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Nov 2025
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Home/Insights/Retailers/lesters-nurseryworld.co.uk
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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108.7K
Revenue
Nov 25
34.1K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Lesters-nurseryworld.co.uk is an online retailer specializing in baby and nursery products. They offer a wide range of items for newborns, including strollers, cribs, car seats, and feeding accessories. The website provides a convenient platform for customers to browse and purchase these essential products for their little ones.

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lesters-nurseryworld.co.uk Annual Revenue and Growth

lesters-nurseryworld.co.uk's annual sales on its online store amounted to $890.3K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$890.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lesters-nurseryworld.co.uk revenue by year

lesters-nurseryworld.co.uk's monthly revenueOVER TIME
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Over the past three months, lesters-nurseryworld.co.uk revenue has experienced growth of 19%, compared to the preceding three months.

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lesters-nurseryworld.co.uk revenue growth for last six months
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OVERVIEW
In November 2025, lesters-nurseryworld.co.uk, operating in the CHILDCARE sector, generated $108,742 in online sales, significantly outperforming the median revenue of $48,384, though still far behind babylist.com’s $76,057,135. The site achieved a conversion rate of 1.50-2.00%, which is above the lower industry benchmark of 1.12%, yet below the optimal rate of 4.61%. With an average order value (AOV) of $200-225, lesters also fell short of the high AOV of $271 in its category. The site recorded 34,111 sessions, exceeding the median of 19,212, but remaining far from carters.com’s impressive 14,054,859 sessions.
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lesters-nurseryworld.co.uk competitors

In November 2025, lesters-nurseryworld.co.uk generated a revenue of $108,742 from 526 transactions and 34,111 sessions, with an average order value (AOV) of $200-225 and a conversion rate of 1.50-2.00%. In comparison, naturalbabyshower.co.uk led the pack with a revenue of $3,450,489 from 18,985 transactions and over 1 million sessions, with an AOV of $175-200 and a similar conversion rate. affordablebabycare.co.uk lagged behind with $12,507 in revenue from 42 transactions and 8,623 sessions, boasting a higher AOV of $300-325 but a lower conversion rate. pramcentre.co.uk and bugaboo.com both performed well, with revenues of $236,855 and $3,375,727 respectively, each having their own strengths in AOV and conversion rate. strolleria.com also showed promising results, indicating a diverse landscape in the competitive nursery industry.

naturalbabyshower.co.uk screenshot
#1 naturalbabyshower.co.uk
3.5M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
affordablebabycare.co.uk screenshot
#2 affordablebabycare.co.uk
12.5K
Revenue
8.6K
Sessions
0.0-0.5%
Conv. rate
$300-325
AOV
pramcentre.co.uk screenshot
#3 pramcentre.co.uk
236.9K
Revenue
38.7K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
bugaboo.com screenshot
#4 bugaboo.com
3.4M
Revenue
962.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
strolleria.com screenshot
#5 strolleria.com
167.6K
Revenue
141.9K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
lesters-nurseryworld.co.uk vs top market performers
lesters-nurseryworld.co.uk
top retailers
conversion rate vs average order value for lesters-nurseryworld.co.uk and its competitors
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Revenue share by device at lesters-nurseryworld.co.uk

In November large majority of sales on lesters-nurseryworld.co.uk, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on lesters-nurseryworld.co.uk, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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lesters-nurseryworld.co.uk channels

Identify top traffic channels that drive growth for lesters-nurseryworld.co.ukand discover how performance of traffic channels has changed over time.

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lesters-nurseryworld.co.uk Google Ads spend

Evaluate lesters-nurseryworld.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lesters-nurseryworld.co.uk devices

Review lesters-nurseryworld.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lesters-nurseryworld.co.uk top markets

Explore lesters-nurseryworld.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lesters-nurseryworld.co.uk country & global rank

Assess the ranking of lesters-nurseryworld.co.uk among other retailers within its primary country and worldwide.

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