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Jul 2025
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Home/Insights/Retailers/mothercare.com.sg
TRANSACTION INTELLIGENCE - JUL 2025 GLOBALLY

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61.4K
Revenue
72.3K
Sessions
0.5-1.0%
Conv. rate
$75-100
AOV
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  • Main country of store: SINGAPORE
  • Website category: E COMMERCE AND SHOPPING

Mothercare.com.sg is an online platform offering a wide range of baby and maternity products. Their inventory consists of essentials like strollers, car seats, nursery furniture, clothing, bath products, and feeding accessories. Moreover, customers can also find various offerings related to toys, baby care items, and breastfeeding essentials on the website.

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mothercare.com.sg's revenueOVER TIME
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Over the past three months, mothercare.com.sg revenue has experienced growth of 9.6%, compared to the preceding three months.

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mothercare.com.sg revenue growth for last six months
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OVERVIEW
In July 2025, mothercare.com.sg, an e-commerce_and_shopping platform, generated a revenue of $61,431 with a conversion rate of 0.50-1.00% and an AOV of $75-100. This places it below the median revenue of $85,151 in its category, while the highest revenue was $122,268,926 from qvc.com. The site had 72,292 sessions, falling below the median of 40,404, with the highest at 28,051,919 from boots.com. The conversion rate and AOV for mothercare.com.sg were also lower compared to the high benchmarks of 3.64% and $346 respectively in the e-commerce_and_shopping category.
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mothercare.com.sg competitors

In July 2025, mothercare.com.sg had a revenue of $61,431 with 658 transactions and 72,292 sessions, boasting an average order value (AOV) of $75-$100 and a conversion rate of 0.50-1.00%. Comparing this to its competitors, babylist.com stands out with a revenue of $80,788,275 from 329,088 transactions and 13,711,193 sessions, featuring a higher AOV of $225-$250 and a conversion rate of 2.00-2.50%. On the other hand, babygearlab.com recorded a revenue of $1,330,640 from 13,249 transactions and 456,431 sessions, offering an AOV of $100-$125 and a conversion rate of 2.50-3.00%. Overall, mothercare.com.sg lags behind its competitors in terms of revenue, transactions, sessions, AOV, and conversion rate, indicating potential areas for improvement to stay competitive in the market.

babylist.com screenshot
#1 babylist.com
80.8M
Revenue
13.7M
Sessions
2.0-2.5%
Conv. rate
$225-250
AOV
babygearlab.com screenshot
#2 babygearlab.com
1.3M
Revenue
456.4K
Sessions
2.5-3.0%
Conv. rate
$100-125
AOV
mothercare.com.sg vs top market performers
mothercare.com.sg
top retailers
conversion rate vs average order value for mothercare.com.sg and its competitors
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Revenue share by device at mothercare.com.sg

In July large majority of sales on mothercare.com.sg, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on mothercare.com.sg, 56% was finalized on desktop devices, with 44% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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mothercare.com.sg channels

Identify top traffic channels that drive growth for mothercare.com.sgand discover how performance of traffic channels has changed over time.

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mothercare.com.sg Google Ads spend

Evaluate mothercare.com.sg's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mothercare.com.sg devices

Review mothercare.com.sg's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mothercare.com.sg top markets

Explore mothercare.com.sg's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mothercare.com.sg country & global rank

Assess the ranking of mothercare.com.sg among other retailers within its primary country and worldwide.

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