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Nov 2025
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Home/Insights/Retailers/onedirect.de
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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300.1K
Revenue
Nov 25
54.5K
Sessions
Nov 25
2.5-3.0%
Conv. rate
Nov 25
$200-225
AOV
Nov 25
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Onedirect.de is an online platform offering a range of products related to communication and telephony. The website holds a wide variety of items, such as office telephone systems, headsets, conference phones, and dispatch radios, providing customers with essential tools for efficient communication within different professional environments.

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onedirect.de Annual Revenue and Growth

onedirect.de's annual sales on its online store amounted to $5.8M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$5.8M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
onedirect.de revenue by year

onedirect.de's monthly revenueOVER TIME
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Over the past three months, onedirect.de revenue has experienced growth of 7.2%, compared to the preceding three months.

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onedirect.de revenue growth for last six months
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OVERVIEW
In November 2025, onedirect.de generated $300,086 in online sales, surpassing the median revenue of $217,688 in the consumer electronics sector, but still far from industry leader apple.com's $4.96 billion. The site achieved a conversion rate between 2.50-3.00%, slightly below the high benchmark of 4.08%. Its average order value (AOV) ranged from $200-225, notably lower than the high of $875, while its 54,490 sessions exceeded the median of 51,325 in its category, yet paled in comparison to samsung.com's 816 million sessions, indicating a solid yet competitive performance within the market.
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onedirect.de competitors

In November 2025, onedirect.de reported a revenue of €300,086 from 1,373 transactions with 54,490 sessions, an average order value (AOV) ranging from €200-225, and a conversion rate of 2.50-3.00%. Compared to its competitors, onedirect.de falls behind in terms of revenue and transactions, with bechtle.com leading the pack at €4,907,148 revenue from 6,232 transactions and 675,663 sessions. However, onedirect.de outperforms in conversion rate when compared to sennheiser.com, jabra.com, and logitech.com, but lags in AOV compared to jacob.de. These metrics suggest that while onedirect.de may not be the top performer in terms of revenue and transactions, it is able to convert a higher percentage of its sessions into transactions, showcasing a strong potential for growth and optimization in the future.

bechtle.com screenshot
#1 bechtle.com
4.9M
Revenue
675.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
sennheiser.com screenshot
#2 sennheiser.com
4.6M
Revenue
1.1M
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
jabra.com screenshot
#3 jabra.com
5M
Revenue
1.2M
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
logitech.com screenshot
#4 logitech.com
43.7M
Revenue
7.4M
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
jacob.de screenshot
#5 jacob.de
3.7M
Revenue
535.7K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
onedirect.de vs top market performers
onedirect.de
top retailers
conversion rate vs average order value for onedirect.de and its competitors
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Revenue share by device at onedirect.de

In November large majority of sales on onedirect.de, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on onedirect.de, 74% was finalized on desktop devices, with 26% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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onedirect.de channels

Identify top traffic channels that drive growth for onedirect.deand discover how performance of traffic channels has changed over time.

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onedirect.de Google Ads spend

Evaluate onedirect.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onedirect.de devices

Review onedirect.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onedirect.de top markets

Explore onedirect.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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onedirect.de country & global rank

Assess the ranking of onedirect.de among other retailers within its primary country and worldwide.

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