April 2025, pramcentre.co.uk, a CHILDCARE industry website, generated $195,372 in online sales revenue, with a conversion rate of 0.50-1.00% and an average order value of $375-400. This puts them below the industry median revenue of $48,746, but above the low AOV of $57. Despite having 52,931 sessions, they fall short of the industry median of 19,259, with the highest sessions recorded by babylist.com at 13,913,579. Overall, pramcentre.co.uk demonstrates steady performance metrics in the CHILDCARE sector.
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pramcentre.co.uk competitors

pramcentre.co.uk, with a revenue of £195,372 from 496 transactions and 52,931 sessions, has a competitive average order value (AOV) of £375-£400 and a conversion rate of 0.50-1.00. In comparison, competitors like lesters-nurseryworld.co.uk have lower revenue of £50,522 but a higher conversion rate of 1.00-1.50, indicating a more efficient sales process. kiddies-kingdom.com stands out with a significantly higher revenue of £1,677,306 from 9,125 transactions and 464,357 sessions, albeit with a lower AOV of £175-£200. naturalbabyshower.co.uk boasts the highest revenue among the competitors at £1,866,622 with a high conversion rate of 2.00-2.50, suggesting strong customer trust and engagement. pramcentre.co.uk's closest competitor in terms of revenue and AOV is affordablebabycare.co.uk, which generated £16,948 from 52 transactions and 11,038 sessions with an AOV of £325-£350 and a conversion rate of 0.00-0.50.

kiddies-kingdom.com screenshot
#1 kiddies-kingdom.com
1.7M
Revenue
464.4K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
affordablebabycare.co.uk screenshot
#2 affordablebabycare.co.uk
16.9K
Revenue
11K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
lesters-nurseryworld.co.uk screenshot
#3 lesters-nurseryworld.co.uk
50.5K
Revenue
15.6K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
naturalbabyshower.co.uk screenshot
#4 naturalbabyshower.co.uk
1.9M
Revenue
417.3K
Sessions
2.0-2.5%
Conv. rate
$200-225
AOV
strolleria.com screenshot
#5 strolleria.com
254.6K
Revenue
235.7K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
pramcentre.co.uk vs top market performers
pramcentre.co.uk
top retailers
conversion rate vs average order value for pramcentre.co.uk and its competitors
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Revenue share by device at pramcentre.co.uk

In April large majority of sales on pramcentre.co.uk, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.

In April large majority of sales on pramcentre.co.uk, 59% was finalized on mobile devices, with 41% of sales coming from desktop devices.
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pramcentre.co.uk channels

Identify top traffic channels that drive growth for pramcentre.co.ukand discover how performance of traffic channels has changed over time.

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pramcentre.co.uk Google Ads spend

Evaluate pramcentre.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pramcentre.co.uk devices

Review pramcentre.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pramcentre.co.uk top markets

Explore pramcentre.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pramcentre.co.uk country & global rank

Assess the ranking of pramcentre.co.uk among other retailers within its primary country and worldwide.

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