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Jan 2026
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Home/Insights/Retailers/normakamali.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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208.7K
Revenue
Jan 26
91.6K
Sessions
Jan 26
0.5-1.0%
Conv. rate
Jan 26
$225-250
AOV
Jan 26
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Norma Kamali is an online platform that offers a range of products for sale. They sell a variety of items including clothing, accessories, swimwear, and outerwear. The website provides a convenient platform for customers to browse and purchase these products from the comfort of their own homes.

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normakamali.com Annual Revenue and Growth

normakamali.com's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
normakamali.com revenue by year

normakamali.com's monthly revenueOVER TIME
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Over the past three months, normakamali.com revenue has experienced growth of 17%, compared to the preceding three months.

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normakamali.com revenue growth for last six months
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OVERVIEW
In January 2026, normakamali.com generated $208,698 in online sales, significantly surpassing the FASHION AND APPAREL median of $91,806, while the conversion rate ranged from 0.50-1.00%, below the high of 3.1%. With an average order value (AOV) between $225-250, it falls short of the sector's high AOV of $390. The website attracted 91,648 sessions, which is well above the median of 38,909, though it pales in comparison to the leader shein.com, which boasts 279,580,739 sessions and revenue of $809,875,018, highlighting both opportunities and challenges in the competitive landscape.
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normakamali.com competitors

In January 2026, normakamali.com outperformed its competitors in terms of revenue, generating $208,698 compared to the closest competitor, joanshepp.com, which made $75,771. Despite having fewer transactions and sessions, normakamali.com maintained a competitive average order value (AOV) range of $225-$250. In terms of conversion rate, normakamali.com fell within the middle range at 0.50-1.00%. shopsuite201.com had the highest conversion rate at 1.00-1.50%, but significantly lower revenue. dora-maar.com had a high AOV range of $375-$400, but its revenue was much lower than normakamali.com. southmoonunder.com had the highest revenue overall at $124,366, but its AOV was lower and in line with its competitors. Overall, normakamali.com showcased a strong performance in revenue despite its lower conversion rate compared to some competitors.

shopsuite201.com screenshot
#1 shopsuite201.com
15.9K
Revenue
3.5K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
joanshepp.com screenshot
#2 joanshepp.com
75.8K
Revenue
10.2K
Sessions
2.0-2.5%
Conv. rate
$350-375
AOV
shopambiance.com screenshot
#3 shopambiance.com
29.6K
Revenue
7.1K
Sessions
1.0-1.5%
Conv. rate
$300-325
AOV
dora-maar.com screenshot
#4 dora-maar.com
21.2K
Revenue
3.5K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
southmoonunder.com screenshot
#5 southmoonunder.com
124.4K
Revenue
56.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
normakamali.com vs top market performers
normakamali.com
top retailers
conversion rate vs average order value for normakamali.com and its competitors
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Revenue share by device at normakamali.com

In January large majority of sales on normakamali.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In January large majority of sales on normakamali.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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normakamali.com channels

Identify top traffic channels that drive growth for normakamali.comand discover how performance of traffic channels has changed over time.

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normakamali.com Google Ads spend

Evaluate normakamali.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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normakamali.com devices

Review normakamali.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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normakamali.com top markets

Explore normakamali.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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normakamali.com country & global rank

Assess the ranking of normakamali.com among other retailers within its primary country and worldwide.

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