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Apr 2026
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Home/Insights/Retailers/originalpenguin.co.uk
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for originalpenguin.co.ukoriginalpenguin.co.uk

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124.9K
Revenue
Apr 26
108.7K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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Originalpenguin.co.uk is an online commercial platform selling a wide range of clothing, accessories, and footwear for men. The product assortment includes shirts, polos, t-shirts, trousers, coats, jackets, suits, hats, bags, socks, and shoes. The website provides an easy-to-use interface for customers to explore and purchase items.

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originalpenguin.co.uk Annual Revenue and Growth

originalpenguin.co.uk's annual sales on its online store amounted to $1.5M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$1.5M
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
originalpenguin.co.uk revenue by year

originalpenguin.co.uk's monthly revenueOVER TIME
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Over the past three months, originalpenguin.co.uk revenue has experienced decline of 36%, compared to the preceding three months.

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originalpenguin.co.uk revenue decline for last six months
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OVERVIEW
In April 2026, originalpenguin.co.uk achieved online sales of $124,914, significantly exceeding the FASHION AND APPAREL median of $78,791, with a conversion rate of 1.50-2.00%, below the sector's high of 3.05%. The average order value (AOV) ranged from $75 to $100, aligning closely with the lower end of the market, where a high AOV reaches $389. The site attracted 108,670 sessions, notably higher than the median of 35,276 but far from the dominant player, shein.com, which recorded an astounding 281,585,790 sessions, highlighting the competitive landscape of the industry.
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originalpenguin.co.uk competitors

In April 2026, originalpenguin.co.uk generated a revenue of $124,914 from 1,656 transactions, with sessions totaling 108,670 and an average order value (AOV) between $75-100. In comparison, originalpenguin.com significantly outperformed with a revenue of $565,664 and 5,055 transactions from 325,345 sessions, indicating a higher AOV of $100-125. trendygolf.com and function18.com also surpassed originalpenguin.co.uk, earning $345,226 and $472,946 respectively, with their AOVs in the $125-150 range. Meanwhile, clarkesgolf.co.uk, with a revenue of $208,850, showcased similar transaction numbers (1,609), while golfapparelshop.com reported the highest conversion rate at 4.50-5.00%, despite lower revenue of $213,828. originalpenguin.co.uk's conversion rate of 1.50-2.00% aligns with several competitors but highlights a potential growth area in optimizing conversions.

originalpenguin.com screenshot
#1 originalpenguin.com
565.7K
Revenue
325.3K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
trendygolf.com screenshot
#2 trendygolf.com
345.2K
Revenue
248.6K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
function18.com screenshot
#3 function18.com
472.9K
Revenue
248.7K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
clarkesgolf.co.uk screenshot
#4 clarkesgolf.co.uk
208.9K
Revenue
234.5K
Sessions
0.5-1.0%
Conv. rate
$125-150
AOV
golfapparelshop.com screenshot
#5 golfapparelshop.com
213.8K
Revenue
53.3K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
originalpenguin.co.uk vs top market performers
originalpenguin.co.uk
top retailers
conversion rate vs average order value for originalpenguin.co.uk and its competitors
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Revenue share by device at originalpenguin.co.uk

In April large majority of sales on originalpenguin.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on originalpenguin.co.uk, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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originalpenguin.co.uk channels

Identify top traffic channels that drive growth for originalpenguin.co.ukand discover how performance of traffic channels has changed over time.

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originalpenguin.co.uk Google Ads spend

Evaluate originalpenguin.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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originalpenguin.co.uk devices

Review originalpenguin.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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originalpenguin.co.uk top markets

Explore originalpenguin.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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originalpenguin.co.uk country & global rank

Assess the ranking of originalpenguin.co.uk among other retailers within its primary country and worldwide.

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