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May 2025
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Home/Insights/Retailers/normakamali.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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238.1K
Revenue
92K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
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Norma Kamali is an online platform that offers a range of products for sale. They sell a variety of items including clothing, accessories, swimwear, and outerwear. The website provides a convenient platform for customers to browse and purchase these products from the comfort of their own homes.

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normakamali.com's revenueOVER TIME
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Over the past three months, normakamali.com revenue has experienced growth of 0.49%, compared to the preceding three months.

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normakamali.com revenue growth for last six months
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OVERVIEW
normakamali.com's revenue for online sales in May 2025 was $238,059, with a conversion rate of 1.00-1.50% and an average order value (AOV) of $225-250. The website had a total of 91,983 sessions during the month. In comparison, the largest online store in the FASHION AND APPAREL category, shein.com, had a revenue of $731,622,726 and the highest sessions at 224,142,058. The median revenue for the industry is $81,783, the highest conversion rate is 3.09%, the highest AOV is $415, and the median sessions are 33,223.
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normakamali.com competitors

In May 2025, Norma Kamali's website, normakamali.com, outperformed its competitors in terms of revenue, with $238,059 generated from 972 transactions and 91,983 sessions. The Average Order Value (AOV) ranged between $225-250, and the conversion rate was between 1.00-1.50%. Comparing this to its competitors, Shop Ambiance had a revenue of $29,573 from 100 transactions and 8,638 sessions, with an AOV of $275-300 and a similar conversion rate. Suite 201 generated $11,494 revenue from 27 transactions and 1,670 sessions, with a higher AOV of $400-425 and a conversion rate of 1.50-2.00%. Dora-Maar and Joan Shepp also had lower revenue and sessions compared to Norma Kamali, while South Moon Under had the highest revenue at $432,533 with 2,559 transactions and 112,928 sessions, but a lower AOV and higher conversion rate than Norma Kamali.

shopsuite201.com screenshot
#1 shopsuite201.com
11.5K
Revenue
1.7K
Sessions
1.5-2.0%
Conv. rate
$400-500
AOV
joanshepp.com screenshot
#2 joanshepp.com
43.2K
Revenue
5.7K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
shopambiance.com screenshot
#3 shopambiance.com
29.6K
Revenue
8.6K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
dora-maar.com screenshot
#4 dora-maar.com
11.5K
Revenue
2.1K
Sessions
1.0-1.5%
Conv. rate
$375-400
AOV
southmoonunder.com screenshot
#5 southmoonunder.com
432.5K
Revenue
112.9K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
normakamali.com vs top market performers
normakamali.com
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conversion rate vs average order value for normakamali.com and its competitors
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Revenue share by device at normakamali.com

In May large majority of sales on normakamali.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.

In May large majority of sales on normakamali.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices.
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normakamali.com channels

Identify top traffic channels that drive growth for normakamali.comand discover how performance of traffic channels has changed over time.

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normakamali.com Google Ads spend

Evaluate normakamali.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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normakamali.com devices

Review normakamali.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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normakamali.com top markets

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normakamali.com country & global rank

Assess the ranking of normakamali.com among other retailers within its primary country and worldwide.

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