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May 2025
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Home/Insights/Retailers/mellownoir.com
TRANSACTION INTELLIGENCE - MAY 2025 GLOBALLY

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258.8K
Revenue
163.4K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
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mellownoir.com's revenueOVER TIME
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Over the past three months, mellownoir.com revenue has experienced growth of 1%, compared to the preceding three months.

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mellownoir.com revenue growth for last six months
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OVERVIEW
mellownoir.com, a BEAUTY AND COSMETICS website, generated $258,760 in online sales with a conversion rate of 2.50-3.00% and an AOV of $50-75, while the highest conversion rate in the industry is 4.51% and the highest AOV is $213. The website had 163,402 sessions, compared to the highest sessions at 38,510,361 from sephora.com and a median of 19,997 sessions in the industry. ulta.com leads with $96,002,620 in revenue, showing mellownoir.com's strong performance metrics in comparison to industry standards.
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mellownoir.com competitors

In May 2025, mellownoir.com falls short in revenue compared to its competitors. glow25.de generates a significant revenue of $3,115,797, while opatra.com brings in $38,585. mellownoir.com's revenue stands at $258,760. In terms of transactions, glow25.de leads with 13,724 transactions, followed by opatra.com with 125 transactions, while mellownoir.com records 4,709 transactions. Additionally, in terms of sessions, glow25.de has the highest number at 303,682, opatra.com has 17,869, and mellownoir.com has 163,402. However, when it comes to Average Order Value (AOV), opatra.com leads with $300-$325, followed by glow25.de with $225-$250, and mellownoir.com with $50-$75. Despite its competitors outperforming it in certain metrics, mellownoir.com maintains a competitive conversion rate of 2.50-3.00%.

glow25.de screenshot
#1 glow25.de
3.1M
Revenue
303.7K
Sessions
4.5-5.0%
Conv. rate
$225-250
AOV
opatra.com screenshot
#2 opatra.com
38.6K
Revenue
17.9K
Sessions
0.5-1.0%
Conv. rate
$300-325
AOV
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TOP MARKET PERFORMERSby revenue
mellownoir.com vs top market performers
mellownoir.com
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conversion rate vs average order value for mellownoir.com and its competitors
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Revenue share by device at mellownoir.com

In May large majority of sales on mellownoir.com, 74% was finalized on mobile devices, with 26% of sales coming from desktop devices.

In May large majority of sales on mellownoir.com, 74% was finalized on mobile devices, with 26% of sales coming from desktop devices.
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mellownoir.com channels

Identify top traffic channels that drive growth for mellownoir.comand discover how performance of traffic channels has changed over time.

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mellownoir.com Google Ads spend

Evaluate mellownoir.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mellownoir.com devices

Review mellownoir.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mellownoir.com top markets

Explore mellownoir.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mellownoir.com country & global rank

Assess the ranking of mellownoir.com among other retailers within its primary country and worldwide.

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