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Jul 2026
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Home/Insights/Retailers/maurten.com
TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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1.8M
Revenue
Jul 26
278.6K
Sessions
Jul 26
5.5-6.0%
Conv. rate
Jul 26
$100-125
AOV
Jul 26
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Hydrogel Sports Fuel – Carbohydrate-rich fuel for endurance sports, based on natural ingredients for energy, hydration and recovery.

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maurten.com Annual Revenue and Growth

maurten.com's annual sales on its online store amounted to $12.9M in 2025, up 20-50% from the previous year. For 2026, revenue is expected to grow by 20-50%. The trend is expected to accelerate.

Annual Revenue (GMV)2025
$12.9M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
maurten.com revenue by year

maurten.com's monthly revenueOVER TIME
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Over the past three months, maurten.com revenue has experienced growth of 27%, compared to the preceding three months.

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maurten.com revenue growth for last six months
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OVERVIEW
maurten.com operates within the running category, generating $1.8 million in online sales for the month of July 2026, significantly higher than an average running store's $197,000 monthly revenue. Its conversion rate of 5.50-6.00% is well within the typical range of 1.58% to 5.65%. The average order value (AOV) sits between $100-125, comfortably within the category's typical range of $90 to $249. Additionally, maurten.com attracted 279,000 sessions, vastly exceeding an average running store's 48,900 sessions per month, but falling short of hoka.com’s impressive 14.1 million sessions.
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maurten.com competitors

The competitive set includes maurten.com, honeystinger.com, performancerunning.com, boomnutrition.com, thefeed.com, and skratchlabs.com. In July 2026, maurten.com generated $1.8 million in revenue from 15,500 transactions and 279,000 sessions, placing it second in revenue, trailing thefeed.com by $4.4 million. Its conversion rate of 5.50-6.00% is competitive, matching performancerunning.com but surpassing honeystinger.com’s 3.50-4.00% and boomnutrition.com’s 3.00-3.50%. However, maurten.com lags behind thefeed.com in transactions by 28,500 and sessions by 1.1 million. honeystinger.com, while having a higher average order value of $150-175, only reported $676,000 in revenue, indicating a less robust overall performance compared to maurten.com. In summary, maurten.com is a strong contender but must address its significant gaps in overall traffic and transaction volume relative to thefeed.com.

honeystinger.com screenshot
#1 honeystinger.com
675.9K
Revenue
107K
Sessions
3.5-4.0%
Conv. rate
$150-175
AOV
performancerunning.com screenshot
#2 performancerunning.com
197.4K
Revenue
27.9K
Sessions
5.5-6.0%
Conv. rate
$100-125
AOV
boomnutrition.com screenshot
#3 boomnutrition.com
11.1K
Revenue
2.9K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
thefeed.com screenshot
#4 thefeed.com
6.2M
Revenue
1.4M
Sessions
3.0-3.5%
Conv. rate
$125-150
AOV
skratchlabs.com screenshot
#5 skratchlabs.com
386.2K
Revenue
128.1K
Sessions
1.0-1.5%
Conv. rate
$225-250
AOV
maurten.com vs top market performers
maurten.com
top retailers
conversion rate vs average order value for maurten.com and its competitors
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Revenue share by device at maurten.com

In July large majority of sales on maurten.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on maurten.com, 86% was finalized on desktop devices, with 14% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

Industries maurten.com operates in

maurten.com is tracked across 1 e-commerce industry. Explore market size, leading retailers and benchmarks for each.

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maurten.com channels

Identify top traffic channels that drive growth for maurten.comand discover how performance of traffic channels has changed over time.

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maurten.com Google Ads spend

Evaluate maurten.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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maurten.com devices

Review maurten.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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maurten.com top markets

Explore maurten.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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maurten.com country & global rank

Assess the ranking of maurten.com among other retailers within its primary country and worldwide.

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