Instant e-commerce analysis - revenue, conv. rate, AOV with Grips browser extension

Grips browser extension

Grips
Sep 2025
All countries
TRANSACTION INTELLIGENCE - SEP 2025 GLOBALLY

Favicon for lights.comlights.com

Start benchmarking for free
Sign in with GoogleSign up with Google
347K
Revenue
Sep 25
52K
Sessions
Sep 25
2.0-2.5%
Conv. rate
Sep 25
$275-300
AOV
Sep 25
Loading...
  • Main country of store: UNITED STATES
  • Website category: HOME AND GARDEN

Loading...

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

lights.com's monthly revenueOVER TIME
View real-time data

Over the past three months, lights.com revenue has experienced growth of 12%, compared to the preceding three months.

View real-time data
lights.com revenue growth for last six months
Benchmark against your competitors for free
Continue with GoogleSign up with Google
OVERVIEW
In September 2025, lights.com generated online sales revenue of $347,043, significantly surpassing the home_and_garden median of $113,901, yet falling short of the market leader homedepot.com at $1,279,366,314; the site achieved a conversion rate of 2.00-2.50%, which is below the high of 3.36% for the category, and an average order value (AOV) of $275-300, also lower than the high of $677; with 51,971 sessions, lights.com exceeded the median of 32,433 but remained far behind homedepot.com’s staggering 148,597,767 sessions, highlighting competitive gaps in both traffic and sales performance.
Read more

lights.com competitors

In September 2025, lights.com generated a revenue of $347,043 from 1,261 transactions with 51,971 sessions, resulting in an average order value (AOV) range of $275-300 and a conversion rate of 2.00-2.50%. Comparing this data to its competitors, lights.com falls behind luminara.com in terms of revenue, transactions, and sessions. luminara.com generated $419,777 in revenue from 3,227 transactions with 59,578 sessions, boasting a higher AOV range of $125-150 and a conversion rate of 5.00-5.50%. On the other hand, lights.com outperforms batteryoperatedcandles.net, hoselink.com, allsopgarden.com, and shadesoflight.com in various aspects such as revenue, transactions, and AOV, but falls slightly short in terms of conversion rate when compared to shadesoflight.com. Overall, lights.com holds its own among its competitors but could work on improving its conversion rate to match the industry leaders.

batteryoperatedcandles.net screenshot
#1 batteryoperatedcandles.net
30.2K
Revenue
8.2K
Sessions
3.0-3.5%
Conv. rate
$100-125
AOV
luminara.com screenshot
#2 luminara.com
419.8K
Revenue
59.6K
Sessions
5.0-5.5%
Conv. rate
$125-150
AOV
hoselink.com screenshot
#3 hoselink.com
185.3K
Revenue
35.9K
Sessions
3.0-3.5%
Conv. rate
$150-175
AOV
allsopgarden.com screenshot
#4 allsopgarden.com
15.4K
Revenue
6.8K
Sessions
1.5-2.0%
Conv. rate
$100-125
AOV
shadesoflight.com screenshot
#5 shadesoflight.com
2.2M
Revenue
493.2K
Sessions
1.0-1.5%
Conv. rate
$400-500
AOV
lights.com vs top market performers
lights.com
top retailers
conversion rate vs average order value for lights.com and its competitors
Benchmark against your competitors for free
Continue with GoogleSign up with Google

Revenue share by device at lights.com

In September large majority of sales on lights.com, 91% was finalized on desktop devices, with 8.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).

In September large majority of sales on lights.com, 91% was finalized on desktop devices, with 8.8% of sales coming from mobile devices (mobile web only, excluding app usage, if relevant).
Review the entire assortment of this retailer and thousands of others in the Grips app
Sign in with GoogleSign up with Google
brands overtime comparison

Gain even more insights with the Grips app

lights.com channels

Identify top traffic channels that drive growth for lights.comand discover how performance of traffic channels has changed over time.

Sign in with GoogleSign up with Google

lights.com Google Ads spend

Evaluate lights.com's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

Sign in with GoogleSign up with Google

lights.com devices

Review lights.com's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

Sign in with GoogleSign up with Google

lights.com top markets

Explore lights.com's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

Sign in with GoogleSign up with Google

lights.com country & global rank

Assess the ranking of lights.com among other retailers within its primary country and worldwide.

Sign in with GoogleSign up with Google
Understand how your competitors drive sales.
Drive growth and optimize key metrics with our e-commerce intelligence platform
Grips Platform Dashboard