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May 2026
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Home/Insights/Retailers/mudpuppy.com
TRANSACTION INTELLIGENCE - MAY 2026 GLOBALLY

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65K
Revenue
May 26
34.7K
Sessions
May 26
2.5-3.0%
Conv. rate
May 26
$50-75
AOV
May 26
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Mudpuppy.com is an online platform that offers an array of products. Their inventory includes games, puzzles, books, toys, and crafts, catering to children of various age groups. The website strives to provide a diverse range of engaging and educational activities to support childrens development and creative exploration.

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mudpuppy.com Annual Revenue and Growth

mudpuppy.com's annual sales on its online store amounted to $690.5K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 0-5%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$690.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mudpuppy.com revenue by year

mudpuppy.com's monthly revenueOVER TIME
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Over the past three months, mudpuppy.com revenue has experienced decline of 33%, compared to the preceding three months.

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mudpuppy.com revenue decline for last six months
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OVERVIEW
In May 2026, mudpuppy.com generated $65,019 in online sales, surpassing the CHILDCARE median of $39,345, while its conversion rate ranged between 2.50-3.00%, below the sector's high of 4.52% but above the low of 1.17%; its average order value (AOV) stood at $50-75, well below the high of $278, and with 34,730 sessions, it significantly outperformed the median of 14,612 sessions, though it still lagged far behind babylist.com's impressive 16,509,473 sessions.
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mudpuppy.com competitors

As of May 2026, mudpuppy.com generated $65,019 in revenue from 902 transactions, achieving a conversion rate of 2.50-3.00% across 34,730 sessions, with an average order value (AOV) of $50-75. In comparison, galison.com earned $53,225 from 1,102 transactions and had a lower conversion rate of 1.50-2.00%, indicating weaker performance despite higher traffic (59,293 sessions). seriouspuzzles.com surpassed mudpuppy.com with $115,308 in revenue and a conversion rate of 3.50-4.00%, while eeboo.com also outperformed it with $116,308 in revenue and an AOV matching mudpuppy.com. Notably, whitemountainpuzzles.com and puzzlewarehouse.com dominated the market with revenues of $459,636 and $817,641, respectively, highlighting significant advantages in both transaction volume and conversion efficiency. Overall, mudpuppy.com maintains a competitive edge in its niche but faces challenges against larger rivals in the puzzle and toy market.

galison.com screenshot
#1 galison.com
53.2K
Revenue
59.3K
Sessions
1.5-2.0%
Conv. rate
$25-50
AOV
seriouspuzzles.com screenshot
#2 seriouspuzzles.com
115.3K
Revenue
32.2K
Sessions
3.5-4.0%
Conv. rate
$75-100
AOV
eeboo.com screenshot
#3 eeboo.com
116.3K
Revenue
74.8K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
whitemountainpuzzles.com screenshot
#4 whitemountainpuzzles.com
459.6K
Revenue
117.1K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
puzzlewarehouse.com screenshot
#5 puzzlewarehouse.com
817.6K
Revenue
313.4K
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
mudpuppy.com vs top market performers
mudpuppy.com
top retailers
conversion rate vs average order value for mudpuppy.com and its competitors
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Revenue share by device at mudpuppy.com

In May large majority of sales on mudpuppy.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In May large majority of sales on mudpuppy.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries mudpuppy.com operates in

mudpuppy.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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mudpuppy.com channels

Identify top traffic channels that drive growth for mudpuppy.comand discover how performance of traffic channels has changed over time.

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mudpuppy.com Google Ads spend

Evaluate mudpuppy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mudpuppy.com devices

Review mudpuppy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mudpuppy.com top markets

Explore mudpuppy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mudpuppy.com country & global rank

Assess the ranking of mudpuppy.com among other retailers within its primary country and worldwide.

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