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Dec 2025
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Home/Insights/Retailers/needleandthread.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for needleandthread.comneedleandthread.com

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752.1K
Revenue
Dec 25
233.3K
Sessions
Dec 25
0.0-0.5%
Conv. rate
Dec 25
$600-700
AOV
Dec 25
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Needleandthread.com is an ecommerce platform offering a wide range of clothing and accessories for women. The website showcases an assortment of trendy dresses, tops, skirts, and jumpsuits, along with a variety of intricate and embellished designs. Customers can easily browse and purchase fashion items for different occasions.

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needleandthread.com Annual Revenue and Growth

needleandthread.com's annual sales on its online store amounted to $12.3M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$12.3M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
needleandthread.com revenue by year

needleandthread.com's monthly revenueOVER TIME
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Over the past three months, needleandthread.com revenue has experienced growth of 0.77%, compared to the preceding three months.

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needleandthread.com revenue growth for last six months
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OVERVIEW
In December 2025, needleandthread.com generated $752,074 in online sales, significantly above the FASHION AND APPAREL median of $92,600, yet far below the leading macys.com, which reached $926,839,757. The site's conversion rate hovered between 0.00-0.50%, trailing behind the category's high of 3.17%. The average order value (AOV) ranged from $675-700, notably surpassing the high benchmark of $389 in the industry. With 233,268 sessions, needleandthread.com had a solid performance compared to the median of 39,789 but remained dwarfed by shein.com, which recorded 304,519,814 sessions, indicating opportunities for growth in engagement.
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needleandthread.com competitors

In December 2025, needleandthread.com generated a revenue of $752,074 from 1,113 transactions and 233,268 sessions, with an average order value (AOV) ranging from $675 to $700 and a conversion rate of 0.00% to 0.50%. Compared to its competitors, needleandthread.com falls behind in terms of revenue when looking at top performers like ohpolly.com with $10,020,491 and karenmillen.com with $3,879,963. However, needleandthread.com has a higher AOV compared to chicchiclothing.com and coastfashion.com. While the conversion rate for needleandthread.com is lower than lavishalice.com and ohpolly.com, it is on par with karenmillen.com. Despite not leading in revenue or conversion rate, needleandthread.com remains competitive in the market due to its strong AOV metrics and consistent performance across transactions and sessions.

chichiclothing.com screenshot
#1 chichiclothing.com
108.3K
Revenue
118.1K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
lavishalice.com screenshot
#2 lavishalice.com
361.8K
Revenue
119.2K
Sessions
1.0-1.5%
Conv. rate
$275-300
AOV
coastfashion.com screenshot
#3 coastfashion.com
922.2K
Revenue
619.5K
Sessions
1.5-2.0%
Conv. rate
$75-100
AOV
karenmillen.com screenshot
#4 karenmillen.com
3.9M
Revenue
1.9M
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
ohpolly.com screenshot
#5 ohpolly.com
10M
Revenue
4.1M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
needleandthread.com vs top market performers
needleandthread.com
top retailers
conversion rate vs average order value for needleandthread.com and its competitors
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Revenue share by device at needleandthread.com

In December large majority of sales on needleandthread.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on needleandthread.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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needleandthread.com channels

Identify top traffic channels that drive growth for needleandthread.comand discover how performance of traffic channels has changed over time.

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needleandthread.com Google Ads spend

Evaluate needleandthread.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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needleandthread.com devices

Review needleandthread.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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needleandthread.com top markets

Explore needleandthread.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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needleandthread.com country & global rank

Assess the ranking of needleandthread.com among other retailers within its primary country and worldwide.

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