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Apr 2026
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Home/Insights/Retailers/nanu-nana.de
TRANSACTION INTELLIGENCE - APR 2026 GLOBALLY

Favicon for nanu-nana.denanu-nana.de

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305K
Revenue
Apr 26
187.1K
Sessions
Apr 26
1.5-2.0%
Conv. rate
Apr 26
$75-100
AOV
Apr 26
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  • Main country of store: GERMANY
  • Website category: LIFESTYLE

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nanu-nana.de Annual Revenue and Growth

nanu-nana.de's annual sales on its online store amounted to $4.9M in 2025, down 10-20% from the previous year. For 2026, revenue is expected to decline by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$4.9M
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
nanu-nana.de revenue by year

nanu-nana.de's monthly revenueOVER TIME
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Over the past three months, nanu-nana.de revenue has experienced decline of 68%, compared to the preceding three months.

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nanu-nana.de revenue decline for last six months
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OVERVIEW
In April 2026, nanu-nana.de generated $304,953 in online sales, significantly surpassing the LIFESTYLE median of $116,452, while achieving a conversion rate of 1.50-2.00%, below the industry high of 3.75%. The average order value (AOV) ranged from $75-100, closely aligning with the lower end of the LIFESTYLE spectrum. With 187,051 sessions, nanu-nana.de performed well compared to the median of 39,617, yet remains distant from industry leader mueller.de's staggering 4,570,563 sessions. Overall, nanu-nana.de demonstrates strong performance in revenue and engagement, yet has room for improvement in conversion rates and AOV.
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nanu-nana.de competitors

In April 2026, nanu-nana.de generated $304,953 in revenue with a conversion rate between 1.50-2.00%, outperforming competitors like depot-online.de, which recorded $379,933 but had a lower conversion rate of 0.50-1.00%. Notably, kik.de led the market with substantial revenue of $1,235,338 from 30,934 transactions, despite a lower average order value (AOV) of $25-50. Conversely, schneider.de achieved a high AOV of $325-350 with only $1,618 in revenue from just 5 transactions, highlighting its niche market. Meanwhile, lights4fun.de and floristik24.de had revenues of $131,173 and $85,119, respectively, both maintaining a similar conversion rate of 1.50-2.00%. With 187,051 sessions, nanu-nana.de has positioned itself competitively, particularly against similar domains like depot-online.de, indicating solid market traction.

depot-online.de screenshot
#1 depot-online.de
379.9K
Revenue
538.6K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
weihnachtsdekoration.de screenshot
#2 weihnachtsdekoration.de
13.7K
Revenue
11.4K
Sessions
1.0-1.5%
Conv. rate
$75-100
AOV
schneider.de screenshot
#3 schneider.de
1.6K
Revenue
209.7
Sessions
2.0-2.5%
Conv. rate
$325-350
AOV
kik.de screenshot
#4 kik.de
1.2M
Revenue
1.9M
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
lights4fun.de screenshot
#5 lights4fun.de
131.2K
Revenue
63.5K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
nanu-nana.de vs top market performers
nanu-nana.de
top retailers
conversion rate vs average order value for nanu-nana.de and its competitors
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Revenue share by device at nanu-nana.de

In April large majority of sales on nanu-nana.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In April large majority of sales on nanu-nana.de, 55% was finalized on desktop devices, with 45% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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nanu-nana.de channels

Identify top traffic channels that drive growth for nanu-nana.deand discover how performance of traffic channels has changed over time.

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nanu-nana.de Google Ads spend

Evaluate nanu-nana.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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nanu-nana.de devices

Review nanu-nana.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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nanu-nana.de top markets

Explore nanu-nana.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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nanu-nana.de country & global rank

Assess the ranking of nanu-nana.de among other retailers within its primary country and worldwide.

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