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May 2026
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TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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4.2M
Revenue
May 26
1.8M
Sessions
May 26
1.0-1.5%
Conv. rate
May 26
$150-175
AOV
May 26
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  • Main country of store: NETHERLANDS
  • Website category: SPORTS
  • D2C

Obelink.nl is a website that offers a wide range of products for camping and outdoor activities. Their inventory includes tents, camping gear, caravan and motorhome accessories, outdoor clothing, hiking equipment, and more. The website provides a convenient platform for customers to browse and purchase these items online.

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obelink.nl Annual Revenue and Growth

obelink.nl's annual sales on its online store amounted to $25.5M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to decline by 5-10%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$25.5M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
obelink.nl revenue by year

obelink.nl's monthly revenueOVER TIME
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Over the past three months, obelink.nl revenue has experienced growth of 52%, compared to the preceding three months.

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obelink.nl revenue growth for last six months
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OVERVIEW
In May 2026, obelink.nl, a key player in the sports industry, achieved online sales revenue of $4,179,940, significantly surpassing the median of $78,603, although still far from the industry leader, rei.com, with $178,835,132. The site recorded a conversion rate of 1.00-1.50%, below the high benchmark of 3.11%, and an average order value (AOV) ranging from $150 to $175, well below the industry high of $567. With 1,787,253 sessions, obelink.nl's traffic markedly exceeded the median of 29,369 but remained dwarfed by rei.com's impressive 54,842,465 sessions.
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obelink.nl competitors

In May 2026, obelink.nl generated a revenue of $4,179,940 with 24,766 transactions from 1,787,253 sessions, achieving an average order value (AOV) of $150-175 and a conversion rate of 1.00-1.50%. In contrast, reimo.com reported significantly lower revenue of $499,855 from just 1,122 transactions across 247,729 sessions, with a much higher AOV of $425-450 but a poor conversion rate of 0.00-0.50%. Meanwhile, thule.com led the field with a revenue of $14,494,445, executing 44,608 transactions from 2,852,882 sessions, boasting an AOV of $300-325 and a strong conversion rate of 1.50-2.00%. While obelink.nl performs well within its niche, it still trails behind thule.com in revenue and transaction volume, showcasing varied business models and consumer bases among these competitors.

reimo.com screenshot
#1 reimo.com
499.9K
Revenue
247.7K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
thule.com screenshot
#2 thule.com
14.5M
Revenue
2.9M
Sessions
1.5-2.0%
Conv. rate
$300-325
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
obelink.nl vs top market performers
obelink.nl
top retailers
conversion rate vs average order value for obelink.nl and its competitors
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Revenue share by device at obelink.nl

In May large majority of sales on obelink.nl, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on obelink.nl, 63% was finalized on desktop devices, with 37% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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obelink.nl channels

Identify top traffic channels that drive growth for obelink.nland discover how performance of traffic channels has changed over time.

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obelink.nl Google Ads spend

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obelink.nl devices

Review obelink.nl's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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obelink.nl top markets

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obelink.nl country & global rank

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