Get Your Free 2025 Daily Holiday Revenue Report

2025 Holiday Report

Grips
Nov 2025
All countries
Home/Insights/Retailers/merillat.com
TRANSACTION INTELLIGENCE - NOV 2025 GLOBALLY

Favicon for merillat.commerillat.com

Start benchmarking for free
Sign in with GoogleSign up with Google
70K
Revenue
Nov 25
10.1K
Sessions
Nov 25
2.0-2.5%
Conv. rate
Nov 25
$300-325
AOV
Nov 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: CONSTRUCTION AND MAINTENANCE
  • D2C

Merillat.com is a website that focuses on selling various home improvement products. The website offers a wide range of cabinetry solutions, including kitchen and bathroom cabinets, as well as related accessories. It features an assortment of designs, colors, and finishes to cater to diverse customer preferences and needs.

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

merillat.com Annual Revenue and Growth

merillat.com's annual sales on its online store amounted to $1.9M in 2024, up 50%+ from the previous year. For 2025, revenue is expected to decline by 0-5%. This would mark a reversal from last year's growth.

Annual Revenue (GMV)2024
$1.9M
Annual growth forecast2024/2025
<0%
Benchmark against your competitors for free
Continue with GoogleSign up with Google
eCommerce Revenue
merillat.com revenue by year

merillat.com's monthly revenueOVER TIME
View real-time data

Over the past three months, merillat.com revenue has experienced decline of 44%, compared to the preceding three months.

View real-time data
merillat.com revenue decline for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In November 2025, merillat.com generated $69,953 in online sales, falling short of the industry median of $126,511 for heavy industry and engineering, with a conversion rate of 2.00-2.50%, below the high benchmark of 3.12%. Their average order value (AOV) ranged from $300-325, significantly lower than the high of $892, while their 10,105 sessions lagged behind the median of 19,138, and well below the top performer, grainger.com, which dominated with $68,870,565 in revenue and 8,253,682 sessions. Overall, merillat.com exhibits room for improvement in several key performance metrics.
Read more

merillat.com competitors

When comparing merillat.com to its competitors in November 2025, it is evident that merillat.com lags behind in terms of revenue, transactions, and sessions. merillat.com generated $69,953 in revenue from 231 transactions and 10,105 sessions, with an average order value (AOV) ranging from $300-325 and a conversion rate of 2.00-2.50%. In contrast, cabinets.com outperformed merillat.com significantly with $3,410,585 in revenue from 6,486 transactions and 271,956 sessions, boasting a higher AOV of $525-550 while maintaining a similar conversion rate. Similarly, cliqstudios.com also surpassed merillat.com with $322,491 in revenue from 238 transactions and 36,547 sessions, with a much higher AOV of $1350-1375, albeit with a lower conversion rate of 0.50-1.00%. Overall, merillat.com falls short in terms of performance metrics compared to its competitors in the cabinetry industry.

cabinets.com screenshot
#1 cabinets.com
3.4M
Revenue
272K
Sessions
2.0-2.5%
Conv. rate
$500-600
AOV
cliqstudios.com screenshot
#2 cliqstudios.com
322.5K
Revenue
36.5K
Sessions
0.5-1.0%
Conv. rate
$1300-1400
AOV
CLOSEST COMPETITORSby revenue
merillat.com vs top market performers
merillat.com
top retailers
conversion rate vs average order value for merillat.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at merillat.com

In November large majority of sales on merillat.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In November large majority of sales on merillat.com, 81% was finalized on desktop devices, with 19% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

merillat.com channels

Identify top traffic channels that drive growth for merillat.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

merillat.com Google Ads spend

Evaluate merillat.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

merillat.com devices

Review merillat.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

merillat.com top markets

Explore merillat.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

merillat.com country & global rank

Assess the ranking of merillat.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard