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Grips
Dec 2025
All countries
TRANSACTION INTELLIGENCE - DEC 2025 GLOBALLY

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17.4M
Revenue
Dec 25
5.2M
Sessions
Dec 25
2.0-2.5%
Conv. rate
Dec 25
$150-175
AOV
Dec 25
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Azazie.com is an online platform offering a wide selection of customizable special occasion attire for women. Their product range includes bridesmaid dresses, wedding gowns, evening dresses, and accessories. Customers can browse various sizes and colors, personalize measurements, and use a sample program for an easier and more convenient shopping experience.

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azazie.com Annual Revenue and Growth

azazie.com's annual sales on its online store amounted to $262.9M in 2024, up 0-5% from the previous year. For 2025, revenue is expected to grow by 10-20%. The trend is expected to accelerate.

Annual Revenue (GMV)2024
$262.9M
Annual growth forecast2024/2025
10-20%
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eCommerce Revenue
azazie.com revenue by year

azazie.com's monthly revenueOVER TIME
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Over the past three months, azazie.com revenue has experienced decline of 25%, compared to the preceding three months.

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azazie.com revenue decline for last six months
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OVERVIEW
In December 2025, azazie.com generated $17,378,959 in online sales with a conversion rate of 2.00-2.50%, while the WEDDINGS median revenue stands at $48,281; Azazie's average order value (AOV) ranged from $150-175, significantly lower than the high of $344 in the industry, and its sessions reached 5,181,434, close to the leading competitor, minted.com, which recorded 5,768,247 sessions, amidst a WEDDINGS median of 12,188 sessions, highlighting a mixed performance relative to industry standards.
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azazie.com competitors

In December 2025, azazie.com outperformed its competitors in terms of revenue, with a total of $17,378,959. While birdygrey.com generated $4,022,602, davidsbridal.com earned $8,897,761, dessy.com made $229,806, cocomelody.com brought in $83,434, and kennedyblue.com had $309,123 in revenue. azazie.com also had the highest number of transactions at 114,107, compared to its competitors. In terms of sessions, azazie.com had 5,181,434, outshining the rest. However, when it comes to Average Order Value (AOV), dessy.com had the highest range at $250-275, followed by cocomelody.com at $325-350, while azazie.com's AOV fell between $150-175. Conversion rates were fairly consistent across the board, with most sites ranging from 2.00-2.50%, except for dessy.com and cocomelody.com which were notably lower.

birdygrey.com screenshot
#1 birdygrey.com
4M
Revenue
1.3M
Sessions
2.0-2.5%
Conv. rate
$100-125
AOV
davidsbridal.com screenshot
#2 davidsbridal.com
8.9M
Revenue
3.1M
Sessions
2.0-2.5%
Conv. rate
$125-150
AOV
dessy.com screenshot
#3 dessy.com
229.8K
Revenue
121.2K
Sessions
0.5-1.0%
Conv. rate
$250-275
AOV
cocomelody.com screenshot
#4 cocomelody.com
83.4K
Revenue
178.4K
Sessions
0.0-0.5%
Conv. rate
$325-350
AOV
kennedyblue.com screenshot
#5 kennedyblue.com
309.1K
Revenue
323.8K
Sessions
0.5-1.0%
Conv. rate
$100-125
AOV
azazie.com vs top market performers
azazie.com
top retailers
conversion rate vs average order value for azazie.com and its competitors
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Revenue share by device at azazie.com

In December large majority of sales on azazie.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In December large majority of sales on azazie.com, 58% was finalized on desktop devices, with 42% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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azazie.com channels

Identify top traffic channels that drive growth for azazie.comand discover how performance of traffic channels has changed over time.

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azazie.com Google Ads spend

Evaluate azazie.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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azazie.com devices

Review azazie.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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azazie.com top markets

Explore azazie.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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azazie.com country & global rank

Assess the ranking of azazie.com among other retailers within its primary country and worldwide.

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