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Dec 2025
All countries
Home/Insights/Retailers/musicdirect.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

Favicon for musicdirect.commusicdirect.com

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710.5K
Revenue
Dec 25
176.2K
Sessions
Dec 25
1.0-1.5%
Conv. rate
Dec 25
$300-325
AOV
Dec 25
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musicdirect.com is an online platform that features a wide variety of music-related products. Their inventory includes vinyl records, CDs, audio equipment, accessories, and home theater systems. The website offers a convenient shopping experience for music enthusiasts, catering to different preferences and ensuring easy access to a diverse range of musical merchandise.

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musicdirect.com Annual Revenue and Growth

musicdirect.com's annual sales on its online store amounted to $14M in 2024, down 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$14M
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
musicdirect.com revenue by year

musicdirect.com's monthly revenueOVER TIME
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Over the past three months, musicdirect.com revenue has experienced growth of 22%, compared to the preceding three months.

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musicdirect.com revenue growth for last six months
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OVERVIEW
In December 2025, musicdirect.com generated online sales revenue of $710,450, significantly outperforming the MUSIC median of $60,316, though still far from industry leader thomann.de's $103,834,902. The site's conversion rate ranged from 1.00-1.50%, below the high benchmark of 3.49%, with an average order value (AOV) between $300-325, substantially less than the $704 high AOV in the category. The website attracted 176,176 sessions, which is notably lower than the leading reverb.com’s impressive 16,862,935 sessions, yet slightly above the median of 16,689 sessions for the MUSIC sector.
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musicdirect.com competitors

In December 2025, musicdirect.com generated a revenue of $710,450 from 2,349 transactions and 176,176 sessions, with an average order value (AOV) ranging from $300 to $325 and a conversion rate of 1.00-1.50%. Compared to its competitors, musicdirect.com falls behind in revenue when compared to upscaleaudio.com with $2,902,681, audioadvice.com with $3,571,440, and turntablelab.com with $919,768. However, musicdirect.com has a higher AOV compared to turntablelab.com and newburycomics.com. The conversion rate of musicdirect.com falls in the mid-range compared to the competitors, with analogueseduction.net and audioadvice.com having lower rates, and newburycomics.com having a significantly higher conversion rate. Overall, musicdirect.com has room for improvement in revenue generation and sessions compared to some of its competitors, but its AOV and conversion rate are competitive within the industry.

upscaleaudio.com screenshot
#1 upscaleaudio.com
2.9M
Revenue
133.4K
Sessions
1.5-2.0%
Conv. rate
$1300-1400
AOV
audioadvice.com screenshot
#2 audioadvice.com
3.6M
Revenue
403.3K
Sessions
0.5-1.0%
Conv. rate
$1000-1100
AOV
analogueseduction.net screenshot
#3 analogueseduction.net
471.1K
Revenue
100.1K
Sessions
0.5-1.0%
Conv. rate
$700-800
AOV
turntablelab.com screenshot
#4 turntablelab.com
919.8K
Revenue
663.4K
Sessions
1.0-1.5%
Conv. rate
$125-150
AOV
newburycomics.com screenshot
#5 newburycomics.com
895.8K
Revenue
187.1K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
musicdirect.com vs top market performers
musicdirect.com
top retailers
conversion rate vs average order value for musicdirect.com and its competitors
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Revenue share by device at musicdirect.com

In December large majority of sales on musicdirect.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on musicdirect.com, 85% was finalized on desktop devices, with 15% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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musicdirect.com channels

Identify top traffic channels that drive growth for musicdirect.comand discover how performance of traffic channels has changed over time.

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musicdirect.com Google Ads spend

Evaluate musicdirect.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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musicdirect.com devices

Review musicdirect.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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musicdirect.com top markets

Explore musicdirect.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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musicdirect.com country & global rank

Assess the ranking of musicdirect.com among other retailers within its primary country and worldwide.

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