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Jan 2026
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Home/Insights/Retailers/onceuponabookclub.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for onceuponabookclub.comonceuponabookclub.com

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105.8K
Revenue
Jan 26
57.7K
Sessions
Jan 26
1.0-1.5%
Conv. rate
Jan 26
$125-150
AOV
Jan 26
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  • Main country of store: UNITED STATES
  • Website category: E COMMERCE AND SHOPPING

OnceUponABookClub.com is a website that offers a subscription box service. They curate book boxes which include a carefully selected adult or young adult novel along with individually packaged gifts. The gifts are meant to be opened at specific pages, enhancing the reading experience with tangible items related to the story.

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onceuponabookclub.com Annual Revenue and Growth

onceuponabookclub.com's annual sales on its online store amounted to $880.2K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$880.2K
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
onceuponabookclub.com revenue by year

onceuponabookclub.com's monthly revenueOVER TIME
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Over the past three months, onceuponabookclub.com revenue has experienced growth of 6.6%, compared to the preceding three months.

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onceuponabookclub.com revenue growth for last six months
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OVERVIEW
In January 2026, onceuponabookclub.com generated $105,799 in revenue, slightly surpassing the e-commerce industry median of $104,613, with a conversion rate between 1.00-1.50%, below the industry high of 3.81%. The average order value (AOV) ranged from $125-150, significantly lower than the e-commerce high of $348. With 57,723 sessions, onceuponabookclub.com performed well compared to the industry median of 44,933 but lagged behind top competitor boots.com, which recorded 35,443,340 sessions. Overall, while the site shows promising revenue, its conversion rate and AOV suggest room for growth to better compete in the e-commerce landscape.
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onceuponabookclub.com competitors

In January 2026, Once Upon a Book Club had a revenue of $105,799 from 757 transactions and 57,723 sessions, with an average order value (AOV) of $125-$150 and a conversion rate of 1.00-1.50%. Compared to its competitors, Once Upon a Book Club's revenue is lower than Fairy Loot ($1,475,323) and Book of the Month ($2,218,050), but higher than LitJoy Crate ($130,511) and History Book Club ($16,645). However, Once Upon a Book Club's conversion rate falls within the same range as The Bookish Shop (1.00-1.50%) and its AOV is similar to The Bookish Shop as well as Fairy Loot. Despite having lower revenue than some competitors, Once Upon a Book Club has a comparable conversion rate and AOV, indicating a strong potential for growth and profitability in the future.

fairyloot.com screenshot
#1 fairyloot.com
1.5M
Revenue
703.8K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
bookofthemonth.com screenshot
#2 bookofthemonth.com
2.2M
Revenue
1.3M
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
thebookishshop.com screenshot
#3 thebookishshop.com
379.4K
Revenue
188.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
litjoycrate.com screenshot
#4 litjoycrate.com
130.5K
Revenue
159.8K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
historybookclub.com screenshot
#5 historybookclub.com
16.6K
Revenue
4.3K
Sessions
4.5-5.0%
Conv. rate
$75-100
AOV
onceuponabookclub.com vs top market performers
onceuponabookclub.com
top retailers
conversion rate vs average order value for onceuponabookclub.com and its competitors
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Revenue share by device at onceuponabookclub.com

In January large majority of sales on onceuponabookclub.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.

In January large majority of sales on onceuponabookclub.com, 58% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 42% of sales coming from desktop devices.
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onceuponabookclub.com channels

Identify top traffic channels that drive growth for onceuponabookclub.comand discover how performance of traffic channels has changed over time.

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onceuponabookclub.com Google Ads spend

Evaluate onceuponabookclub.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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onceuponabookclub.com devices

Review onceuponabookclub.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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onceuponabookclub.com top markets

Explore onceuponabookclub.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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onceuponabookclub.com country & global rank

Assess the ranking of onceuponabookclub.com among other retailers within its primary country and worldwide.

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