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Aug 2025
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TRANSACTION INTELLIGENCE - AUG 2025 GLOBALLY

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27.7M
Revenue
Aug 25
6.5M
Sessions
Aug 25
2.5-3.0%
Conv. rate
Aug 25
$125-150
AOV
Aug 25
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Azazie.com is an online platform offering a wide selection of customizable special occasion attire for women. Their product range includes bridesmaid dresses, wedding gowns, evening dresses, and accessories. Customers can browse various sizes and colors, personalize measurements, and use a sample program for an easier and more convenient shopping experience.

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azazie.com Annual Revenue and Growth

azazie.com's annual sales on its online store amounted to $262.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$262.9M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
azazie.com revenue by year

azazie.com's monthly revenueOVER TIME
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Over the past three months, azazie.com revenue has experienced decline of 11%, compared to the preceding three months.

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azazie.com revenue decline for last six months
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OVERVIEW
azazie.com, the largest online store in the WEDDINGS category, recorded a revenue of $27,721,720 with a conversion rate of 2.50-3.00% and an AOV of $125-150 for the month of August, 2025. Additionally, the website attracted 6,535,519 sessions, surpassing the median of 13,080 sessions in the WEDDINGS industry. The high AOV of $340 and the low conversion rate of 0.98% serve as benchmarks for performance metrics in the industry.
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azazie.com competitors

In August 2025, azazie.com outperformed its competitors in terms of revenue, transactions, sessions, average order value (AOV), and conversion rate. azazie.com generated a revenue of $27,721,720 from 188,149 transactions and 6,535,519 sessions, with an AOV ranging between $125-150 and a conversion rate of 2.50-3.00%. In comparison, birdygrey.com had a revenue of $4,479,032 from 35,013 transactions and 1,833,089 sessions, with a lower conversion rate of 1.50-2.00%. David's Bridal performed better than birdygrey.com but still fell short of azazie.com with a revenue of $8,488,402 from 66,113 transactions and 3,132,306 sessions, with a conversion rate of 2.00-2.50%. dessy.com, cocomelody.com, and kennedyblue.com lagged behind in revenue, transactions, sessions, and conversion rates compared to azazie.com. azazie.com demonstrated superior performance in the online bridal industry based on these metrics.

birdygrey.com screenshot
#1 birdygrey.com
4.5M
Revenue
1.8M
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
davidsbridal.com screenshot
#2 davidsbridal.com
8.5M
Revenue
3.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
dessy.com screenshot
#3 dessy.com
297.7K
Revenue
153.4K
Sessions
0.5-1.0%
Conv. rate
$225-250
AOV
cocomelody.com screenshot
#4 cocomelody.com
103.4K
Revenue
158.6K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
kennedyblue.com screenshot
#5 kennedyblue.com
234K
Revenue
221.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
azazie.com vs top market performers
azazie.com
top retailers
conversion rate vs average order value for azazie.com and its competitors
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Revenue share by device at azazie.com

In August large majority of sales on azazie.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In August large majority of sales on azazie.com, 61% was finalized on desktop devices, with 39% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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brands overtime comparison

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azazie.com channels

Identify top traffic channels that drive growth for azazie.comand discover how performance of traffic channels has changed over time.

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azazie.com Google Ads spend

Evaluate azazie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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azazie.com devices

Review azazie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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azazie.com top markets

Explore azazie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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azazie.com country & global rank

Assess the ranking of azazie.com among other retailers within its primary country and worldwide.

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