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Aug 2024
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Home/Insights/Retailers/mellowcosmetics.com
TRANSACTION INTELLIGENCE - AUG 2024 GLOBALLY

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9.8K
Revenue
2K
Sessions
4.5-5.0%
Conversion rate
$75-100
Average order value
Online only revenue for mellowcosmetics.com, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.

MellowCosmetics.com is an online platform that offers a wide range of makeup products. Their catalogue includes items such as lipsticks, eyeshadow palettes, blushes, and foundations. The website provides customers with convenient access to purchase various cosmetics, ensuring a seamless shopping experience for beauty enthusiasts.

mellowcosmetics.com’s revenueOVER TIME
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Over the past three months, mellowcosmetics.com revenue has experienced decline of 41%, compared to the preceding three months.

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mellowcosmetics.com revenue decline for last six months
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OVERVIEW
In August 2024, mellowcosmetics.com, a BEAUTY AND COSMETICS industry website, had online sales revenue of $9,753 compared to a median of $55,432, with the highest being $83,234,865 from ulta.com. The conversion rate was between 4.50-5.00%, with a very high rate of 4.4% and a low of 1.36%. The Average Order Value (AOV) ranged from $75-100, with a high of $186 and a low of $48 in the industry. The website had 2,011 sessions, while the highest was 40,912,844 from sephora.com, and the median was 24,118 in the BEAUTY AND COSMETICS category.
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mellowcosmetics.com competitors

When comparing mellowcosmetics.com to its competitors, it is evident that mellowcosmetics.com outperforms in terms of revenue, transactions, and conversion rate. mellowcosmetics.com generated $9,753 in revenue from 100 transactions with 2,011 sessions, resulting in a conversion rate of 4.50-5.00%. In contrast, forhercosmetics.com and saintluxebeauty.com, generated lower revenues of $5,880 and $5,402, respectively. forhercosmetics.com had 48 transactions from 1,291 sessions, with a conversion rate of 3.50-4.00%, while saintluxebeauty.com had 63 transactions from 2,330 sessions, with a conversion rate of 2.50-3.00%. Despite having similar Average Order Values (AOV) of $75-100, mellowcosmetics.com stands out for its higher revenue and conversion rate, showcasing its strong performance in the cosmetics market.

#1 forhercosmetics.com
5.9K
Revenue
1.3K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
#2 saintluxebeauty.com
5.4K
Revenue
2.3K
Sessions
2.5-3.0%
Conv. rate
$75-100
AOV
mellowcosmetics.com vs top market performers
mellowcosmetics.com
top retailers
conversion rate vs average order value for mellowcosmetics.com and its competitors
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mellowcosmetics.com brandsby revenue

1
Logo for mellow cosmeticsMellow Cosmetics
Top retailers:ebay.denordstrom.com

mellowcosmetics.com categoriesby revenue

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brands overtime comparison

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mellowcosmetics.com channels

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mellowcosmetics.com Google Ads spend

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mellowcosmetics.com devices

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mellowcosmetics.com top markets

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mellowcosmetics.com country & global rank

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