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May 2024
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TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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1.5M
Revenue
906.3K
Sessions
1.5-2.0%
Conversion rate
$100-125
Average order value
Online only revenue for bernina.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: GERMANY
  • Website category: HOME AND GARDEN

Welcome to BERNINA – the Swiss sewing and embroidery machine manufacturer backed by tradition. BERNINA stands for quality, durability, innovation, and creativity.

bernina.com’s revenueOVER TIME
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Over the past three months, bernina.com revenue has experienced growth of 19%, compared to the preceding three months.

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bernina.com revenue growth for last six months
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OVERVIEW
In May 2024, bernina.com in the HOME AND GARDEN industry generated $1,534,423 in online sales revenue, with a conversion rate of 1.50-2.00% and an average order value (AOV) of $100-125. The highest conversion rate in the category was 3.02%, while the lowest was 0.74%. A high AOV was $709 and a low AOV was $92. bernina.com had 906,301 sessions, with the highest number of sessions recorded at 48,325,788 on harborfreight.com and a median of 48,380 sessions in the industry.
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bernina.com competitors

When comparing bernina.com to its competitors in the sewing machine industry, we can see that bernina.com ranks in the middle in terms of revenue. With a revenue of $1,534,423, it falls behind sewingmachinesplus.com with $3,039,016 but surpasses kenssewingcenter.com with $729,885. In terms of transactions, bernina.com has 13,647 transactions, which is higher than qualitysewing.com with 725 transactions but lower than sewingmachinesplus.com with 2,969 transactions. The site also has a higher number of sessions at 906,301 compared to berninaofnaperville.com with 23,022 sessions. Additionally, bernina.com has an average order value (AOV) ranging from $100-$125, placing it within the same range as sewingmachinesplus.com and below gatherhereonline.com with an AOV of $200-$225. However, bernina.com has a conversion rate of 1.50-2.00%, which is higher than most of its competitors except for berninaofnaperville.com.

#1 snaply.de
1.2M
Revenue
385.6K
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
#2 makerist.de
2.9M
Revenue
673.6K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
#3 naehfrosch.de
115.2K
Revenue
79.7K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
#4 burdastyle.de
420.5K
Revenue
305.7K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
#5 naehwelt-flach.de
617.5K
Revenue
215.1K
Sessions
1.0-1.5%
Conv. rate
$200-225
AOV
CLOSEST COMPETITORSby revenue
Favicon for makerist.demakerist.de
Favicon for bernina.combernina.com
$1.5M
Favicon for snaply.desnaply.de
Favicon for stoffe-hemmers.destoffe-hemmers.de
Favicon for alles-fuer-selbermacher.dealles-fuer-selbermacher.de
Favicon for naehwelt-flach.denaehwelt-flach.de
Favicon for burdastyle.deburdastyle.de
Favicon for w6-wertarbeit.dew6-wertarbeit.de
Favicon for naehfrosch.denaehfrosch.de
TOP MARKET PERFORMERSby revenue
1
Favicon for makerist.demakerist.de
$2.9M
2
Favicon for bernina.combernina.com
3
Favicon for snaply.desnaply.de
4
Favicon for stoffe-hemmers.destoffe-hemmers.de
5
Favicon for alles-fuer-selbermacher.dealles-fuer-selbermacher.de
6
Favicon for naehwelt-flach.denaehwelt-flach.de
7
Favicon for burdastyle.deburdastyle.de
8
Favicon for w6-wertarbeit.dew6-wertarbeit.de
9
Favicon for naehfrosch.denaehfrosch.de
bernina.com vs top market performers
bernina.com
top retailers
conversion rate vs average order value for bernina.com and its competitors
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brands overtime comparison

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bernina.com channels

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bernina.com Google Ads spend

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bernina.com devices

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bernina.com top markets

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bernina.com country & global rank

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