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Grips
Sep 2024
All countries
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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91.9K
Revenue
43.9K
Sessions
1.0-1.5%
Conversion rate
$125-150
Average order value
Online only revenue for oilily.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Oilily.com is an online retailer that offers a variety of products including clothing, accessories, and beauty items. They specialize in colorful and vibrant designs for women, girls, and babies. Customers can find a range of dresses, tops, skirts, bags, and more on their website, catering to diverse fashion preferences.

oilily.com’s revenueOVER TIME
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Over the past three months, oilily.com revenue has experienced decline of 20%, compared to the preceding three months.

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oilily.com revenue decline for last six months
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OVERVIEW
In September 2024, oilily.com in the FASHION AND APPAREL industry had a revenue of $91,887 with a median of $94,472. Their conversion rate ranged from 1.00-1.50% while the highest in the category was 3.32% and the lowest was 0.81%. The average order value (AOV) for oilily.com was $125-150, with the highest AOV in the category at $399 and the lowest at $79. They received 43,863 sessions, compared to the highest at 175,831,303 from shein.com, and a median of 36,862 sessions in the industry.
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oilily.com competitors

In comparison to its competitors, oilily.com falls behind in terms of revenue and transactions but excels in sessions. zalando.nl leads the pack with a revenue of €61,608,078 and 617,719 transactions, significantly higher than oilily.com's €91,887 revenue and 641 transactions. However, oilily.com surpasses zalando.nl in sessions with 43,863 compared to 13,963,704. When looking at AOV and conversion rates, oilily.com falls in line with modeherz.de, both having an AOV of €125-150 and a conversion rate of 1.00-1.50. welovebags.de stands out with a higher AOV of €175-200 but a similar conversion rate to oilily.com. Overall, oilily.com has a competitive edge in sessions but may need to focus on increasing revenue and transactions to match up to top competitors.

#1 modeherz.de
431.4K
Revenue
232.2K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
#2 welovebags.de
232.5K
Revenue
70K
Sessions
1.5-2.0%
Conv. rate
$175-200
AOV
#3 zalando.nl
61.6M
Revenue
14M
Sessions
4.0-4.5%
Conv. rate
$75-100
AOV
oilily.com vs top market performers
oilily.com
top retailers
conversion rate vs average order value for oilily.com and its competitors
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oilily.com brandsby revenue

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2
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3
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oilily.com categoriesby revenue

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brands overtime comparison

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oilily.com channels

Identify top traffic channels that drive growth for oilily.comand discover how performance of traffic channels has changed over time.

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oilily.com Google Ads spend

Evaluate oilily.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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oilily.com devices

Review oilily.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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oilily.com top markets

Explore oilily.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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oilily.com country & global rank

Assess the ranking of oilily.com among other retailers within its primary country and worldwide.

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