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Home/Insights/Retailers/lesters-nurseryworld.co.uk
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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61.7K
Revenue
Sep 25
19.8K
Sessions
Sep 25
1.5-2.0%
Conv. rate
Sep 25
$200-225
AOV
Sep 25
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Lesters-nurseryworld.co.uk is an online retailer specializing in baby and nursery products. They offer a wide range of items for newborns, including strollers, cribs, car seats, and feeding accessories. The website provides a convenient platform for customers to browse and purchase these essential products for their little ones.

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lesters-nurseryworld.co.uk Annual Revenue and Growth

lesters-nurseryworld.co.uk's annual sales on its online store amounted to $890.3K in 2024, up 5-10% from the previous year. For 2025, revenue is expected to decline by 10-20%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$890.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
lesters-nurseryworld.co.uk revenue by year

lesters-nurseryworld.co.uk's monthly revenueOVER TIME
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Over the past three months, lesters-nurseryworld.co.uk revenue has experienced growth of 5.4%, compared to the preceding three months.

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lesters-nurseryworld.co.uk revenue growth for last six months
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OVERVIEW
In September 2025, lesters-nurseryworld.co.uk, operating in the CHILDCARE sector, generated $61,721 in online sales, outperforming the median of $41,793, with a conversion rate between 1.50-2.00%, notably higher than the low of 0.93% but below the high of 4.29%. The Average Order Value (AOV) ranged from $200-225, sitting beneath the sector's high of $255. With 19,778 sessions, lesters-nurseryworld.co.uk's traffic was just above the median of 19,629, while babylist.com remains the dominant player in the industry, leading in both revenue and sessions.
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lesters-nurseryworld.co.uk competitors

In September 2025, lesters-nurseryworld.co.uk had a revenue of £61,721 from 299 transactions and 19,778 sessions, with an average order value (AOV) ranging from £200 to £225 and a conversion rate of 1.50-2.00%. Compared to its competitors, lesters-nurseryworld.co.uk falls behind in terms of revenue, transactions, and sessions. naturalbabyshower.co.uk outperformed with a revenue of £1,758,162 from 9,105 transactions and 496,470 sessions, despite having a similar AOV and conversion rate. affordablebabycare.co.uk had a higher AOV of £325-£350, while pramcentre.co.uk had a higher AOV of £375-£400. bugaboo.com had the highest revenue at £2,959,890 with a similar AOV to lesters-nurseryworld.co.uk, while strolleria.com had a lower AOV but still generated a revenue of £124,436. Overall, lesters-nurseryworld.co.uk may need to improve its marketing and sales strategies to compete more effectively with its rivals.

naturalbabyshower.co.uk screenshot
#1 naturalbabyshower.co.uk
1.8M
Revenue
496.5K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
affordablebabycare.co.uk screenshot
#2 affordablebabycare.co.uk
12.9K
Revenue
8.7K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
pramcentre.co.uk screenshot
#3 pramcentre.co.uk
134.2K
Revenue
48.2K
Sessions
0.5-1.0%
Conv. rate
$375-400
AOV
bugaboo.com screenshot
#4 bugaboo.com
3M
Revenue
822.7K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
strolleria.com screenshot
#5 strolleria.com
124.4K
Revenue
144.9K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
lesters-nurseryworld.co.uk vs top market performers
lesters-nurseryworld.co.uk
top retailers
conversion rate vs average order value for lesters-nurseryworld.co.uk and its competitors
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Revenue share by device at lesters-nurseryworld.co.uk

In September large majority of sales on lesters-nurseryworld.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.

In September large majority of sales on lesters-nurseryworld.co.uk, 55% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 45% of sales coming from desktop devices.
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lesters-nurseryworld.co.uk channels

Identify top traffic channels that drive growth for lesters-nurseryworld.co.ukand discover how performance of traffic channels has changed over time.

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lesters-nurseryworld.co.uk Google Ads spend

Evaluate lesters-nurseryworld.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lesters-nurseryworld.co.uk devices

Review lesters-nurseryworld.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lesters-nurseryworld.co.uk top markets

Explore lesters-nurseryworld.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lesters-nurseryworld.co.uk country & global rank

Assess the ranking of lesters-nurseryworld.co.uk among other retailers within its primary country and worldwide.

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