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Jul 2026
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Home/Insights/Retailers/naehwelt-flach.de
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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363.2K
Revenue
Jul 26
173.8K
Sessions
Jul 26
1.0-1.5%
Conv. rate
Jul 26
$200-225
AOV
Jul 26
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  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Naehwelt-flach.de is an e-commerce platform specializing in the sale of sewing machines, fabrics, and sewing accessories. The website offers a wide range of products for sewing enthusiasts, including different machine models from renowned brands, various fabric options, and additional tools essential for successful sewing projects.

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naehwelt-flach.de Annual Revenue and Growth

naehwelt-flach.de's annual sales on its online store amounted to $4.6M in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$4.6M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
naehwelt-flach.de revenue by year

naehwelt-flach.de's monthly revenueOVER TIME
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Over the past three months, naehwelt-flach.de revenue has experienced decline of 38%, compared to the preceding three months.

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naehwelt-flach.de revenue decline for last six months
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OVERVIEW
naehwelt-flach.de generated $363,000 in revenue from online sales for July 2026, significantly surpassing an average home and garden store's monthly revenue of around $118,000. With 174,000 sessions, it stands well above the average home and garden store's 33,500 sessions. The conversion rate of 1.00-1.50% is within the typical range of 0.64% to 3.35%, while the average order value of $200-225 is also within the category's typical range of $99 to $687.
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naehwelt-flach.de competitors

In July 2026, bernina.com led the competitive landscape with a revenue of $1.6 million, significantly outperforming naehwelt-flach.de, which generated $363,000. While naehwelt-flach.de ranked third among its competitors, it trailed bernina.com by $1.2 million in revenue. In terms of transactions, naehwelt-flach.de completed 1,783, falling short by 9,917 compared to bernina.com’s 11,700. Although its average order value (AOV) ranges between $200-225, higher than naehfrosch.de's AOV of $75-100, it still doesn't match the AOVs of competitors like snaply.de, which ranges from $250-275. Lastly, with 174,000 sessions, naehwelt-flach.de lags behind bernina.com by 534,000 sessions.

bernina.com screenshot
#1 bernina.com
1.6M
Revenue
708.2K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
stoffekontor.de screenshot
#2 stoffekontor.de
202.1K
Revenue
47.8K
Sessions
1.5-2.0%
Conv. rate
$225-250
AOV
snaply.de screenshot
#3 snaply.de
757.4K
Revenue
311.8K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
naehfrosch.de screenshot
#4 naehfrosch.de
36.2K
Revenue
20.9K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
w6-wertarbeit.de screenshot
#5 w6-wertarbeit.de
203.3K
Revenue
53.7K
Sessions
1.0-1.5%
Conv. rate
$325-350
AOV
naehwelt-flach.de vs top market performers
naehwelt-flach.de
top retailers
conversion rate vs average order value for naehwelt-flach.de and its competitors
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Revenue share by device at naehwelt-flach.de

In July large majority of sales on naehwelt-flach.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on naehwelt-flach.de, 72% was finalized on desktop devices, with 28% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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naehwelt-flach.de channels

Identify top traffic channels that drive growth for naehwelt-flach.deand discover how performance of traffic channels has changed over time.

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naehwelt-flach.de Google Ads spend

Evaluate naehwelt-flach.de's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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naehwelt-flach.de devices

Review naehwelt-flach.de's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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naehwelt-flach.de top markets

Explore naehwelt-flach.de's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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naehwelt-flach.de country & global rank

Assess the ranking of naehwelt-flach.de among other retailers within its primary country and worldwide.

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