oldguysrule.com
OldGuysRule.com is an online platform that offers a wide variety of products targeted towards older gentlemen. They sell an array of items including clothing (shirts, hats, and accessories) and gifts, with themes centered around the lifestyle, wisdom, and humor associated with aging.
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oldguysrule.com Annual Revenue and Growth
oldguysrule.com's annual sales on its online store amounted to $379.3K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to accelerate.
oldguysrule.com's monthly revenueOVER TIME
Over the past three months, oldguysrule.com revenue has experienced decline of 6.6%, compared to the preceding three months.
oldguysrule.com competitors
In August 2025, oldguysrule.com outperformed its competitors in terms of revenue, with a total of $21,542. While phillysocks.com generated $378, sandiegosurfco.com had $9,396, hannahsbythelake.com had $3,256, hubbsandcompany.com had $6,120, and goldenrulend.com had $3,783 in revenue. oldguysrule.com also had the highest number of transactions at 288, followed by sandiegosurfco.com with 105 transactions. In terms of sessions, oldguysrule.com had 10,070, which was more than double the sessions of its closest competitor, sandiegosurfco.com, with 3,722 sessions. The Average Order Value (AOV) for oldguysrule.com ranged between $50-75, similar to hannahsbythelake.com, while phillysocks.com and goldenrulend.com had higher AOVs ranging from $75-175. The conversion rate for oldguysrule.com fell within the range of 2.50-3.00%, similar to sandiegosurfco.com and goldenrulend.com.
Revenue share by device at oldguysrule.com
In August large majority of sales on oldguysrule.com, 54% was finalized on desktop devices, with 46% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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oldguysrule.com channels
Identify top traffic channels that drive growth for oldguysrule.comand discover how performance of traffic channels has changed over time.
oldguysrule.com Google Ads spend
Evaluate oldguysrule.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
oldguysrule.com devices
Review oldguysrule.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
