cricut.com
Cricut.com is an online platform that offers a range of crafting products and tools. Their inventory includes cutting machines, such as the Cricut Explore Air 2, Cricut Maker, and accessories like cutting mats, blades, and vinyl materials. Additionally, users can access a variety of creative designs and projects for use with their products.
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cricut.com's revenueOVER TIME
Over the past three months, cricut.com revenue has experienced decline of 2.1%, compared to the preceding three months.
cricut.com competitors
In May 2025, cricut.com generated a revenue of $13,273,531 with 54,352 transactions and 3,522,761 sessions. The average order value (AOV) for Cricut was between $225-250, and their conversion rate ranged from 1.50-2.00%. In comparison, expressionsvinyl.com had a lower revenue of $38,430 but a higher conversion rate of 2.00-2.50% with 650 transactions and 29,966 sessions. jennifermaker.com performed better with a revenue of $1,334,587, 9,712 transactions, 461,136 sessions, an AOV of $125-150, and a conversion rate of 2.00-2.50%. hobbycraft.co.uk had the highest revenue among competitors at $4,161,705, with 73,569 transactions, 2,816,598 sessions, an AOV of $50-75, and a conversion rate of 2.50-3.00%. Despite its strong revenue, Cricut may need to focus on increasing its conversion rate to remain competitive.
Revenue share by device at cricut.com
In May large majority of sales on cricut.com, 68% was finalized on desktop devices, with 32% of sales coming from mobile devices.
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cricut.com channels
Identify top traffic channels that drive growth for cricut.comand discover how performance of traffic channels has changed over time.
cricut.com Google Ads spend
Evaluate cricut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cricut.com devices
Review cricut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
