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May 2024
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Home/Insights/Retailers/lawnmowersdirect.co.uk
TRANSACTION INTELLIGENCE - MAY 2024 GLOBALLY

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212K
Revenue
109.4K
Sessions
0.5-1.0%
Conversion rate
$200-225
Average order value
Online only revenue for lawnmowersdirect.co.uk, excluding returns, subscriptions and
any app sales. Read more in our knowledge base.
  • Main country of store: UNITED KINGDOM
  • Website category: HOME AND GARDEN

Lawnmowersdirect.co.uk is a website that offers a wide selection of lawnmowers to purchase online. They provide a variety of lawnmower types including electric, petrol, and cordless options. Additionally, they offer grass trimmers, leaf blowers, and other garden tools. The website provides convenient online shopping and delivery services.

lawnmowersdirect.co.uk’s revenueOVER TIME
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Over the past three months, lawnmowersdirect.co.uk revenue has experienced growth of 111%, compared to the preceding three months.

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lawnmowersdirect.co.uk revenue growth for last six months
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OVERVIEW
In May 2024, lawnmowersdirect.co.uk in the HOME AND GARDEN industry had online sales revenue of $212,011, with a conversion rate of 0.50-1.00% and an average order value (AOV) of $200-225. The store recorded 109,423 sessions, while the highest sessions were 48,325,788 on harborfreight.com, and the median sessions in the category were 48,380. The largest revenue in the industry was from acehardware.com at $154,640,919, with a very high conversion rate of 3.02% and AOV of $709, while the lowest were 0.74% and $92 respectively.
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lawnmowersdirect.co.uk competitors

When comparing lawnmowersdirect.co.uk to its competitors in the lawnmower industry based on revenue, transactions, sessions, average order value (AOV), and conversion rate, some interesting insights emerge. stiga.com leads the pack with the highest revenue of £1,689,822, followed by gardenmachinerydirect.co.uk with £2,127,784. In terms of transactions, mowers-online.co.uk has the highest number at 3,521, while stiga.com boasts the highest number of sessions at 584,082. The average order value is highest for gardenmachinerydirect.co.uk and the conversion rate is also notably high for this site and mowers-online.co.uk. lawnmowersdirect.co.uk falls in the mid-range for most metrics, indicating that it is a strong competitor in the market but has room for growth to reach the levels of top performers like gardenmachinerydirect.co.uk and stiga.com.

#1 mowers-online.co.uk
1.4M
Revenue
127K
Sessions
2.5-3.0%
Conv. rate
$375-400
AOV
#2 gardenmachinerydirect.co.uk
2.1M
Revenue
135.4K
Sessions
2.5-3.0%
Conv. rate
$600-700
AOV
#3 thegreenreaper.co.uk
361.4K
Revenue
61K
Sessions
1.5-2.0%
Conv. rate
$325-350
AOV
#4 mountfieldlawnmowers.co.uk
205.4K
Revenue
77K
Sessions
0.5-1.0%
Conv. rate
$350-375
AOV
#5 stiga.com
1.7M
Revenue
584.1K
Sessions
0.5-1.0%
Conv. rate
$325-350
AOV
CLOSEST COMPETITORSby revenue
Favicon for thegreenreaper.co.ukthegreenreaper.co.uk
Favicon for lawnmowersdirect.co.uklawnmowersdirect.co.uk
$212K
Favicon for mountfieldlawnmowers.co.ukmountfieldlawnmowers.co.uk
Favicon for atco.co.ukatco.co.uk
TOP MARKET PERFORMERSby revenue
1
Favicon for bosch-diy.combosch-diy.com
$2.9M
2
Favicon for gardenmachinerydirect.co.ukgardenmachinerydirect.co.uk
3
Favicon for stiga.comstiga.com
4
Favicon for mowers-online.co.ukmowers-online.co.uk
5
Favicon for toolstoday.co.uktoolstoday.co.uk
6
Favicon for thegreenreaper.co.ukthegreenreaper.co.uk
7
Favicon for lawnmowersdirect.co.uklawnmowersdirect.co.uk
8
Favicon for mountfieldlawnmowers.co.ukmountfieldlawnmowers.co.uk
9
Favicon for atco.co.ukatco.co.uk
lawnmowersdirect.co.uk vs top market performers
lawnmowersdirect.co.uk
top retailers
conversion rate vs average order value for lawnmowersdirect.co.uk and its competitors
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lawnmowersdirect.co.uk brandsby revenue

1
Logo for gardenGarden
Top retailers:ebay.co.ukamazon.comyamibuy.com
2
Logo for stihl fs410 c-em brushcutterStihl Fs410 C-em Brushcutter

lawnmowersdirect.co.uk categoriesby revenue

1
Home & Garden
Top retailers:ebay.comtemu.cometsy.com
2
Weed Trimmers
Top retailers:amazon.comebay.comlowes.com
3
Lawn Mowers
Top retailers:amazon.comtractorsupply.comamazon.de
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brands overtime comparison

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lawnmowersdirect.co.uk channels

Identify top traffic channels that drive growth for lawnmowersdirect.co.ukand discover how performance of traffic channels has changed over time.

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lawnmowersdirect.co.uk Google Ads spend

Evaluate lawnmowersdirect.co.uk's Google search ad spend, ad clicks and cost-per-click. Review performance over time and gain deeper view into their ad campaign spend.

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lawnmowersdirect.co.uk devices

Review lawnmowersdirect.co.uk's performance across desktop and mobile devices. Analyze how revenue, conversion rate, transactions, AOV and sessions vary depending on the device shoppers use.

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lawnmowersdirect.co.uk top markets

Explore lawnmowersdirect.co.uk's key markets, identifying countries that contribute the highest revenue, transactions, and sessions, along with those with the highest Google search ad spend.

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lawnmowersdirect.co.uk country & global rank

Assess the ranking of lawnmowersdirect.co.uk among other retailers within its primary country and worldwide.

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