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Jul 2026
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TRANSACTION INTELLIGENCE - JUL 2026 GLOBALLY

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5.1M
Revenue
Jul 26
751.6K
Sessions
Jul 26
1.5-2.0%
Conv. rate
Jul 26
$325-350
AOV
Jul 26
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made.com Annual Revenue and Growth

made.com's annual sales on its online store amounted to $58.8M in 2025, down 0-5% from the previous year. For 2026, revenue is expected to grow by 20-50%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2025
$58.8M
Annual growth forecast2025/2026
20-50%
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eCommerce Revenue
made.com revenue by year

made.com's monthly revenueOVER TIME
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Over the past three months, made.com revenue has experienced decline of 15%, compared to the preceding three months.

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made.com revenue decline for last six months
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OVERVIEW
made.com attracted 752,000 sessions in July 2026, significantly surpassing the average store in the furniture category, which sees around 34,100 sessions monthly. The revenue for online sales reached $5.1 million, well above the average store in the furniture category's $144,000. With a conversion rate ranging from 1.50% to 2.00%, made.com is within the typical category range of 0.27% to 1.97%. The average order value (AOV) was $325-350, aligning closely with the furniture category's typical range of $294 to $1,209, showcasing made.com's competitive positioning within the furniture category.
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made.com competitors

The most significant gap between made.com and its closest competitor, ebay.co.uk, is in revenue, where made.com trails by an astonishing $1.1 billion. In July 2026, made.com generated $5.1 million from 14,600 transactions, while ebay.co.uk reached $1.1 billion with 9.2 million transactions. Additionally, made.com recorded 752,000 sessions compared to ebay.co.uk's 187.5 million, a difference of 186.7 million. In terms of conversion rates, made.com’s rate of 1.50-2.00% falls short of ebay.co.uk's 4.50-5.00%. Although madeindesign.co.uk lags behind with revenue of $309,000 and a conversion rate of 0.50-1.00%, made.com still ranks higher overall among competitors. In contrast, wayfair.co.uk and next.co.uk have higher revenues of $59.6 million and $192.2 million, respectively, with made.com still trailing in terms of transactions and sessions.

ebay.co.uk screenshot
#1 ebay.co.uk
1.1B
Revenue
187.5M
Sessions
4.5-5.0%
Conv. rate
$100-125
AOV
madeindesign.co.uk screenshot
#2 madeindesign.co.uk
309.1K
Revenue
95K
Sessions
0.5-1.0%
Conv. rate
$400-500
AOV
next.co.uk screenshot
#3 next.co.uk
192.2M
Revenue
37.2M
Sessions
2.5-3.0%
Conv. rate
$175-200
AOV
wayfair.co.uk screenshot
#4 wayfair.co.uk
59.6M
Revenue
10.1M
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
made.com vs top market performers
made.com
top retailers
conversion rate vs average order value for made.com and its competitors
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Revenue share by device at made.com

In July large majority of sales on made.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In July large majority of sales on made.com, 79% was finalized on desktop devices, with 21% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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made.com channels

Identify top traffic channels that drive growth for made.comand discover how performance of traffic channels has changed over time.

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made.com Google Ads spend

Evaluate made.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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made.com devices

Review made.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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made.com top markets

Explore made.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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made.com country & global rank

Assess the ranking of made.com among other retailers within its primary country and worldwide.

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