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Dec 2025
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Home/Insights/Retailers/little-mistress.com
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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81.7K
Revenue
Dec 25
58.9K
Sessions
Dec 25
0.5-1.0%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Little-mistress.com is an online retail platform offering a diverse range of womens clothing and accessories. The assortment includes dresses, tops, skirts, jumpsuits, and outerwear suitable for various occasions. Additionally, the website provides a selection of trendy footwear and stylish accessories, ensuring a fulfilling shopping experience for fashion-conscious individuals.

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little-mistress.com Annual Revenue and Growth

little-mistress.com's annual sales on its online store amounted to $954.6K in 2024, down 50%+ from the previous year. For 2025, revenue is expected to decline by 20-50%. The trend is expected to moderate.

Annual Revenue (GMV)2024
$954.6K
Annual growth forecast2024/2025
<0%
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eCommerce Revenue
little-mistress.com revenue by year

little-mistress.com's monthly revenueOVER TIME
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Over the past three months, little-mistress.com revenue has experienced growth of 56%, compared to the preceding three months.

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little-mistress.com revenue growth for last six months
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OVERVIEW
In December 2025, little-mistress.com generated $81,680 in revenue, below the FASHION AND APPAREL median of $92,600, with a conversion rate ranging from 0.50-1.00%, significantly lower than the high benchmark of 3.17%. The average order value (AOV) was between $150-175, which is below the high of $389, while the site attracted 58,936 sessions, surpassing the median of 39,789 but far less than shein.com's impressive 304,519,814 sessions. Overall, little-mistress.com exhibits potential for growth within the competitive FASHION AND APPAREL market.
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little-mistress.com competitors

When comparing little-mistress.com to its competitors as of December 2025, we see that Little Mistress falls in the middle in terms of revenue, with $81,680. Modcloth leads the pack with $410,343, followed by Dessy at $229,806. In terms of transactions, Little Mistress has 519, while Azazie leads with 114,107. Little Mistress has 58,936 sessions, while Azazie has a staggering 5,181,434 sessions. Little Mistress' Average Order Value (AOV) ranges from $150-175, similar to Modcloth and Azazie, while Dessy has a higher AOV of $250-275. Little Mistress' conversion rate falls between 0.50-1.00%, while Azazie leads with a conversion rate of 2.00-2.50%. Overall, Little Mistress holds its own in the competitive online fashion market but has room for growth to match the success of top performers like Azazie.

modcloth.com screenshot
#1 modcloth.com
410.3K
Revenue
380.9K
Sessions
1.0-1.5%
Conv. rate
$100-125
AOV
dessy.com screenshot
#2 dessy.com
229.8K
Revenue
121.2K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
wearerewritten.com screenshot
#3 wearerewritten.com
162K
Revenue
92.4K
Sessions
0.5-1.0%
Conv. rate
$175-200
AOV
babaroni.co.uk screenshot
#4 babaroni.co.uk
61.1K
Revenue
29.2K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
azazie.com screenshot
#5 azazie.com
17.4M
Revenue
5.2M
Sessions
2.0-2.5%
Conv. rate
$150-175
AOV
little-mistress.com vs top market performers
little-mistress.com
top retailers
conversion rate vs average order value for little-mistress.com and its competitors
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Revenue share by device at little-mistress.com

In December large majority of sales on little-mistress.com, 94% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 5.7% of sales coming from desktop devices.

In December large majority of sales on little-mistress.com, 94% was finalized on mobile devices (mobile web only, excluding app usage, if relevant), with 5.7% of sales coming from desktop devices.
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little-mistress.com channels

Identify top traffic channels that drive growth for little-mistress.comand discover how performance of traffic channels has changed over time.

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little-mistress.com Google Ads spend

Evaluate little-mistress.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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little-mistress.com devices

Review little-mistress.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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little-mistress.com top markets

Explore little-mistress.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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little-mistress.com country & global rank

Assess the ranking of little-mistress.com among other retailers within its primary country and worldwide.

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