paizo.com
Paizo.com is a website that offers a wide range of gaming products focused on role-playing and tabletop games. The website sells a variety of items, including rulebooks, adventure modules, dice sets, miniatures, and game accessories. It also provides online platforms and resources for the gaming community.
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paizo.com Annual Revenue and Growth
paizo.com's annual sales on its online store amounted to $26M in 2025, up 0-5% from the previous year. For 2026, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.
paizo.com's monthly revenueOVER TIME
Over the past three months, paizo.com revenue has experienced decline of 23%, compared to the preceding three months.
paizo.com competitors
As of May 2026, paizo.com reported a revenue of $1,867,100 from 24,635 transactions, with sessions totaling 709,161 and an average order value (AOV) ranging from $75-100. In comparison, miniaturemarket.com achieved a revenue of $550,145 with a significantly lower transaction count of 5,332 from 505,049 sessions, boasting an AOV of $100-125 and a conversion rate of 1.00-1.50%. skullsplitterdice.com lagged with $38,960 in revenue, only 384 transactions, and 64,994 sessions, maintaining a lower AOV of $100-125 and a conversion rate of 0.50-1.00%. Notably, nobleknight.com outperformed paizo.com in revenue at $2,350,818, yet had fewer transactions (14,547) from a much larger session base of 1,044,584, with a higher AOV of $150-175 and a conversion rate of 1.00-1.50%. Overall, paizo.com excels in transaction volume relative to its competitors, but nobleknight.com leads in overall revenue.
Revenue share by device at paizo.com
In May large majority of sales on paizo.com, 51% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 49% of sales coming from desktop devices.
Industries paizo.com operates in
paizo.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.
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paizo.com channels
Identify top traffic channels that drive growth for paizo.comand discover how performance of traffic channels has changed over time.
paizo.com Google Ads spend
Evaluate paizo.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
paizo.com devices
Review paizo.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
