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Home/Insights/Retailers/naehwelt-flach.de
TRANSACTION INTELLIGENCE - AUG 2026 GLOBALLY

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341.6K
Revenue
Aug 26
169.6K
Sessions
Aug 26
1.0-1.5%
Conv. rate
Aug 26
$175-200
AOV
Aug 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Naehwelt-flach.de is an e-commerce platform specializing in the sale of sewing machines, fabrics, and sewing accessories. The website offers a wide range of products for sewing enthusiasts, including different machine models from renowned brands, various fabric options, and additional tools essential for successful sewing projects.

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naehwelt-flach.de Annual Revenue and Growth

naehwelt-flach.de's annual sales on its online store amounted to $4.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
naehwelt-flach.de revenue by year

naehwelt-flach.de's monthly revenueOVER TIME
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Over the past three months, naehwelt-flach.de revenue has experienced decline of 32%, compared to the preceding three months.

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naehwelt-flach.de revenue decline for last six months
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OVERVIEW
naehwelt-flach.de's revenue for online sales reached $342,000 in August 2026, significantly higher than an average home and garden store's $130,000. The site attracted 170,000 sessions, far exceeding the typical 36,700 sessions. Its conversion rate stands between 1.00-1.50%, aligning with the category's typical range of 0.64% to 3.35%. Additionally, naehwelt-flach.de's average order value (AOV) ranges from $175-200, which is within the typical range of $98 to $688 for home and garden.
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naehwelt-flach.de competitors

In August 2026, bernina.com leads the competition with impressive figures, reporting $1.3 million in revenue, 9,961 transactions, and 630,000 sessions. naehwelt-flach.de ranks third among its competitors, achieving $342,000 in revenue, 1,740 transactions, and 170,000 sessions. Its average order value (AOV) falls between $175 and $200, which is lower than snaply.de's AOV range of $225 to $250. Notably, naehwelt-flach.de's conversion rate of 1.00-1.50% trails behind bernina.com’s 1.50-2.00% and stoffekontor.de’s 1.50-2.00%, while it outperforms naehfrosch.de’s 2.00-2.50%. Overall, naehwelt-flach.de maintains a competitive position, though it still has room for growth.

bernina.com screenshot
#1 bernina.com
1.3M
Revenue
629.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
stoffekontor.de screenshot
#2 stoffekontor.de
156.8K
Revenue
38.3K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
snaply.de screenshot
#3 snaply.de
774.1K
Revenue
340.2K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
naehfrosch.de screenshot
#4 naehfrosch.de
28.1K
Revenue
16.2K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
w6-wertarbeit.de screenshot
#5 w6-wertarbeit.de
176.9K
Revenue
47.7K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
naehwelt-flach.de vs top market performers
naehwelt-flach.de
top retailers
conversion rate vs average order value for naehwelt-flach.de and its competitors
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Revenue share by device at naehwelt-flach.de

In August large majority of sales on naehwelt-flach.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on naehwelt-flach.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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naehwelt-flach.de channels

Identify top traffic channels that drive growth for naehwelt-flach.deand discover how performance of traffic channels has changed over time.

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naehwelt-flach.de Google Ads spend

Evaluate naehwelt-flach.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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naehwelt-flach.de devices

Review naehwelt-flach.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naehwelt-flach.de top markets

Explore naehwelt-flach.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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naehwelt-flach.de country & global rank

Assess the ranking of naehwelt-flach.de among other retailers within its primary country and worldwide.

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