Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for min.commin.com

Start benchmarking for free
Sign in with GoogleSign up with Google
27.4K
Revenue
Sep 25
14.9K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$75-100
AOV
Sep 25
Loading...

Min.com is an e-commerce platform that offers a wide range of consumer products. The website features various categories, including electronics, fashion, home goods, and more. Customers can browse and purchase items conveniently online, benefiting from the platforms selection, competitive prices, and streamlined shopping experience.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

min.com Annual Revenue and Growth

min.com's annual sales on its online store amounted to $399.3K in 2024, up 20-50% from the previous year. For 2025, revenue is expected to decline by 20-50%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$399.3K
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
min.com revenue by year

min.com's monthly revenueOVER TIME
View real-time data

Over the past three months, min.com revenue has experienced growth of 6.1%, compared to the preceding three months.

View real-time data
min.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, min.com generated $27,396 in online sales, significantly below the BEAUTY AND COSMETICS median of $40,540, while its conversion rate of 2.00-2.50% fell short of the industry high of 4.54%. With an average order value (AOV) ranging from $75-100, min.com lags behind the industry’s high of $203 and sits above the low of $47. The website attracted 14,915 sessions, notably fewer than the median of 18,928 and a stark contrast to the 45,764,193 sessions on the leading competitor, sephora.com, indicating room for growth in visibility and sales performance.
Read more

min.com competitors

In September 2025, min.com reported revenue of $27,396 from 320 transactions and 14,915 sessions, with an average order value (AOV) of $75-100 and a conversion rate of 2.00-2.50%. In comparison, olfactorynyc.com, a competitor, generated significantly higher revenue of $192,239 from 1,941 transactions and 90,640 sessions, with similar AOV and conversion rates. On the other hand, alrossa.com had lower revenue of $6,217 from 103 transactions and 3,103 sessions, with a lower AOV range of $50-75 but a higher conversion rate of 3.00-3.50%. Overall, min.com falls behind olfactorynyc.com in terms of revenue and volume of transactions, but outperforms alrossa.com in revenue despite having fewer transactions and sessions. The AOV and conversion rates of min.com are within a competitive range compared to its rivals in the market.

olfactorynyc.com screenshot
#1 olfactorynyc.com
192.2K
Revenue
90.6K
Sessions
2.0-2.5%
Conv. rate
$75-100
AOV
alrossa.com screenshot
#2 alrossa.com
6.2K
Revenue
3.1K
Sessions
3.0-3.5%
Conv. rate
$50-75
AOV
CLOSEST COMPETITORSby revenue
TOP MARKET PERFORMERSby revenue
min.com vs top market performers
min.com
top retailers
conversion rate vs average order value for min.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at min.com

In September large majority of sales on min.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on min.com, 59% was finalized on desktop devices, with 41% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

min.com channels

Identify top traffic channels that drive growth for min.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

min.com Google Ads spend

Evaluate min.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

min.com devices

Review min.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

min.com top markets

Explore min.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

min.com country & global rank

Assess the ranking of min.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard