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Home/Insights/Retailers/michaelcostello.us
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

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14.6K
Revenue
Nov 25
3.9K
Sessions
Nov 25
1.0-1.5%
Conv. rate
Nov 25
$275-300
AOV
Nov 25
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MichaelCostello.us is a website that offers a collection of fashion items designed by Michael Costello. The site showcases a variety of clothing, including dresses, gowns, jumpsuits, and separates. It provides customers with unique and stylish options to enhance their wardrobes with high-quality, trendy, and versatile fashion pieces.

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michaelcostello.us Annual Revenue and Growth

michaelcostello.us's annual sales on its online store amounted to $403.3K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$403.3K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
michaelcostello.us revenue by year

michaelcostello.us's monthly revenueOVER TIME
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Over the past three months, michaelcostello.us revenue has experienced decline of 19%, compared to the preceding three months.

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michaelcostello.us revenue decline for last six months
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OVERVIEW
In November 2025, michaelcostello.us generated $14,566 in online sales, significantly below the FASHION AND APPAREL median of $93,064, with a conversion rate of 1.00-1.50%, trailing behind the high benchmark of 3.37%. The Average Order Value (AOV) ranged from $275-300, which is lower than the high AOV of $375 in the industry. The site attracted 3,919 sessions, a stark contrast to the median of 36,492 sessions within its category, illustrating challenges in visibility and customer engagement compared to industry leaders like shein.com, which dominated with staggering figures across all metrics.
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michaelcostello.us competitors

In November 2025, michaelcostello.us generated $14,566 in revenue from 50 transactions and 3,919 sessions, with an average order value (AOV) of $275-300 and a conversion rate of 1.00-1.50%. Comparing this to its competitors, milanstyle.com outperformed with $155,995 in revenue, 525 transactions, and 96,950 sessions, with a similar AOV and a conversion rate of 0.50-1.00%. onwardreserve.com excelled with $382,233 in revenue, 1,526 transactions, and 108,669 sessions, slightly lower AOV, but a comparable conversion rate. In contrast, target.com dominated the market with a staggering $1,330,065,993 in revenue, 8,632,511 transactions, and 276,040,390 sessions, a lower AOV, but a significantly higher conversion rate of 3.00-3.50%. Overall, michaelcostello.us may benefit from increasing its number of transactions and sessions to better compete with its higher-performing competitors.

milanstyle.com screenshot
#1 milanstyle.com
156K
Revenue
97K
Sessions
0.5-1.0%
Conv. rate
$275-300
AOV
onwardreserve.com screenshot
#2 onwardreserve.com
382.2K
Revenue
108.7K
Sessions
1.0-1.5%
Conv. rate
$250-275
AOV
target.com screenshot
#3 target.com
1.3B
Revenue
276M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
michaelcostello.us vs top market performers
michaelcostello.us
top retailers
conversion rate vs average order value for michaelcostello.us and its competitors
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Revenue share by device at michaelcostello.us

In November large majority of sales on michaelcostello.us, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on michaelcostello.us, 53% was finalized on desktop devices, with 47% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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michaelcostello.us channels

Identify top traffic channels that drive growth for michaelcostello.usand discover how performance of traffic channels has changed over time.

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michaelcostello.us Google Ads spend

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michaelcostello.us devices

Review michaelcostello.us's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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michaelcostello.us top markets

Explore michaelcostello.us's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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michaelcostello.us country & global rank

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