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Jan 2026
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Home/Insights/Retailers/mellowcosmetics.com
TRANSACTION INTELLIGENCE - JAN 2026 GLOBALLY

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11.5K
Revenue
Jan 26
3K
Sessions
Jan 26
3.0-3.5%
Conv. rate
Jan 26
$100-125
AOV
Jan 26
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MellowCosmetics.com is an online platform that offers a wide range of makeup products. Their catalogue includes items such as lipsticks, eyeshadow palettes, blushes, and foundations. The website provides customers with convenient access to purchase various cosmetics, ensuring a seamless shopping experience for beauty enthusiasts.

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mellowcosmetics.com Annual Revenue and Growth

mellowcosmetics.com's annual sales on its online store amounted to $116.5K in 2025, down 20-50% from the previous year. For 2026, revenue is expected to decline by 10-20%. The trend is expected to moderate.

Annual Revenue (GMV)2025
$116.5K
Annual growth forecast2025/2026
<0%
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eCommerce Revenue
mellowcosmetics.com revenue by year

mellowcosmetics.com's monthly revenueOVER TIME
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Over the past three months, mellowcosmetics.com revenue has experienced growth of 171%, compared to the preceding three months.

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mellowcosmetics.com revenue growth for last six months
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OVERVIEW
In January 2026, mellowcosmetics.com generated $11,476 in online sales, significantly below the BEAUTY AND COSMETICS median of $51,477. With a conversion rate of 3.00-3.50%, it remains slightly below the industry's high of 4.7% but well above the low of 1.19%. The average order value (AOV) ranged between $100-125, considerably lower than the high of $194, while attracting 3,032 sessions, far from ulta.com's leading 47,691,438 sessions and below the industry median of 22,631. Overall, these metrics indicate opportunities for growth in revenue and traffic within a competitive market.
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mellowcosmetics.com competitors

In January 2026, mellowcosmetics.com generated a revenue of $11,476 from 96 transactions with 3,032 sessions, boasting a conversion rate of 3.00-3.50%. When compared to its competitors, forhercosmetics.com earned $9,526 from 88 transactions and 2,067 sessions, with a higher conversion rate of 4.00-4.50%. Meanwhile, saintluxebeauty.com lagged behind with $4,137 in revenue from 56 transactions and 1,932 sessions, showing a lower conversion rate of 2.50-3.00%. Despite mellowcosmetics.com having a slightly lower conversion rate than forhercosmetics.com, it outperformed both competitors in terms of revenue, transactions, and sessions. With a solid average order value range of 100-125, mellowcosmetics.com remains a strong contender in the cosmetics market, displaying steady growth and customer engagement.

forhercosmetics.com screenshot
#1 forhercosmetics.com
9.5K
Revenue
2.1K
Sessions
4.0-4.5%
Conv. rate
$100-125
AOV
saintluxebeauty.com screenshot
#2 saintluxebeauty.com
4.1K
Revenue
1.9K
Sessions
2.5-3.0%
Conv. rate
$50-75
AOV
mellowcosmetics.com vs top market performers
mellowcosmetics.com
top retailers
conversion rate vs average order value for mellowcosmetics.com and its competitors
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mellowcosmetics.com channels

Identify top traffic channels that drive growth for mellowcosmetics.comand discover how performance of traffic channels has changed over time.

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mellowcosmetics.com Google Ads spend

Evaluate mellowcosmetics.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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mellowcosmetics.com devices

Review mellowcosmetics.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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mellowcosmetics.com top markets

Explore mellowcosmetics.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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mellowcosmetics.com country & global rank

Assess the ranking of mellowcosmetics.com among other retailers within its primary country and worldwide.

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