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Oct 2025
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Home/Insights/Retailers/penelopeandthebeautybar.com
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for penelopeandthebeautybar.compenelopeandthebeautybar.com

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88.5K
Revenue
Oct 25
4.8K
Sessions
Oct 25
5.0-5.5%
Conv. rate
Oct 25
$350-375
AOV
Oct 25
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Penelopeandthebeautybar.com is an online platform offering various beauty products. They provide a range of skincare, haircare, makeup, and other related items for purchase. The website aims to cater to individuals seeking personal grooming products and offers an extensive selection in these categories.

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penelopeandthebeautybar.com Annual Revenue and Growth

penelopeandthebeautybar.com's annual sales on its online store amounted to $1.5M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.5M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
penelopeandthebeautybar.com revenue by year

penelopeandthebeautybar.com's monthly revenueOVER TIME
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Over the past three months, penelopeandthebeautybar.com revenue has experienced growth of 6.4%, compared to the preceding three months.

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penelopeandthebeautybar.com revenue growth for last six months
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OVERVIEW
In October 2025, penelopeandthebeautybar.com achieved online sales revenue of $88,465, significantly surpassing the BEAUTY AND COSMETICS median of $41,294, with a conversion rate of 5.00-5.50%, well above the high benchmark of 4.65%. The average order value (AOV) ranged from $350-375, greatly exceeding the category's high of $202. Despite these impressive metrics, the site had 4,789 sessions, far below the median of 18,156 in its industry, while the largest competitor, themancompany.com, dominated with $119,786,747 in sales. Overall, these performance indicators highlight strong sales efficiency amidst lower traffic volumes.
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penelopeandthebeautybar.com competitors

In October 2025, penelopeandthebeautybar.com generated $88,465 in revenue from 240 transactions with 4,789 sessions, boasting an average order value (AOV) of $350-375 and a conversion rate of 5.00-5.50%. In comparison, some of its competitors outperformed in certain areas. For example, aidabicaj.com had a higher revenue of $152,172 from 569 transactions and 29,208 sessions, but with a lower AOV of $250-275 and a conversion rate of 1.50-2.00%. On the other hand, paullabrecque.com had lower revenue of $61,734 from 315 transactions and 30,219 sessions, with a lower AOV of $175-200 and a conversion rate of 1.00-1.50%. Overall, penelopeandthebeautybar.com held its own with competitive numbers in terms of revenue, AOV, and conversion rate, despite variations in transaction volume and session numbers compared to its competitors.

aidabicaj.com screenshot
#1 aidabicaj.com
152.2K
Revenue
29.2K
Sessions
1.5-2.0%
Conv. rate
$250-275
AOV
paullabrecque.com screenshot
#2 paullabrecque.com
61.7K
Revenue
30.2K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
joannaczech.com screenshot
#3 joannaczech.com
152.8K
Revenue
20.3K
Sessions
2.5-3.0%
Conv. rate
$250-275
AOV
karinanyc.com screenshot
#4 karinanyc.com
30K
Revenue
4.8K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
shoprescuespa.com screenshot
#5 shoprescuespa.com
115.3K
Revenue
46.6K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
penelopeandthebeautybar.com vs top market performers
penelopeandthebeautybar.com
top retailers
conversion rate vs average order value for penelopeandthebeautybar.com and its competitors
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Revenue share by device at penelopeandthebeautybar.com

In October large majority of sales on penelopeandthebeautybar.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on penelopeandthebeautybar.com, 77% was finalized on desktop devices, with 23% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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penelopeandthebeautybar.com channels

Identify top traffic channels that drive growth for penelopeandthebeautybar.comand discover how performance of traffic channels has changed over time.

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penelopeandthebeautybar.com Google Ads spend

Evaluate penelopeandthebeautybar.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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penelopeandthebeautybar.com devices

Review penelopeandthebeautybar.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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penelopeandthebeautybar.com top markets

Explore penelopeandthebeautybar.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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penelopeandthebeautybar.com country & global rank

Assess the ranking of penelopeandthebeautybar.com among other retailers within its primary country and worldwide.

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