cricut.com
Cricut.com is an online platform that offers a range of crafting products and tools. Their inventory includes cutting machines, such as the Cricut Explore Air 2, Cricut Maker, and accessories like cutting mats, blades, and vinyl materials. Additionally, users can access a variety of creative designs and projects for use with their products.
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cricut.com's revenueOVER TIME
Over the past three months, cricut.com revenue has experienced growth of 28%, compared to the preceding three months.
cricut.com competitors
In June 2025, cricut.com had a revenue of $11,541,149 with 47,643 transactions and 3,512,211 sessions. Their average order value (AOV) ranged between $225-250, and their conversion rate was 1.00-1.50%. When compared to its competitors, expressionsvinyl.com had significantly lower revenue of $26,970 with 444 transactions and 29,966 sessions. Their AOV was between $50-75, and the conversion rate matched that of cricut.com. jennifermaker.com stood out with a revenue of $1,325,603, 9,567 transactions, and 461,569 sessions. Their AOV was $125-150, and the conversion rate was 2.00-2.50%. hobbycraft.co.uk had a revenue of $3,689,308, 67,742 transactions, and 2,455,271 sessions. Their AOV matched expressionsvinyl.com at $50-75, but their conversion rate was higher at 2.50-3.00%. Overall, cricut.com's performance metrics are solid compared to its competitors in the crafting and DIY space.
Revenue share by device at cricut.com
In June large majority of sales on cricut.com, 66% was finalized on desktop devices, with 34% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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cricut.com channels
Identify top traffic channels that drive growth for cricut.comand discover how performance of traffic channels has changed over time.
cricut.com Google Ads spend
Evaluate cricut.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.
cricut.com devices
Review cricut.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.
