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Sep 2025
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Home/Insights/Retailers/philipb.com
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

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42.3K
Revenue
Sep 25
10.7K
Sessions
Sep 25
3.5-4.0%
Conv. rate
Sep 25
$100-125
AOV
Sep 25
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Philipb.com is an online platform that caters to customers searching for a variety of products. The website offers a range of items for sale, including various grooming and wellness products categorized as haircare, skincare, bodycare, fragrances, and tools. The site provides an accessible and user-friendly shopping experience.

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philipb.com Annual Revenue and Growth

philipb.com's annual sales on its online store amounted to $884.2K in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$884.2K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
philipb.com revenue by year

philipb.com's monthly revenueOVER TIME
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Over the past three months, philipb.com revenue has experienced decline of 37%, compared to the preceding three months.

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philipb.com revenue decline for last six months
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OVERVIEW
In September 2025, philipb.com achieved online sales revenue of $42,297, slightly above the BEAUTY AND COSMETICS median of $40,540, with a conversion rate of 3.50-4.00%, close to the high of 4.54%. The average order value (AOV) ranged from $100-125, significantly lower than the sector's peak of $203. With 10,664 sessions, philipb.com fell short of the median sessions of 18,928, showcasing room for improvement compared to major competitors like ulta.com and sephora.com, which reported $93,223,020 in revenue and 45,764,193 sessions, respectively, indicating a competitive landscape in the industry.
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philipb.com competitors

In September 2025, philipb.com generated $42,297 in revenue from 417 transactions with 10,664 sessions, boasting an average order value (AOV) of $100-125 and a conversion rate of 3.50-4.00%. When compared to its competitors, philipb.com falls behind in terms of revenue generation and transactions, with knockoutbeauty.com bringing in $14,605 from 124 transactions and deborahpagani.com generating $31,998 from 109 transactions. However, philipb.com outperforms ceremonia.com in revenue and transactions but lags behind in conversion rate. bigelowchemists.com and nakedandthriving.com surpass philipb.com in revenue and transactions, with the former having a higher AOV and conversion rate. Overall, philipb.com may need to focus on increasing its conversion rate and expanding its customer base to stay competitive in the market.

knockoutbeauty.com screenshot
#1 knockoutbeauty.com
14.6K
Revenue
4K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
deborahpagani.com screenshot
#2 deborahpagani.com
32K
Revenue
3.5K
Sessions
3.0-3.5%
Conv. rate
$275-300
AOV
ceremonia.com screenshot
#3 ceremonia.com
105.4K
Revenue
36.6K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
bigelowchemists.com screenshot
#4 bigelowchemists.com
570.7K
Revenue
80.9K
Sessions
3.5-4.0%
Conv. rate
$175-200
AOV
nakedandthriving.com screenshot
#5 nakedandthriving.com
479.5K
Revenue
99.5K
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
philipb.com vs top market performers
philipb.com
top retailers
conversion rate vs average order value for philipb.com and its competitors
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Revenue share by device at philipb.com

In September large majority of sales on philipb.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on philipb.com, 64% was finalized on desktop devices, with 36% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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philipb.com channels

Identify top traffic channels that drive growth for philipb.comand discover how performance of traffic channels has changed over time.

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philipb.com Google Ads spend

Evaluate philipb.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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philipb.com devices

Review philipb.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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philipb.com top markets

Explore philipb.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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philipb.com country & global rank

Assess the ranking of philipb.com among other retailers within its primary country and worldwide.

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