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Sep 2024
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Home/Insights/Retailers/lawnmowersdirect.co.uk
TRANSACTION INTELLIGENCE - SEP 2024 GLOBALLY

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710.7
Revenue
147.6
Sessions
1.5-2.0%
Conversion rate
$250-275
Average order value
Online only revenue for lawnmowersdirect.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Lawnmowersdirect.co.uk is a website that offers a wide selection of lawnmowers to purchase online. They provide a variety of lawnmower types including electric, petrol, and cordless options. Additionally, they offer grass trimmers, leaf blowers, and other garden tools. The website provides convenient online shopping and delivery services.

lawnmowersdirect.co.uk’s revenueOVER TIME
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Over the past three months, lawnmowersdirect.co.uk revenue has experienced decline of 93%, compared to the preceding three months.

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lawnmowersdirect.co.uk revenue decline for last six months
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OVERVIEW
In September 2024, lawnmowersdirect.co.uk in the HOME AND GARDEN industry had online sales revenue of $711, with a median revenue of $143,955. The largest online store in this category is homedepot.com with $1,448,485,203. The conversion rate for lawnmowersdirect.co.uk was 1.50-2.00%, while the highest in the category was 3.34% and the lowest was 0.75%. The average order value (AOV) for lawnmowersdirect.co.uk was $250-275, with a high of $713 and a low of $93. The store had 148 sessions, compared to the highest at 152,323,099 from homedepot.com, and a median of 38,771 sessions in the category.
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lawnmowersdirect.co.uk competitors

lawnmowersdirect.co.uk, with a revenue of £711 from 3 transactions and 148 sessions in September 2024, faces tough competition from its rivals. stiga.com leads the pack with revenue of £820,350 from 2,413 transactions and 269,624 sessions, boasting an AOV of £325-350. mountfieldlawnmowers.co.uk follows with £53,594 revenue from 128 transactions and 26,540 sessions, offering a higher AOV of £400-425. mowers-online.co.uk generated £443,760 revenue from 998 transactions and 46,413 sessions, showcasing an impressive AOV of £425-450. thegreenreaper.co.uk earned £172,250 from 792 transactions and 46,176 sessions, aligning closely with lawnmowersdirect.co.uk in terms of AOV and conversion rate. gardenmachinerydirect.co.uk emerges as a major player, amassing £1,256,042 revenue from 1,378 transactions and 105,237 sessions, with a remarkable AOV of £900-925. These competitors present a challenging landscape for lawnmowersdirect.co.uk to navigate in the lawnmower market.

#1 mowers-online.co.uk
443.8K
Revenue
46.4K
Sessions
2.0-2.5%
Conv. rate
$400-500
AOV
#2 gardenmachinerydirect.co.uk
1.3M
Revenue
105.2K
Sessions
1.0-1.5%
Conv. rate
$900-1000
AOV
#3 thegreenreaper.co.uk
172.2K
Revenue
46.2K
Sessions
1.5-2.0%
Conv. rate
$200-225
AOV
#4 mountfieldlawnmowers.co.uk
53.6K
Revenue
26.5K
Sessions
0.0-0.5%
Conv. rate
$400-500
AOV
#5 stiga.com
820.3K
Revenue
269.6K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
Favicon for atco.co.ukatco.co.uk
Favicon for lawnmowersdirect.co.uklawnmowersdirect.co.uk
$710.7
TOP MARKET PERFORMERSby revenue
1
Favicon for bosch-diy.combosch-diy.com
$1.8M
2
Favicon for gardenmachinerydirect.co.ukgardenmachinerydirect.co.uk
3
Favicon for stiga.comstiga.com
4
Favicon for toolstoday.co.uktoolstoday.co.uk
5
Favicon for mowers-online.co.ukmowers-online.co.uk
6
Favicon for thegreenreaper.co.ukthegreenreaper.co.uk
7
Favicon for mountfieldlawnmowers.co.ukmountfieldlawnmowers.co.uk
8
Favicon for atco.co.ukatco.co.uk
9
Favicon for lawnmowersdirect.co.uklawnmowersdirect.co.uk
lawnmowersdirect.co.uk vs top market performers
lawnmowersdirect.co.uk
top retailers
conversion rate vs average order value for lawnmowersdirect.co.uk and its competitors
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lawnmowersdirect.co.uk brandsby revenue

1
Logo for stihl fs410 c-em brushcutterStihl Fs410 C-em Brushcutter
2
Logo for gardenGarden
Top retailers:ebay.co.ukamazon.comebay.de

lawnmowersdirect.co.uk categoriesby revenue

1
Weed Trimmers
Top retailers:amazon.comlowes.comamazon.de
2
Home & Garden
Top retailers:etsy.commarksandspencer.comebay.com
3
Lawn Mowers
Top retailers:tractorsupply.comamazon.delowes.com
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brands overtime comparison

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lawnmowersdirect.co.uk channels

Identify top traffic channels that drive growth for lawnmowersdirect.co.ukand discover how performance of traffic channels has changed over time.

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lawnmowersdirect.co.uk Google Ads spend

Evaluate lawnmowersdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lawnmowersdirect.co.uk devices

Review lawnmowersdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lawnmowersdirect.co.uk top markets

Explore lawnmowersdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lawnmowersdirect.co.uk country & global rank

Assess the ranking of lawnmowersdirect.co.uk among other retailers within its primary country and worldwide.

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