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Jan 2026
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Home/Insights/Retailers/nanu-nana.de
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

Favicon for nanu-nana.denanu-nana.de

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496.4K
Revenue
Jan 26
283.9K
Sessions
Jan 26
2.0-2.5%
Conv. rate
Jan 26
$75-100
AOV
Jan 26
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  • Main country of store: GERMANY
  • Website category: LIFESTYLE

Entdecke unseren Nanu-Nana Online Shop und finde deine perfekte Deko, wie Bilderrahmen, Vasen, Vorratsgläser und mehr. Wir freuen uns auf deinen Besuch!

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nanu-nana.de Annual Revenue and Growth

nanu-nana.de's annual sales on its online store amounted to $4.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
nanu-nana.de revenue by year

nanu-nana.de's monthly revenueOVER TIME
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Over the past three months, nanu-nana.de revenue has experienced growth of 123%, compared to the preceding three months.

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nanu-nana.de revenue growth for last six months
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OVERVIEW
In January 2026, nanu-nana.de, a LIFESTYLE online store, generated $496,387 in revenue, significantly surpassing the median LIFESTYLE revenue of $113,738, yet falling short of industry leader mueller.de’s $7,217,271. With a conversion rate of 2.00-2.50%, nanu-nana.de is above the lower end of the spectrum, while the LIFESTYLE average peaks at 4.07%. Its average order value (AOV) ranges from $75 to $100, close to the low end of the industry. The site attracted 283,852 sessions, far below the 4,109,646 sessions recorded by mueller.de, but notably above the median of 54,998 sessions in its category.
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nanu-nana.de competitors

In January 2026, nanu-nana.de reported a revenue of $496,387 from 6,507 transactions and 283,852 sessions, with an Average Order Value (AOV) ranging from $75-100 and a conversion rate of 2.00-2.50%. When comparing these metrics to its competitors, nanu-nana.de stands out in terms of revenue generation. depot-online.de generated $625,165 in revenue with 7,653 transactions and 669,504 sessions, but had a lower conversion rate of 1.00-1.50%. schneider.de, on the other hand, only brought in $8,423 in revenue with 22 transactions and 913 sessions, but had a significantly higher AOV of $375-400. kik.de leads the pack with $1,933,995 in revenue from 38,732 transactions and 2,105,054 sessions, but has a lower AOV of $25-50 compared to nanu-nana.de. Overall, nanu-nana.de demonstrates a competitive performance in revenue generation and conversion rate within its market segment.

depot-online.de screenshot
#1 depot-online.de
625.2K
Revenue
669.5K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
weihnachtsdekoration.de screenshot
#2 weihnachtsdekoration.de
102.3K
Revenue
85.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
schneider.de screenshot
#3 schneider.de
8.4K
Revenue
913.1
Sessions
2.0-2.5%
Conv. rate
$375-400
AOV
kik.de screenshot
#4 kik.de
1.9M
Revenue
2.1M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
lights4fun.de screenshot
#5 lights4fun.de
195K
Revenue
99K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
nanu-nana.de vs top market performers
nanu-nana.de
top retailers
conversion rate vs average order value for nanu-nana.de and its competitors
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Revenue share by device at nanu-nana.de

In January large majority of sales on nanu-nana.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In January large majority of sales on nanu-nana.de, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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nanu-nana.de channels

Identify top traffic channels that drive growth for nanu-nana.deand discover how performance of traffic channels has changed over time.

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nanu-nana.de Google Ads spend

Evaluate nanu-nana.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nanu-nana.de devices

Review nanu-nana.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nanu-nana.de top markets

Explore nanu-nana.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nanu-nana.de country & global rank

Assess the ranking of nanu-nana.de among other retailers within its primary country and worldwide.

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