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Nov 2025
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Home/Insights/Retailers/pippasmall.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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154.8K
Revenue
Nov 25
15.9K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$700-800
AOV
Nov 25
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PippaSmall.com is an online platform that offers a diverse range of carefully crafted jewelry pieces. The site showcases a collection of ethically sourced and sustainably made accessories, including rings, necklaces, and earrings. Each item exhibits Pippa Smalls unique and artistic design aesthetic, catering to a wide variety of tastes.

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pippasmall.com's monthly revenueOVER TIME
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Over the past three months, pippasmall.com revenue has experienced growth of 62%, compared to the preceding three months.

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pippasmall.com revenue growth for last six months
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OVERVIEW
In November 2025, pippasmall.com generated $154,760 in online sales, significantly exceeding the LUXURY median of $89,238, while achieving a conversion rate of 1.00-1.50%, below the industry's high of 2.95%. The average order value (AOV) ranged from $700 to $725, also lower than the sector's peak of $975. With 15,903 sessions, pippasmall.com falls short of the median of 27,171 sessions, showcasing potential for growth compared to larger competitors like brilliantearth.com, which leads with an impressive $98,845,396 in sales. Overall, these metrics highlight pippasmall.com's solid performance in a competitive market.
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pippasmall.com competitors

In November 2025, pippasmall.com stands out amongst its competitors in terms of revenue, with a total of $154,760 compared to pearlwonderfulclothing.com ($5,197), okthestore.com ($37,638), danielasalcedo.com ($21,290), and piednunola.com ($37,326). pippasmall.com also leads in the number of transactions with 220, ahead of pearlwonderfulclothing.com (11), okthestore.com (89), danielasalcedo.com (42), and piednunola.com (105). While pippasmall.com has a higher average order value (AOV) range of $700-$725, the conversion rate falls within the range of its competitors at 1.00-1.50%. Despite facing stiff competition, pippasmall.com maintains a strong performance in both revenue and transactions, showcasing its success in the market.

pearlwonderfulclothing.com screenshot
#1 pearlwonderfulclothing.com
5.2K
Revenue
685.5
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
okthestore.com screenshot
#2 okthestore.com
37.6K
Revenue
5.8K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
danielasalcedo.com screenshot
#3 danielasalcedo.com
21.3K
Revenue
2.5K
Sessions
1.5-2.0%
Conv. rate
$500-600
AOV
piednunola.com screenshot
#4 piednunola.com
37.3K
Revenue
3.2K
Sessions
3.0-3.5%
Conv. rate
$350-375
AOV
pippasmall.com vs top market performers
pippasmall.com
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conversion rate vs average order value for pippasmall.com and its competitors
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Revenue share by device at pippasmall.com

In November large majority of sales on pippasmall.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on pippasmall.com, 65% was finalized on desktop devices, with 35% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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pippasmall.com channels

Identify top traffic channels that drive growth for pippasmall.comand discover how performance of traffic channels has changed over time.

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pippasmall.com Google Ads spend

Evaluate pippasmall.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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pippasmall.com devices

Review pippasmall.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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pippasmall.com top markets

Explore pippasmall.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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pippasmall.com country & global rank

Assess the ranking of pippasmall.com among other retailers within its primary country and worldwide.

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