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Dec 2025
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Home/Insights/Retailers/littlemissmatched.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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8.6K
Revenue
Dec 25
3.7K
Sessions
Dec 25
1.5-2.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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LittleMissMatched.com is an online platform offering a wide variety of creatively designed, vibrant and mismatched products. Their inventory primarily consists of clothing items, accessories, and home decor. The distinct appeal lies in their unique approach, as mix-matched designs enable customers to express their individuality and embrace unconventional fashion expressions.

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littlemissmatched.com Annual Revenue and Growth

littlemissmatched.com's annual sales on its online store amounted to $116.9K in 2024, down 10-20% from the previous year. For 2025, revenue is expected to grow by 5-10%. This suggests a turnaround from last year's decline.

Annual Revenue (GMV)2024
$116.9K
Annual growth forecast2024/2025
5-10%
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eCommerce Revenue
littlemissmatched.com revenue by year

littlemissmatched.com's monthly revenueOVER TIME
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Over the past three months, littlemissmatched.com revenue has experienced decline of 46%, compared to the preceding three months.

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littlemissmatched.com revenue decline for last six months
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OVERVIEW
In December 2025, littlemissmatched.com generated $8,587 in online sales, significantly below the FASHION AND APPAREL median of $92,600. Its conversion rate ranged from 1.50% to 2.00%, while the industry average peaked at 3.17%. With an average order value (AOV) of $150-175, it falls short of the high AOV benchmark of $389. The site attracted 3,701 sessions, markedly lower than the median of 39,789 in its category. Overall, littlemissmatched.com struggles to compete with major players like macys.com and shein.com, highlighting a need for enhanced visibility and customer engagement strategies.
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littlemissmatched.com competitors

In December 2025, littlemissmatched.com reported revenue of $8,587 from 56 transactions and 3,701 sessions, with an average order value (AOV) ranging from $150 to $175 and a conversion rate of 1.50% to 2.00%. Compared to its competitors, fridaysocks.com outperformed in terms of revenue with $22,469 from 495 transactions and 23,824 sessions. However, fridaysocks.com had a lower AOV of $25 to $50 and a slightly higher conversion rate of 2.00% to 2.50%. On the other hand, little-mistress.com had the highest revenue at $81,680 from 519 transactions and 58,936 sessions, with a similar AOV of $150 to $175 as littlemissmatched.com but a lower conversion rate of 0.50% to 1.00%. Despite facing strong competition, littlemissmatched.com holds its own with solid revenue, AOV, and conversion rates.

fridaysocks.com screenshot
#1 fridaysocks.com
22.5K
Revenue
23.8K
Sessions
2.0-2.5%
Conv. rate
$25-50
AOV
little-mistress.com screenshot
#2 little-mistress.com
81.7K
Revenue
58.9K
Sessions
0.5-1.0%
Conv. rate
$150-175
AOV
littlemissmatched.com vs top market performers
littlemissmatched.com
top retailers
conversion rate vs average order value for littlemissmatched.com and its competitors
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Revenue share by device at littlemissmatched.com

In December large majority of sales on littlemissmatched.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.

In December large majority of sales on littlemissmatched.com, 69% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 31% of sales coming from desktop devices.
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littlemissmatched.com channels

Identify top traffic channels that drive growth for littlemissmatched.comand discover how performance of traffic channels has changed over time.

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littlemissmatched.com Google Ads spend

Evaluate littlemissmatched.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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littlemissmatched.com devices

Review littlemissmatched.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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littlemissmatched.com top markets

Explore littlemissmatched.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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littlemissmatched.com country & global rank

Assess the ranking of littlemissmatched.com among other retailers within its primary country and worldwide.

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