Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2026
All countries
Home/Insights/Retailers/needleandthread.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

Favicon for needleandthread.comneedleandthread.com

Start benchmarking for free
Sign in with GoogleSign up with Google
650.2K
Revenue
Sep 26
169.9K
Sessions
Sep 26
0.5-1.0%
Conv. rate
Sep 26
$600-700
AOV
Sep 26
Loading...

Needleandthread.com is an ecommerce platform offering a wide range of clothing and accessories for women. The website showcases an assortment of trendy dresses, tops, skirts, and jumpsuits, along with a variety of intricate and embellished designs. Customers can easily browse and purchase fashion items for different occasions.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

needleandthread.com Annual Revenue and Growth

needleandthread.com's annual sales on its online store amounted to $11.8M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$11.8M
Annual growth forecast2025/2026
5-10%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
needleandthread.com revenue by year

needleandthread.com's monthly revenueOVER TIME
View real-time data

Over the past three months, needleandthread.com revenue has experienced decline of 7.6%, compared to the preceding three months.

View real-time data
needleandthread.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
needleandthread.com achieved a conversion rate of 0.50-1.00% in September 2026, while its average order value (AOV) ranged from $675 to $700. The website generated revenue of $650,000, significantly exceeding the typical store in the fashion and apparel category, which earns around $63,500 monthly. With 170,000 sessions, needleandthread.com also far surpasses the typical store in the fashion and apparel category that sees approximately 26,000 sessions. However, the largest competitor, shein.com, generates $765.8 million and attracts 250 million sessions, highlighting the competitive landscape in the fashion and apparel category.
Read more

needleandthread.com competitors

The competitive set includes needleandthread.com, chichiclothing.com, lavishalice.com, coastfashion.com, karenmillen.com, and ohpolly.com. In September 2026, needleandthread.com generated $650,000 in revenue from 938 transactions across 170,000 sessions, with an average order value (AOV) of $675-700 and a conversion rate between 0.50-1.00%. Among competitors, karenmillen.com leads with $9.5 million in revenue and a conversion rate of 2.00-2.50%, while needleandthread.com ranks 4th in revenue. It trails in transactions, as ohpolly.com has the highest at 71,200, with needleandthread.com in last place. In terms of sessions, needleandthread.com also ranks 4th, far behind ohpolly.com, which has 4.1 million. Notably, needleandthread.com outperforms chichiclothing.com and lavishalice.com in AOV, indicating a focus on higher-end products despite its lower overall metrics.

chichiclothing.com screenshot
#1 chichiclothing.com
131.4K
Revenue
113.8K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
lavishalice.com screenshot
#2 lavishalice.com
330.8K
Revenue
116.9K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
coastfashion.com screenshot
#3 coastfashion.com
1.1M
Revenue
756.2K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
karenmillen.com screenshot
#4 karenmillen.com
9.5M
Revenue
2.4M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
ohpolly.com screenshot
#5 ohpolly.com
9.4M
Revenue
4.1M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
needleandthread.com vs top market performers
needleandthread.com
top retailers
conversion rate vs average order value for needleandthread.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at needleandthread.com

In September large majority of sales on needleandthread.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on needleandthread.com, 57% was finalized on desktop devices, with 43% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries needleandthread.com operates in

needleandthread.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

needleandthread.com channels

Identify top traffic channels that drive growth for needleandthread.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

needleandthread.com Google Ads spend

Evaluate needleandthread.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

needleandthread.com devices

Review needleandthread.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

needleandthread.com top markets

Explore needleandthread.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

needleandthread.com country & global rank

Assess the ranking of needleandthread.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard