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Apr 2026
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Home/Insights/Retailers/normakamali.com
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

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254K
Revenue
Apr 26
69.2K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$200-225
AOV
Apr 26
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Norma Kamali is an online platform that offers a range of products for sale. They sell a variety of items including clothing, accessories, swimwear, and outerwear. The website provides a convenient platform for customers to browse and purchase these products from the comfort of their own homes.

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normakamali.com Annual Revenue and Growth

normakamali.com's annual sales on its online store amounted to $2.7M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$2.7M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
normakamali.com revenue by year

normakamali.com's monthly revenueOVER TIME
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Over the past three months, normakamali.com revenue has experienced decline of 19%, compared to the preceding three months.

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normakamali.com revenue decline for last six months
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OVERVIEW
In April 2026, normakamali.com, operating in the FASHION AND APPAREL sector, generated $253,960 in online sales, significantly surpassing the median of $78,791. Its conversion rate ranged from 1.50% to 2.00%, below the sector's high of 3.05%, while the average order value (AOV) was between $200 and $225, still below the high of $389. With 69,175 sessions, normakamali.com performed above the median of 35,276 but far behind shein.com, the category leader, which garnered a staggering 281,585,790 sessions. Overall, normakamali.com demonstrates solid performance amidst a competitive landscape.
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normakamali.com competitors

As of April 2026, normakamali.com leads in revenue with $253,960, surpassing all competitors. In comparison, southmoonunder.com generates $111,901, but has a much lower average order value (AOV) of $75-100. joanshepp.com achieves an AOV of $350-375, resulting in $27,793 in revenue with 74 transactions. shopsuite201.com has an AOV of $225-250 and $12,726 in revenue, while shopambiance.com, despite a high AOV of $400-425, lags with $23,232 in revenue from 58 transactions. dora-maar.com also underperforms with $14,886, reflecting the challenge of lower traffic, having only 2,339 sessions. normakamali.com’s transaction rate of 1,135 showcases its effective customer conversion, significantly outperforming most competitors, while maintaining a conversion rate of 1.50-2.00%. This combination of high revenue and solid transaction numbers positions normakamali.com as a strong contender in its market.

shopsuite201.com screenshot
#1 shopsuite201.com
12.7K
Revenue
2.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
joanshepp.com screenshot
#2 joanshepp.com
27.8K
Revenue
3.7K
Sessions
1.5-2.0%
Conv. rate
$350-375
AOV
shopambiance.com screenshot
#3 shopambiance.com
23.2K
Revenue
4.1K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
dora-maar.com screenshot
#4 dora-maar.com
14.9K
Revenue
2.3K
Sessions
1.5-2.0%
Conv. rate
$375-400
AOV
southmoonunder.com screenshot
#5 southmoonunder.com
111.9K
Revenue
68.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
normakamali.com vs top market performers
normakamali.com
top retailers
conversion rate vs average order value for normakamali.com and its competitors
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Revenue share by device at normakamali.com

In April large majority of sales on normakamali.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.

In April large majority of sales on normakamali.com, 53% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 47% of sales coming from desktop devices.
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normakamali.com channels

Identify top traffic channels that drive growth for normakamali.comand discover how performance of traffic channels has changed over time.

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normakamali.com Google Ads spend

Evaluate normakamali.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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normakamali.com devices

Review normakamali.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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normakamali.com top markets

Explore normakamali.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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normakamali.com country & global rank

Assess the ranking of normakamali.com among other retailers within its primary country and worldwide.

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