cricut.com
Cricut.com is an online platform that offers a range of crafting products and tools. Their inventory includes cutting machines, such as the Cricut Explore Air 2, Cricut Maker, and accessories like cutting mats, blades, and vinyl materials. Additionally, users can access a variety of creative designs and projects for use with their products.
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cricut.com's revenueOVER TIME
Over the past three months, cricut.com revenue has experienced growth of 53%, compared to the preceding three months.
cricut.com competitors
In July 2025, cricut.com emerged as a strong competitor in the crafting industry with impressive metrics. With a revenue of $11,444,490 and 47,999 transactions from 3,598,525 sessions, cricut.com boasts an average order value (AOV) ranging between $225-250 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, jennifermaker.com generates $1,286,992 in revenue from 9,452 transactions and 471,978 sessions, with an AOV of $125-150 and a higher conversion rate of 1.50-2.00%. On the other hand, hobbycraft.co.uk earns $3,767,508 revenue from 69,472 transactions and 2,767,959 sessions, with a lower AOV of $50-75 but a higher conversion rate of 2.50-3.00%. Lastly, expressionsvinyl.com lags behind with $21,749 revenue, 349 transactions, and 27,822 sessions, alongside an AOV of $50-75 and a conversion rate matching cricut.com at 1.00-1.50%.
Revenue share by device at cricut.com
In July large majority of sales on cricut.com, 67% was finalized on desktop devices, with 33% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cricut.com channels
Identify top traffic channels that drive growth for cricut.comand discover how performance of traffic channels has changed over time.
cricut.com Google Ads spend
Evaluate cricut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cricut.com devices
Review cricut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
