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Jul 2025
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Home/Insights/Retailers/mudpuppy.com
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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43.5K
Revenue
26.1K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
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Mudpuppy.com is an online platform that offers an array of products. Their inventory includes games, puzzles, books, toys, and crafts, catering to children of various age groups. The website strives to provide a diverse range of engaging and educational activities to support childrens development and creative exploration.

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mudpuppy.com's revenueOVER TIME
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Over the past three months, mudpuppy.com revenue has experienced decline of 15%, compared to the preceding three months.

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mudpuppy.com revenue decline for last six months
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OVERVIEW
mudpuppy.com's revenue for online sales in the CHILDCARE industry was $43,536, with a conversion rate of 2.00-2.50% and an AOV of $75-100. The store had 26,077 sessions in July 2025, falling below the median sessions of 20,140 for the industry. The largest online store in CHILDCARE, babylist.com, had revenue of $80,788,275 and 13,711,193 sessions. The highest conversion rate was 4.19% and the highest AOV was $275, while the lowest conversion rate was 0.95% and the lowest AOV was $57.
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mudpuppy.com competitors

In July 2025, mudpuppy.com generated a revenue of $43,536 from 567 transactions and 26,077 sessions, with an Average Order Value (AOV) ranging from $75 to $100 and a conversion rate of 2.00% to 2.50%. Compared to its competitors, galison.com had a revenue of $49,688 from 835 transactions and 62,937 sessions, with an AOV of $50 to $75 and a conversion rate of 1.00% to 1.50%. seriouspuzzles.com performed exceptionally well with a revenue of $400,044 from 5,300 transactions and 181,745 sessions, boasting an AOV of $75 to $100 and a high conversion rate of 2.50% to 3.00%. Other competitors like eeboo.com, whitemountainpuzzles.com, and puzzlewarehouse.com also showed strong performance metrics, with varying revenue, transactions, sessions, AOV, and conversion rates. mudpuppy.com may need to focus on increasing its transactions and sessions to stay competitive in the market.

galison.com screenshot
#1 galison.com
49.7K
Revenue
62.9K
Sessions
1.0-1.5%
Conv. rate
$50-75
AOV
seriouspuzzles.com screenshot
#2 seriouspuzzles.com
400K
Revenue
181.7K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
eeboo.com screenshot
#3 eeboo.com
43K
Revenue
36.2K
Sessions
1.5-2.0%
Conv. rate
$50-75
AOV
whitemountainpuzzles.com screenshot
#4 whitemountainpuzzles.com
635.5K
Revenue
92.6K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
puzzlewarehouse.com screenshot
#5 puzzlewarehouse.com
746.8K
Revenue
317.7K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
mudpuppy.com vs top market performers
mudpuppy.com
top retailers
conversion rate vs average order value for mudpuppy.com and its competitors
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Revenue share by device at mudpuppy.com

In July large majority of sales on mudpuppy.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on mudpuppy.com, 60% was finalized on desktop devices, with 40% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mudpuppy.com channels

Identify top traffic channels that drive growth for mudpuppy.comand discover how performance of traffic channels has changed over time.

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mudpuppy.com Google Ads spend

Evaluate mudpuppy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mudpuppy.com devices

Review mudpuppy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mudpuppy.com top markets

Explore mudpuppy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mudpuppy.com country & global rank

Assess the ranking of mudpuppy.com among other retailers within its primary country and worldwide.

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