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Home/Insights/Retailers/onceuponabookclub.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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115.6K
Revenue
Nov 25
56.6K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$150-175
AOV
Nov 25
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

OnceUponABookClub.com is a website that offers a subscription box service. They curate book boxes which include a carefully selected adult or young adult novel along with individually packaged gifts. The gifts are meant to be opened at specific pages, enhancing the reading experience with tangible items related to the story.

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onceuponabookclub.com Annual Revenue and Growth

onceuponabookclub.com's annual sales on its online store amounted to $1.7M in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.7M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
onceuponabookclub.com revenue by year

onceuponabookclub.com's monthly revenueOVER TIME
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Over the past three months, onceuponabookclub.com revenue has experienced growth of 24%, compared to the preceding three months.

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onceuponabookclub.com revenue growth for last six months
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OVERVIEW
In November 2025, onceuponabookclub.com achieved online sales revenue of $115,600, surpassing the e-commerce industry median of $101,517, while its conversion rate ranged from 1.00% to 1.50%, below the high of 4.05%. With an average order value (AOV) of $150-$175, it remains lower than the e-commerce high of $337 but significantly above the low of $58. The site recorded 56,587 sessions, exceeding the industry median of 41,915 but far from the 43,745,699 sessions seen by the leading store, qvc.com, which generated $175,248,381 in revenue.
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onceuponabookclub.com competitors

When comparing onceuponabookclub.com to its competitors in November 2025, several key metrics stand out. onceuponabookclub.com generated $115,600 in revenue from 710 transactions with 56,587 sessions, boasting an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. In contrast, Fairy Loot recorded a significantly higher revenue of $1,265,905 from 15,875 transactions and 674,619 sessions, with a lower AOV of $75-100 but a higher conversion rate of 2.00-2.50%. Book of the Month also outperformed onceuponabookclub.com with $1,445,491 in revenue from 12,996 transactions and 804,022 sessions, featuring an AOV of $100-125 and a conversion rate of 1.50-2.00%. The Bookish Shop and LitJoy Crate fell in between, while History Book Club trailed with the lowest revenue of $4,512 from 57 transactions and 1,222 sessions, but with an impressive conversion rate of 4.50-5.00%.

fairyloot.com screenshot
#1 fairyloot.com
1.3M
Revenue
674.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bookofthemonth.com screenshot
#2 bookofthemonth.com
1.4M
Revenue
804K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
thebookishshop.com screenshot
#3 thebookishshop.com
492.2K
Revenue
149.9K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
litjoycrate.com screenshot
#4 litjoycrate.com
137K
Revenue
176.7K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
historybookclub.com screenshot
#5 historybookclub.com
4.5K
Revenue
1.2K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
onceuponabookclub.com vs top market performers
onceuponabookclub.com
top retailers
conversion rate vs average order value for onceuponabookclub.com and its competitors
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Revenue share by device at onceuponabookclub.com

In November large majority of sales on onceuponabookclub.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In November large majority of sales on onceuponabookclub.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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onceuponabookclub.com channels

Identify top traffic channels that drive growth for onceuponabookclub.comand discover how performance of traffic channels has changed over time.

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onceuponabookclub.com Google Ads spend

Evaluate onceuponabookclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onceuponabookclub.com devices

Review onceuponabookclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onceuponabookclub.com top markets

Explore onceuponabookclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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onceuponabookclub.com country & global rank

Assess the ranking of onceuponabookclub.com among other retailers within its primary country and worldwide.

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