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Oct 2025
All countries
TRANSACTION INTELLIGENCE - OCT 2025 GLOBALLY

Favicon for lights.comlights.com

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587.4K
Revenue
Oct 25
65.8K
Sessions
Oct 25
3.0-3.5%
Conv. rate
Oct 25
$250-275
AOV
Oct 25
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  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

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lights.com's monthly revenueOVER TIME
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Over the past three months, lights.com revenue has experienced growth of 62%, compared to the preceding three months.

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lights.com revenue growth for last six months
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OVERVIEW
In October 2025, lights.com generated $587,405 in online sales, significantly above the home and garden median of $117,921, while achieving a conversion rate of 3.00-3.50%, slightly below the high benchmark of 3.47%. With an average order value (AOV) between $250-275, lights.com remains below the high AOV of $676 in the industry. The site recorded 65,836 sessions, well above the median of 30,856 but far below the leading competitor, homedepot.com, which had an impressive 152,722,965 sessions. Overall, lights.com demonstrates strong performance in key metrics, though opportunities for growth exist.
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lights.com competitors

In October 2025, lights.com reported a revenue of $587,405 with 2,304 transactions and 65,836 sessions, boasting an average order value (AOV) of $250-275 and a conversion rate of 3.00-3.50%. When compared to its competitors, lights.com falls behind shadesoflight.com in revenue, as they generated $2,313,458 with 5,668 transactions and 493,382 sessions. However, lights.com outperforms allsopgarden.com, batteryoperatedcandles.net, and luminara.com in terms of revenue, transactions, and sessions. lights.com also falls within a competitive range in terms of AOV and conversion rate compared to its competitors. Overall, lights.com holds its own in the market, demonstrating solid performance in key metrics while facing tough competition from shadesoflight.com.

batteryoperatedcandles.net screenshot
#1 batteryoperatedcandles.net
110K
Revenue
29.2K
Sessions
3.5-4.0%
Conv. rate
$100-125
AOV
luminara.com screenshot
#2 luminara.com
804K
Revenue
124.2K
Sessions
4.5-5.0%
Conv. rate
$125-150
AOV
allsopgarden.com screenshot
#3 allsopgarden.com
14.2K
Revenue
5.6K
Sessions
1.5-2.0%
Conv. rate
$125-150
AOV
shadesoflight.com screenshot
#4 shadesoflight.com
2.3M
Revenue
493.4K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
quickcandles.com screenshot
#5 quickcandles.com
119.5K
Revenue
59.7K
Sessions
1.0-1.5%
Conv. rate
$175-200
AOV
lights.com vs top market performers
lights.com
top retailers
conversion rate vs average order value for lights.com and its competitors
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Revenue share by device at lights.com

In October large majority of sales on lights.com, 91% was finalized on desktop devices, with 8.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In October large majority of sales on lights.com, 91% was finalized on desktop devices, with 8.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
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lights.com channels

Identify top traffic channels that drive growth for lights.comand discover how performance of traffic channels has changed over time.

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lights.com Google Ads spend

Evaluate lights.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lights.com devices

Review lights.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lights.com top markets

Explore lights.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lights.com country & global rank

Assess the ranking of lights.com among other retailers within its primary country and worldwide.

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