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Nov 2025
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Home/Insights/Retailers/miniaturemarket.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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873.5K
Revenue
Nov 25
483.8K
Sessions
Nov 25
1.5-2.0%
Conv. rate
Nov 25
$100-125
AOV
Nov 25
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Miniature Market is a website offering an extensive range of products. Their inventory includes board games, collectible card games, miniatures, role-playing games, and hobby supplies. They offer competitive pricing, pre-order options, and have a loyalty rewards program for their customers. The website provides a user-friendly experience with detailed product information and customer reviews.

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miniaturemarket.com Annual Revenue and Growth

miniaturemarket.com's annual sales on its online store amounted to $23.7M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 50%+. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$23.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
miniaturemarket.com revenue by year

miniaturemarket.com's monthly revenueOVER TIME
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Over the past three months, miniaturemarket.com revenue has experienced decline of 1%, compared to the preceding three months.

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miniaturemarket.com revenue decline for last six months
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OVERVIEW
In November 2025, miniaturemarket.com achieved online sales revenue of $873,541, significantly exceeding the games industry's median of $75,113, while its conversion rate ranged between 1.50-2.00%, below the sector's high of 3.82%. The Average Order Value (AOV) was $100-125, compared to the industry peak of $419, and the site recorded 483,832 sessions, far above the median of 27,423, but dwarfed by lego.com’s 70,194,174 sessions, highlighting both strong performance and areas for growth within the competitive landscape of the games sector.
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miniaturemarket.com competitors

In November 2025, miniaturemarket.com reported a revenue of $873,541 with 7,752 transactions and 483,832 sessions. The average order value (AOV) was between $100-125, and the conversion rate was 1.50-2.00%. Comparing this to its competitors, gamenerdz.com had a higher revenue of $1,808,057 with 14,874 transactions and 948,739 sessions, but similar AOV and conversion rates. games-workshop.com had a revenue of $1,924,533 with fewer transactions and sessions but a higher AOV and conversion rate. nobleknight.com outperformed with a revenue of $3,117,406 and the highest number of transactions and sessions, along with a competitive AOV and conversion rate. cardhaus.com had a revenue close to miniaturemarket.com's, but a higher AOV and conversion rate. boardlandia.com lagged behind with lower revenue, transactions, sessions, AOV, and conversion rate compared to miniaturemarket.com and its competitors.

gamenerdz.com screenshot
#1 gamenerdz.com
1.8M
Revenue
948.7K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
games-workshop.com screenshot
#2 games-workshop.com
1.9M
Revenue
285.2K
Sessions
2.0-2.5%
Conv. rate
$300-325
AOV
nobleknight.com screenshot
#3 nobleknight.com
3.1M
Revenue
1M
Sessions
1.5-2.0%
Conv. rate
$150-175
AOV
cardhaus.com screenshot
#4 cardhaus.com
895.6K
Revenue
154.7K
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
boardlandia.com screenshot
#5 boardlandia.com
4.9K
Revenue
3.5K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
miniaturemarket.com vs top market performers
miniaturemarket.com
top retailers
conversion rate vs average order value for miniaturemarket.com and its competitors
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Revenue share by device at miniaturemarket.com

In November large majority of sales on miniaturemarket.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.

In November large majority of sales on miniaturemarket.com, 72% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 28% of sales coming from desktop devices.
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miniaturemarket.com channels

Identify top traffic channels that drive growth for miniaturemarket.comand discover how performance of traffic channels has changed over time.

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miniaturemarket.com Google Ads spend

Evaluate miniaturemarket.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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miniaturemarket.com devices

Review miniaturemarket.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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miniaturemarket.com top markets

Explore miniaturemarket.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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miniaturemarket.com country & global rank

Assess the ranking of miniaturemarket.com among other retailers within its primary country and worldwide.

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