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Sep 2024
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TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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10.2M
Revenue
3.7M
Sessions
1.0-1.5%
Conversion rate
$225-250
Average order value
Online only revenue for cricut.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

Cricut.com is an online platform that offers a range of crafting products and tools. Their inventory includes cutting machines, such as the Cricut Explore Air 2, Cricut Maker, and accessories like cutting mats, blades, and vinyl materials. Additionally, users can access a variety of creative designs and projects for use with their products.

cricut.com’s revenueOVER TIME
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Over the past three months, cricut.com revenue has experienced growth of 5.6%, compared to the preceding three months.

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cricut.com revenue growth for last six months
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OVERVIEW
cricut.com, an online store in the COMPUTERS AND TECHNOLOGY industry, generated $10,189,293 in revenue for online sales in September 2024 with a conversion rate of 1.00-1.50% and an average order value (AOV) of $225-250. The store had 3,679,623 sessions during the month. The largest store in the category was apple.com with $5,239,917,294 in revenue and 546,841,389 sessions. The highest conversion rate in the category was 4.04%, while the lowest was 0.61%. A very high AOV in the category was $862, and a very low AOV was $108, with a median AOV of $254,156 and median sessions of 59,174.
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cricut.com competitors

When comparing cricut.com to its competitors, we can see that cricut.com leads in revenue with $10,189,293, followed by hobbycraft.co.uk with $8,156,820, jennifermaker.com with $1,392,732, and expressionsvinyl.com with $78,251. In terms of transactions, cricut.com also outperforms its competitors with 41,506 transactions, while hobbycraft.co.uk comes in second with 120,818 transactions, jennifermaker.com with 11,382 transactions, and expressionsvinyl.com with 1,324 transactions. cricut.com has the highest number of sessions with 3,679,623, followed by hobbycraft.co.uk with 3,139,589, jennifermaker.com with 556,588, and expressionsvinyl.com with 54,376. In terms of average order value (AOV), cricut.com falls in the range of $225-250, which is higher than hobbycraft.co.uk and expressionsvinyl.com, but lower than jennifermaker.com. Additionally, cricut.com has a conversion rate of 1.00-1.50%, while hobbycraft.co.uk leads with 3.50-4.00%, followed by jennifermaker.com and expressionsvinyl.com.

#1 jennifermaker.com
1.4M
Revenue
556.6K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
#2 hobbycraft.co.uk
8.2M
Revenue
3.1M
Sessions
3.5-4.0%
Conv. rate
$50-75
AOV
#3 expressionsvinyl.com
78.3K
Revenue
54.4K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
cricut.com vs top market performers
cricut.com
top retailers
conversion rate vs average order value for cricut.com and its competitors
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cricut.com brandsby revenue

1
Logo for cutting machinesCutting Machines
2
Logo for heat pressesHeat Presses

cricut.com categoriesby revenue

1
Craft Cutting & Embossing Tools
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brands overtime comparison

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cricut.com channels

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cricut.com Google Ads spend

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cricut.com devices

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cricut.com top markets

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cricut.com country & global rank

Assess the ranking of cricut.com among other retailers within its primary country and worldwide.

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