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Sep 2026
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Home/Insights/Retailers/mudpuppy.com
TRANSACTION INTELLIGENCE - SEP 2026 GLOBALLY

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39.2K
Revenue
Sep 26
28.1K
Sessions
Sep 26
1.5-2.0%
Conv. rate
Sep 26
$50-75
AOV
Sep 26
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Mudpuppy.com is an online platform that offers an array of products. Their inventory includes games, puzzles, books, toys, and crafts, catering to children of various age groups. The website strives to provide a diverse range of engaging and educational activities to support childrens development and creative exploration.

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mudpuppy.com Annual Revenue and Growth

mudpuppy.com's annual sales on its online store amounted to $690.5K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$690.5K
Annual growth forecast2025/2026
5-10%
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eCommerce Revenue
mudpuppy.com revenue by year

mudpuppy.com's monthly revenueOVER TIME
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Over the past three months, mudpuppy.com revenue has experienced decline of 15%, compared to the preceding three months.

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mudpuppy.com revenue decline for last six months
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OVERVIEW
In September 2026, mudpuppy.com experienced 28,100 sessions, significantly surpassing the average store in the childcare category, which sees around 15,600 sessions. The site's revenue from online sales reached $39,200, exceeding the average store in the childcare category that generates about $34,900 monthly. With a conversion rate of 1.50-2.00%, mudpuppy.com is well within the typical range for the childcare category, which spans from 1.0% to 4.37%. The average order value (AOV) was between $50-75, aligning with the category's typical range of $50 to $278, reflecting steady performance in this competitive space.
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mudpuppy.com competitors

In September 2026, mudpuppy.com trails its competitors significantly in both revenue and transactions, achieving $39,200 and 561 respectively, compared to galison.com, which generates $59,500 and 1,214 transactions. While mudpuppy.com records 28,100 sessions, it ranks fifth, as seriouspuzzles.com matches this session count but surpasses with higher revenue of $88,800 and 947 transactions. In terms of average order value (AOV), mudpuppy.com ranges between $50-75, similar to eeboo.com, which has a higher revenue of $147,000 and a conversion rate of 2.00-2.50%. Conversely, mudpuppy.com’s conversion rate stands at 1.50-2.00%, lower than several competitors, including puzzlewarehouse.com, which leads with a conversion rate of 2.00-2.50%. Overall, mudpuppy.com has room for growth compared to the stronger performances of its competitors.

galison.com screenshot
#1 galison.com
59.5K
Revenue
99.3K
Sessions
1.0-1.5%
Conv. rate
$25-50
AOV
seriouspuzzles.com screenshot
#2 seriouspuzzles.com
88.8K
Revenue
28.1K
Sessions
3.0-3.5%
Conv. rate
$75-100
AOV
eeboo.com screenshot
#3 eeboo.com
146.6K
Revenue
99.6K
Sessions
2.0-2.5%
Conv. rate
$50-75
AOV
whitemountainpuzzles.com screenshot
#4 whitemountainpuzzles.com
833.8K
Revenue
117.9K
Sessions
5.5-6.0%
Conv. rate
$125-150
AOV
puzzlewarehouse.com screenshot
#5 puzzlewarehouse.com
992.9K
Revenue
344.2K
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
mudpuppy.com vs top market performers
mudpuppy.com
top retailers
conversion rate vs average order value for mudpuppy.com and its competitors
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Revenue share by device at mudpuppy.com

In September large majority of sales on mudpuppy.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on mudpuppy.com, 71% was finalized on desktop devices, with 29% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries mudpuppy.com operates in

mudpuppy.com is tracked across 3 e-commerce industries. Explore market size, leading retailers and benchmarks for each.

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mudpuppy.com channels

Identify top traffic channels that drive growth for mudpuppy.comand discover how performance of traffic channels has changed over time.

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mudpuppy.com Google Ads spend

Evaluate mudpuppy.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mudpuppy.com devices

Review mudpuppy.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mudpuppy.com top markets

Explore mudpuppy.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mudpuppy.com country & global rank

Assess the ranking of mudpuppy.com among other retailers within its primary country and worldwide.

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