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Home/Insights/Retailers/originalpenguin.co.uk
TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

Favicon for originalpenguin.co.ukoriginalpenguin.co.uk

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100.6K
Revenue
Aug 25
101.1K
Sessions
Aug 25
1.0-1.5%
Conv. rate
Aug 25
$75-100
AOV
Aug 25
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Originalpenguin.co.uk is an online commercial platform selling a wide range of clothing, accessories, and footwear for men. The product assortment includes shirts, polos, t-shirts, trousers, coats, jackets, suits, hats, bags, socks, and shoes. The website provides an easy-to-use interface for customers to explore and purchase items.

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originalpenguin.co.uk Annual Revenue and Growth

originalpenguin.co.uk's annual sales on its online store amounted to $2.7M in 2024, up 10-20% from the previous year. For 2025, revenue is expected to decline by 50%+. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$2.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
originalpenguin.co.uk revenue by year

originalpenguin.co.uk's monthly revenueOVER TIME
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Over the past three months, originalpenguin.co.uk revenue has experienced growth of 23%, compared to the preceding three months.

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originalpenguin.co.uk revenue growth for last six months
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OVERVIEW
In August 2025, originalpenguin.co.uk, in the FASHION AND APPAREL industry, had a revenue of $100,639, a conversion rate of 1.00-1.50%, an AOV of $75-100, and 101,072 sessions. Compared to the industry median of $77,469 revenue, 3.01% conversion rate, $393 AOV, and 36,717 sessions, originalpenguin.co.uk's performance metrics were above average. However, shein.com, the largest online store in the industry, significantly surpassed originalpenguin.co.uk with a revenue of $865,065,186 and 323,426,413 sessions. Despite this, originalpenguin.co.uk remains competitive within the FASHION AND APPAREL category.
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originalpenguin.co.uk competitors

In August 2025, originalpenguin.co.uk generated a revenue of £100,639 with 1,179 transactions and 101,072 sessions, boasting an average order value (AOV) of £75-100 and a conversion rate of 1.00-1.50%. In comparison, originalpenguin.com outperformed with revenue of £986,147 from 9,233 transactions and 356,710 sessions, showing an AOV of £100-125 and a conversion rate of 2.50-3.00%. On the other hand, trendygolf.com recorded revenue of £223,683 from 1,490 transactions and 166,840 sessions, with an AOV of £150-175 and a conversion rate of 0.50-1.00%. function18.com achieved revenue of £321,867 with 2,185 transactions and 236,838 sessions, offering an AOV of £125-150 and a conversion rate of 0.50-1.00%. originalpenguin.co.uk performed similarly to clarkesgolf.co.uk in terms of revenue, transactions, and sessions but lagged behind in AOV and conversion rate. golfapparelshop.com stood out with a high conversion rate of 4.00-4.50% despite having fewer sessions than originalpenguin.co.uk.

originalpenguin.com screenshot
#1 originalpenguin.com
986.1K
Revenue
356.7K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
trendygolf.com screenshot
#2 trendygolf.com
223.7K
Revenue
166.8K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
function18.com screenshot
#3 function18.com
321.9K
Revenue
236.8K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
clarkesgolf.co.uk screenshot
#4 clarkesgolf.co.uk
143.1K
Revenue
124.1K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
golfapparelshop.com screenshot
#5 golfapparelshop.com
413.7K
Revenue
97.6K
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
originalpenguin.co.uk vs top market performers
originalpenguin.co.uk
top retailers
conversion rate vs average order value for originalpenguin.co.uk and its competitors
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Revenue share by device at originalpenguin.co.uk

In August large majority of sales on originalpenguin.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on originalpenguin.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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originalpenguin.co.uk channels

Identify top traffic channels that drive growth for originalpenguin.co.ukand discover how performance of traffic channels has changed over time.

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originalpenguin.co.uk Google Ads spend

Evaluate originalpenguin.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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originalpenguin.co.uk devices

Review originalpenguin.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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originalpenguin.co.uk top markets

Explore originalpenguin.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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originalpenguin.co.uk country & global rank

Assess the ranking of originalpenguin.co.uk among other retailers within its primary country and worldwide.

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